About Tectonic Salesforce Partner
Tectonic is the premier global big data analytics, marketing automation, customer relationship management, and cloud consulting services provider headquartered in Denver. We serve clients across all industries and around the world.
Read on to learn more About Tectonic Salesforce Partner.
About Tectonic and Insight to Action
Use Data And Cloud Technologies To Create Your Tectonic Shift
Years of
Experience
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Salesforce Partner Rating
Our Story
Old School Insight to Action
Our Founder’s industry leading, Harrah’s Entertainment project provided groundbreaking usage of big data and analytics to draw insights about customers preferences and then leveraging Marketing Automation and CRM allowed them to shape customer behavior. In total, it had significant impact on the performance of the company, which has been widely recognized as their engine driving customer loyalty, differentiated service, and company success.
Thank you for reading this post, don't forget to subscribe!This highly successful project created the early case study, demonstrating the dramatic positive impact of leveraging technology to draw insights about customers and use those insights to drive meaningful actions across a large scale. Customers loved it and made them want to spend more time and money with Harrah’s. It was an astounding win-win.
Insight to Action in the Cloud
One of our most successful, impactful, and innovative work for a client resulted in a main stage presentation at Salesforce’s Dreamforce conference. The solution we delivered for them was a poster child for the early days of CRM and became a notable success story which spread throughout the Salesforce ecosystem. By demonstrating the incredible impact of leveraging data and driving the right actions with our client’s customers, there was a palpable buzz in the audience: potential clients were amazed and maybe a little envious at what our client was able to accomplish.
There was true power in what we designed and delivered! A complete end-to-end insight-to-action system following in the footsteps of the big guys who differentiate on service, but in months vs. years and, thanks to the power available through Cloud based services such as Salesforce, at a small fraction of the cost.
By leveraging an action system in the cloud, almost any company can drive the benefits of the mountains of customer data they have into a rapidly-deployed front-end rolled out into the hands of all their employees.
Tectonic: Delivering Insight to Action
Regardless if you are the CEO, CIO, CMO, or a CDO (Chief Digital Officer), or someone who reports to them: in the end, the problem of leveraging incredible amounts of customer data and getting into the hands of the right marketing, sales or customer service person at the right time so that they act on it is a big deal. The benefits of doing it right is a big deal. That’s what Tectonic does, we deliver Insight to Action for clients in the cloud. We deliver “aha!” moments for our clients.
About Tectonic – Salesforce Partner
Experts in CRM, Marketing Automation, complicated integrations, big data and analytics, bringing them all together and integrating them into your business activities to drive value added insights and actions, and make the right actions happen to enhance business value. We are fortunate to work with some of the most knowledgeable, talented & passionate individuals in the technology industry. People who have stood the true test of time building deep technical depth along with a strong understanding of your specific business needs, combining both to innovate for the best brands in the world.
We look forward to bringing our passion and our hard-won expertise to help you automate digital moments of truth with your business and for your customers.
Our Story
moment One of the most formative moments in my career was leading information technology for Harrah’s Entertainment. Their groundbreaking usage of big data and analytics to draw insights about customers and then using Marketing Automation and CRM to shape customer behavior and its significant impact on the performance of the company has been widely recognized as their engine of customer loyalty, differentiated service and company success.
For me, Harrah’s was my personal “aha!” moment where I learned the impact of leveraging technology to draw insights about customers and use those insights to drive meaningful action across a large scale. Customers loved it and made them want to spend more time and money with us.
It was an astounding win-win.
One of the proudest moments in my career was seeing my most innovative client at the Salesforce Dreamforce on the main stage explaining the solution we delivered for them. Just like Harrah’s was a poster child for the early days of CRM, this mid-market innovator became a notable success story because they were leveraging data and driving the right actions with their customers. You could tell from the buzz in the audience that they were amazed and maybe a little envious at what they were presenting: a front-end CRM system for customer interaction that told them what actions to take to increase cross sell or provide personal customer service… all based on a huge mass of data on the back-end being crunched for insights. And just like Harrah’s, customers loved it, and spend more time and money with them.
Only through the attendee’s faces did I realize the power of what we delivered, a complete end-to-end insight-to-action system following in the footsteps of the big guys who differentiate on service, but in months vs. years and at a small fraction of the cost.
By leveraging an action system in the cloud, almost any company could drive the benefits of the mountains of customer data they had into a rapidly-deployed front-end rolled out into the hands of all employees.
Regardless if you are the CIO, CMO, or a CDO (Chief Digital Officer), or someone who reports to them: in the end, the problem of leveraging incredible amounts of customer data and getting into the hands of the right marketing, sales or customer service person at the right time so that they act on it is a big deal. The benefits of doing it right is a big deal. That’s what Tectonic does, we deliver Insight to Action for clients in the cloud. We deliver “aha!” moments for our clients.
We look forward to bringing our passion and our hard won expertise to help you automate digital moments of truth with your customers.