Salesforce’s Flow has long been a powerful automation tool, democratizing access to sophisticated automation for non-coders. It also drives the automation behind Marketing Cloud Growth Edition, including email dispatch. Salesforce Campaign Flows mark a significant step toward making automation more accessible for marketers. For the first time, Salesforce introduces what are termed “non-admin flows,” which
The Salesforce Winter ’25 release is coming soon. Use your sandbox to get early access to new features and test your configurations before the production upgrade. Here’s how: If you still have questions about your sandbox options for Winter ’25, open a support case via Salesforce Help. The sandbox preview window for Winter ’25 begins August
Salesforce has unveiled new out-of-the-box service components, an automation tool, and a new app for Service Cloud customers, designed to help agents resolve customer cases faster and enable companies to scale their support operations efficiently. New Service Cloud Tools are here. Why It Matters: With 69% of agents reporting that balancing speed and quality is
360 SMS Salesforce Chatbot vs. Traditional Customer Support: An Analysis In the evolving tech space of customer service, businesses continue to seek ways to enhance customer satisfaction while optimizing costs. One notable resource in recent years is the increasing reliance on chatbots, with the 360 SMS chatbot emerging as a powerful SMS tool for efficient
Data and Technology Strategies Enhance Payer Patient Education Analytics platforms, omnichannel engagement tools, telehealth, and other technological advancements have become essential in driving successful, enhanced payer patient education. Cathy Moffitt, MD, a pediatrician with 15 years of experience in the pediatric emergency department and now the senior vice president and Aetna chief medical officer at
In Q2 2024, Salesforce Inc. filed 12 patents in the e-commerce sector, focusing on various innovative technologies. filed a patent for methods, systems, and computer program products that retrieve connection and membership information-these patents include methods for generating engagement recommendations for users in group-based communication platforms, techniques for generating user profile data based on user
The Clock is Ticking on the Big UK Traditional Telephony Switch-Off As the UK approaches the traditional telephony switch-off, millions of small businesses are prioritizing the digitization of their voice communications. The move to cloud-powered replacements – Cloud PBX – is not just about meeting the January 2027 deadline; it’s an opportunity to modernize and
5 Sales Pitches That Hook Prospects Every Time Want to know how to craft a winning sales pitch? Learn the core elements that turn a simple pitch into a conversation that captivates. Let’s face it: the art of the sales pitch has changed. It’s not just a “pitch” anymore; it’s more like a fastball. You
Each year, Monte Carlo surveys real data professionals about the state of their data quality. This year, we turned our gaze to the shadow of AI—and the message was clear. Managing Data Quality in an AI World is getting harder. Data quality risks are evolving — and data quality management isn’t. Among the 200 data
Researchers from the National Institutes of Health (NIH) have demonstrated that a multimodal AI can achieve high accuracy on a medical diagnostic quiz, yet struggles to describe medical images and explain the reasoning behind its answers. ChatBots in Medical Diagnostics may not be ready for prime time. To evaluate AI’s potential in clinical settings, the
Dynamically Assign Approvers Based on Criteria You can configure approvers based on specific criteria or formulas. Dynamically Assign Approvers to save timeFor instance, if you want the approver to be the regional manager associated with a sales rep’s opportunity, the system will automatically update to reference the new manager if there’s a change. Required Editions
With over 80% of people shopping online – and the numbers are bound to rise – it’s important to know how your would-be customers behave on your website: where they click, how they scroll, and what motivates them to take specific actions. Heatmap analytics does it, allowing you to dominate CRO and UX through effective behavior data
Salesforce is taking steps to ensure its AI models perform accurately, even with unexpected data. The company recently filed a patent for an “automated testing pipeline for neural network models.” This technology helps developers predict whether their AI models will maintain accuracy when dealing with “unseen queries,” using customer service bots as a primary example.
The Impact of Generative AI on the Future of Work Automation has long been a source of concern and hope for the future of work. Now, generative AI is the latest technology fueling both fear and optimism. AI’s Role in Job Augmentation and Replacement While AI is expected to enhance many jobs, there’s a growing
Google Apologizes for Chrome Password Manager Bug Affecting Windows Users Google has issued an apology after a bug prevented many Windows users from accessing or saving their passwords through Chrome’s password manager. The issue, which began on July 24 and lasted for nearly 18 hours before being resolved on July 25, was attributed to “a
