Customer 360 Archives - Page 3 of 3 - gettectonic.com
Use Salesforce Data Protection Services

Use Salesforce Data Protection Services

Ensuring Data Security in Salesforce: Use Salesforce Data Protection Services How is Data Protected in Salesforce? Salesforce.com employs cutting-edge Internet security technology, including Secure Socket Layer (SSL) with server authentication and data encryption, ensuring the protection of user information during access via supported web browsers. Why Use Salesforce Data Protection Services? Data Security is imperative

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Salesforce Announces Public Sector Compliance Certifications

Salesforce Announces Public Sector Compliance Certifications

Salesforce’s new Government Cloud certification marks a significant step for the U.S. Department of Defense in embracing cloud technology for secure app development and deployment. This certification enables government agencies to harness Salesforce’s suite of tools including CRM, AI, automation, and data management, thereby enhancing staff productivity, reducing operational costs, and fostering citizen engagement. Salesforce

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Customer 360 Data Model

Customer 360 Data Model

The Customer 360 Data Model simplifies the integration of data across cloud applications by providing standardized guidelines. It enables the extension of the data model for various purposes such as creating data lakes, generating analytics, training machine-learning models, and establishing a unified view of the customer. Organized into subject areas, the Customer 360 Data Model

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Salesforce Success Story

Case Study: Salesforce Innovation for Hospitality

Leading provider of branded, designed solutions (laminate) for commercial and residential customers worldwide.  The company has been surfacing spaces for 110 years. Client struggled with no real ability to see a 360 degree view of the business.

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Salesforce Customer 360

360 Degree View in CRM

What does the term “360-degree customer view in CRM” mean? It’s a comprehensive approach to understanding customers by consolidating their individual data from various touchpoints into a unified perspective. This holistic view is increasingly crucial for businesses embracing customer-centricity to foster loyalty, enhance service, and drive growth. In the realm of CRM, a “360-degree customer

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Salesforce Success Story

Case Study: Flexible CRM for High Growth Sales

Hospitality company needs to enhance their CRM capabilities to match the business with a Flexible CRM for High Growth Sales. Industry: Hospitality – High Tech Client is a hospitality company specialized in a new, modern mode of housing, making it easy to live well — wherever, whenever. Company has homes in over 30 cities across

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Implications for the DMP Landscape

Implications for the DMP Landscape

Salesforce Sunsets Audience Studio: Implications for the DMP Landscape Salesforce recently announced the discontinuation of Audience Studio, their Data Management Platform (DMP) acquired five years ago as Krux. This move raises questions about the future of DMPs in the evolving digital landscape. Implications for the DMP Landscape. Current State of DMPs Understanding the context and

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Salesforce Vaccine Cloud

Salesforce Vaccine Cloud

Vaccine Cloud for Providers helps to connect people with thousands of vaccination sites. A scalable workflow simplifies vaccine administration. Vaccine Cloud was built to play a central role in connecting vaccines to people equitably and efficiently. Vaccine Cloud will help health authorities, healthcare providers, and organizations more safely and efficiently manage vaccine programs at scale. With

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