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Marketing GPT and Commerce GPT Announcement

Salesforce Introduces Marketing GPT and Commerce GPT to Revolutionize Personalized Campaigns and Shopping Experiences with Generative AI San Francisco — June 7, 2023 — Salesforce (NYSE: CRM), the global CRM leader, announced today at Connections its latest innovations, Marketing GPT and Commerce GPT, which combine generative AI with real-time data from Data Cloud. These groundbreaking

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public sector and tribal government

Subscription Models

In today’s business world, numerous companies are either adopting or considering the implementation of paid subscription models. A subscription model involves providing products or services to customers on a recurring basis, usually monthly or annually, in exchange for a regular and likely reduced fee. This approach helps companies establish predictable revenue streams, foster customer loyalty,

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Salesforce Einstein and Einstein Automate

AI Fundamentals

The concept of Artificial Intelligence (AI) has long been a fascination for storytellers and sci-fi enthusiasts. However, for a considerable period, most individuals didn’t give AI much serious consideration, perceiving it as a distant futuristic sci-fi possibility. Nevertheless, researchers and computer scientists have been actively working to transform the dream of AI into a tangible

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Salesforce Communications Cloud

Salesforce Communications Cloud

Salesforce’s Communications Cloud enables the delivery of digital-first journeys and seamless order processes, offering time and cost savings while enhancing operational efficiencies. In collaboration with Tectonic, this Salesforce tool empowers the creation of straightforward yet powerful digital experiences. It aids in streamlining product and service launches, adhering to industry standards, architectures, and leveraging predictive analytics

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Salesforce Sales Cloud

Salesforce Sales Cloud GPT

What is Salesforce Sales Cloud GPT? Salesforce’s Einstein GPT is a robust AI tool that seamlessly integrates both public and private AI models with CRM data. This unique synergy allows users to articulate natural-language queries directly within the Salesforce CRM environment, resulting in continuously adapted AI-generated content tailored to evolving customer information and requirements. Salesforce

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Race to AI for CX

AI emerges as a transformative force revolutionizing the customer experience (CX) landscape in the dynamic world of global e-commerce. Its ability to handle extensive data and facilitate large-scale automation empowers brands to offer tailored and seamless CX journeys, fostering customer loyalty and satisfaction. The great race to AI for CX is upon us. In the

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