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Marketing Cloud Admins

Marketing Cloud Admins

Salesforce Marketing Cloud Administrators play a key role in ensuring the success of an organization’s marketing efforts. Their responsibilities span system configuration, data management, campaign development, and execution. These professionals need a blend of technical expertise, strategic thinking, and keen attention to detail to effectively manage and optimize the Marketing Cloud environment. System Configuration and

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Ensuring Salesforce Customer Satisfaction

Tectonic Acquires Sakonet

7 Mile Advisors Acts As The Exclusive Sell-Side Advisor To Sakonent In Their Acquisition By Tectonic-Tectonic Acquires Sakonet Sakonent, a Chicago-based premier CRM consultancy and provider of integrated approach to automating big data, analytics, marketing automation tools in the cloud, was acquired by Tectonic, a Denver-based technology services company. Terms of the transaction were not

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Salesforce BI

Analytics Studio Salesforce

Analytics Studio Salesforce provides the foundational tool for building CRM Analytics assets—the lenses and dashboards that make up Analytics apps. Use Analytics Studio to explore your data and build lenses and dashboards with data visualizations that give you the insights to help you run your business. Store everything in apps— the containers of assets that

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Key Benefits of Salesforce Manufacturing Cloud

Key Benefits of Salesforce Manufacturing Cloud

The manufacturing sector has traditionally been resistant to operational changes, often adhering to outdated processes that could be significantly streamlined through the integration of Salesforce Manufacturing Cloud. Key Benefits of Salesforce Manufacturing Cloud. Introduced in late 2019, Salesforce Manufacturing Cloud aims to transform how manufacturers perceive their entire operations by providing a holistic 360 degree

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Digital Transformation for Life Sciences

Digital Transformation for Life Sciences

In hindsight, one remarkable aspect of the COVID crisis was the speed with which vaccines passed through regulatory approval processes to address the pandemic emergency. Approvals that would typically take years were expedited to mere months, a pace not usually seen in the life sciences industry. It was an extraordinary situation, as Paul Shawah, Senior

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Salesforce Automation

Salesforce Automation

In today’s fast-paced business landscape, efficiency reigns supreme, and the optimization of processes is paramount for success. Salesforce automation tools stand as indispensable allies in this pursuit, empowering businesses to automate repetitive tasks, eliminate errors, and liberate valuable time for employees to focus on mission-critical endeavors. From sales to marketing and customer service, Salesforce offers

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What is Distributed Marketing in Salesforce

What is Distributed Marketing in Salesforce?

Distributed Marketing encompasses a suite of tools, workflows, and interfaces that enable users to access, interact with, and disseminate Marketing Cloud Engagement content seamlessly from within their CRM environment. It empowers users to effectively engage with their client base, whether individually or by segments. What is Distributed Marketing in Salesforce? Distributed marketing software, on the

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public sector and tribal governent

Capabilities of Salesforce Interaction Studio

Capabilities of Salesforce Interaction Studio Interaction Studio transforms website and email experiences with personalized content recommendations. It collects data for analytics, allowing the creation of meaningful experiences based on customer profiles. Additionally, it integrates with customer service interactions, providing agents with customer profiles and recommendations. What does Salesforce Interaction Studio do? Interaction Studio enables marketers

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Industry Cloud

Tectonic’s Salesforce Industry Experience

Tectonic’s Salesforce Industry Experience spans 16+ years of work focused on certain industry areas. Tectonic has worked in all of the following industries implementing and customizing Salesforce: Put Tectonic’s Industry Experience to work for your organization. Our industry and Salesforce expertise will have you up and running in no time. Casino Case Study Government Case

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ROI with Salesforce Campaigns

Capture ROI with Salesforce Campaigns in Sales Cloud

Efficiently Manage and Monitor Marketing Initiatives with Salesforce Campaigns. Aligning your campaign structure with business processes enables comprehensive reporting of ongoing marketing performance and return on investment (ROI) across various activities and segments. Calculating ROI for a Campaign in Salesforce: ROI percentage is determined by dividing the net gain (Value Won Opportunities in Campaign –

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