How does a Chief Information Security Officer (CISO) safeguard their organization against malware using Salesforce as an entry point into the corporate network? WithSecure™’s CISO faced this exact challenge in 2017 when transitioning from an alternate CRM application to Salesforce. How to secure data with Salesforce and WithSecure? During a security audit, our team discovered
Salesforce Campaigns Unleased. Salesforce Campaigns serve as a vital tool for marketers within Salesforce, acting as a central hub for managing campaign recipients, engagement, budget, and ROI. While they might initially appear straightforward, deeper exploration reveals their intricate connections within your Salesforce ecosystem. Harnessing Salesforce Campaigns to their full potential is key, yet many users
Salesforce for Education encompasses a suite of products that seamlessly integrate insights across recruitment, admissions, and student success, providing a comprehensive view of each learner’s journey—from prospective students to engaged alumni-and every step between. Our collaboration spans K-12 schools, community colleges, universities, and graduate schools, catering to institutions of all sizes, ensuring they are well-equipped
Campaign Influence in Salesforce enables the attribution of multiple campaigns to an opportunity, although each opportunity can only have one primary campaign for ROI calculations and rollup summaries. Despite not being able to use multiple campaigns for populating rollup fields, Campaign Influence allows users to analyze the success of multiple related campaigns tied to an
My old company and several others are concerned about security, and feel more secure with being able to walk down the hall and see the servers working away in that air-conditioned closet. But who do you trust more: your IT guy that looks at your IT security every once in a while or a provider like Google that has a team of engineers constantly monitoring its systems looking for security issues. In fact, Google has some of the best security specialists in the world.
