Clone any content type and its variants, add an API name when you create an enhanced CMS workspace and content, and work with CMS content previews. Salesforce CMS Summer 24 Release Notes. Like Related Posts Top Ten Reasons Why Tectonic Loves the Cloud The Cloud is Good for Everyone – Why Tectonic loves the cloud
On February 27, 2024, Salesforce queried a group of Trailblazers regarding AI’s impact on Email Marketing by Guilda Hilaire. Sharing the thoughts in this insight. Salesforce asked marketers in the Trailblazer Community for their predictions on generative AI in email marketing, how they plan to use it, and more. AI’s Impact on Email Marketing. It’s
What are Salesforce Public Sector Solutions? Dynamic Forms for Public Sector are a part of a suite of tools Salesforce developed specifically for the public sector and government organizations. Salesforce Public Sector Solutions represent a groundbreaking approach to enhancing the delivery of public services. These solutions provide flexible and secure e-government tools that facilitate interactions
by Shannan Hearne, Tectonic Marketing Consultant You have the flexibility to establish multiple sites within your organization, each serving distinct purposes, and seamlessly transition between them. Salesforce Experience Cloud is a set of functionality on the CRM platform enabling you to build branded digital experiences that are fully connected to your CRM. This online social
Enhancing User Experience (UX) with Keyboard Accessibility Keyboard accessibility plays a crucial role in creating more inclusive and scalable products. While many individuals can navigate a computer using a mouse, there are those with mobility- or dexterity-related accessibility needs who rely on alternative devices like head wands or switch controls. The foundation of these alternative
Taking advantage of generative AI requires complete, unified, and accurate data, according to over half of IT leaders. Yet roadblocks remain. A recent survey found most IT leaders don’t have a unified data strategy and can’t integrate generative AI into their current tech stack. Technical requirements aside, generative AI also surfaces serious ethical considerations. Utilizing
Marketing Cloud by Salesforce has a wide family of builder studios. Marketing Cloud Builders create the content that runs your marketing automation. Explore the various ‘Builders’ within Marketing Cloud. With each serving a distinct purpose. Notable examples include Journey Builder for campaign automation, Audience Builder → Contact Builder for data management, Content Builder for crafting
Attribution for Marketing If your attribution data or campaign levels from your deep link URL are not available, it is likely due to a setup problem. Check that device ID parameters and campaign parameters (as applicable) are not being cut off due to encoding errors in fallbacks or callbacks. For instance, there are no spaces
This tag stores data in both the page referrer and URL parameters within a browser cookie. This cookie proves useful, particularly on conversion pages or when user consent has been obtained, allowing the session to be correctly attributed to the relevant campaign. Furthermore, this template offers a solution to the rogue referral issue. By enabling
A/B testing, also known as “split testing,” involves conducting experiments with two or more variants of content, such as a landing page, email, or ad. These variants are presented to different segments of your audience to determine which one performs better. Split testing optimizes pages that best encourage your visitor’s requested call to action. In
