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Personalization and Third-Party Apps

Personalization and Third-Party Apps

Marketing Cloud Personalization: Integration Capabilities Marketing Cloud Personalization seamlessly integrates with various third-party solutions beyond Salesforce. These integrations span data management platforms, email service providers, third-party campaign detection tools, analytics products, content management systems, social media platforms, and tag managers. Personalization and Third-Party Apps. Data Management Platforms (DMP) Examples: Adobe Audience Manager, BlueKai, Neustar Functionality:

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