AI and Productivity. Agencies and brands often find themselves tangled in tasks that don’t add much value. Enter AI—a tool that might just bring some much-needed order to this chaos. AI won’t eliminate the intensity of agency life, but it can transform that intensity into something valuable.. Grace Meldrum from Salesforce has some ideas on
Guide to RAG (Retrieval-Augmented Generation) Retrieval-Augmented Generation (RAG) has become increasingly popular, and while it’s not yet as common as seeing it on a toaster oven manual, it is expected to grow in use. Despite its rising popularity, comprehensive guides that address all its nuances—such as relevance assessment and hallucination prevention—are still scarce. Drawing from
Workers in office jobs are missing out on essential AI training, crucial for adapting to the evolving labor market, according to a report from software giant Salesforce. Released Tuesday, the report is based on a series of anonymous surveys and reveals that approximately 70% of desk workers have not received training in generative AI. Furthermore,
Salesforce to Acquire PredictSpring, Enhancing Customer 360 Capabilities in Retail Salesforce has announced a definitive agreement to acquire cloud-based point-of-sale (PoS) software vendor PredictSpring, aiming to bolster its Customer 360 capabilities and strengthen its foothold in the retail industry. PredictSpring, headquartered in California, provides PoS systems that enable store associates to engage with shoppers and
Snowflake announced on Thursday the general availability of Snowpark Container Services, enabling customers to securely deploy and manage models and applications, including generative AI, within Snowflake’s environment. Initially launched in preview in June 2023, Snowpark Container Services is now a fully managed service available in all AWS commercial regions and in public preview in all
Important Update: Close Date Predictions Feature Retiring in Spring ’25 The Close Date Predictions feature, currently available in Pipeline Inspection, is designed to forecast when an opportunity with a close date in the current month may not close on time. However, Salesforce will be retiring this feature with the Spring ’25 release. What’s Changing? With
How Everyone Can Contribute to a Net Zero Future The increasing frequency and unpredictability of extreme weather events highlight that climate change spares no part of the world. Addressing this crisis urgently requires smart, innovative solutions. Every organization, government, and individual has a role to play, asserts Linda Saunders, Salesforce’s Director of Solutions Engineering Africa.
The enterprise has transitioned from merely speculating about artificial intelligence to actively implementing it. In doing so, companies must determine the optimal combination of ancillary technologies that, when strategically paired with AI, can drive relevant use cases and business outcomes. With AI Data Cloud and Integration, your data-driven decisions happen in real-time. Salesforce Inc. is
Box and Slack Enhance Collaboration with New AI Integration Box, Inc. (NYSE: BOX), the leader in Intelligent Content Cloud solutions, and Slack, a Salesforce company (NYSE: CRM), have announced an expanded partnership that integrates Box AI into Slack, aiming to transform how organizations collaborate. Starting today, customers can leverage unlimited Box AI queries directly within
Salesforce’s Flow has long been a powerful automation tool, democratizing access to sophisticated automation for non-coders. It also drives the automation behind Marketing Cloud Growth Edition, including email dispatch. Salesforce Campaign Flows mark a significant step toward making automation more accessible for marketers. For the first time, Salesforce introduces what are termed “non-admin flows,” which
The Salesforce Winter ’25 release is coming soon. Use your sandbox to get early access to new features and test your configurations before the production upgrade. Here’s how: If you still have questions about your sandbox options for Winter ’25, open a support case via Salesforce Help. The sandbox preview window for Winter ’25 begins August
Salesforce has unveiled new out-of-the-box service components, an automation tool, and a new app for Service Cloud customers, designed to help agents resolve customer cases faster and enable companies to scale their support operations efficiently. New Service Cloud Tools are here. Why It Matters: With 69% of agents reporting that balancing speed and quality is
360 SMS Salesforce Chatbot vs. Traditional Customer Support: An Analysis In the evolving tech space of customer service, businesses continue to seek ways to enhance customer satisfaction while optimizing costs. One notable resource in recent years is the increasing reliance on chatbots, with the 360 SMS chatbot emerging as a powerful SMS tool for efficient
Data and Technology Strategies Enhance Payer Patient Education Analytics platforms, omnichannel engagement tools, telehealth, and other technological advancements have become essential in driving successful, enhanced payer patient education. Cathy Moffitt, MD, a pediatrician with 15 years of experience in the pediatric emergency department and now the senior vice president and Aetna chief medical officer at
In Q2 2024, Salesforce Inc. filed 12 patents in the e-commerce sector, focusing on various innovative technologies. filed a patent for methods, systems, and computer program products that retrieve connection and membership information-these patents include methods for generating engagement recommendations for users in group-based communication platforms, techniques for generating user profile data based on user
