The Salesforce ecosystem is in a constant state of evolution, and the introduction of the Salesforce Experience Cloud is a significant development aimed at delivering connected digital experiences to consumers rapidly. Is Salesforce Experience Cloud Salesforce Communities?

In a recent update, Salesforce announced that the Community Cloud will now be rebranded as the Salesforce Experience Cloud. This renaming reflects the platform’s evolution to meet the diverse needs of consumers and highlights Salesforce’s commitment to creating exceptional digital experiences.

The Salesforce Experience Cloud serves as a digital experience platform, enabling organizations to create scalable digital experiences for partners, consumers, and employees. Leveraging features from Salesforce CRM, Experience Builder, and CMS, the platform empowers organizations to swiftly develop websites, portals, and personalized content, all with just a few clicks.

So, why did Salesforce decide to rename the Community Cloud to the Experience Cloud?

The renaming signifies Salesforce’s dedication to enhancing people’s lives and transforming businesses. By shifting the focus from building communities to creating community experiences, Salesforce aims to underscore the importance of data-powered digital experiences that foster collaboration, automation, and real business value.

The transition from Community to Experience Cloud represents a step into the future, where the platform integrates data and content seamlessly to provide meaningful solutions. This evolution brings added flexibility and efficiency to user journeys, enhancing the overall digital experience.

But how does the Salesforce Experience differ from the Salesforce Community?

With the rebranding, you’ll notice changes and improvements in the tools used to design sites. For instance, the Site built using the Experience Cloud, formerly known as the Community, can now be developed using either Visualforce or Experience Builder. This change in terminology signifies a broader shift in the platform’s capabilities.

Moreover, other components within the Digital Experiences menu have been simplified and replaced, emphasizing the evolution from the Community Cloud to the Experience Cloud.

Understanding the transition from Community to Experience Cloud is necessary for anyone embarking on the journey as an Experience Cloud Consultant. Whether you’re an existing user or a newcomer, grasping the significant differences between the two platforms is crucial. And to further explore the impact of this transition on your organization, consider joining industry-led courses like those offered by saasguru.

Frequently Asked Questions (FAQ):

  1. What is the difference between Salesforce Experience Cloud and Communities? While Salesforce Experience Cloud and Salesforce Communities refer to the same platform, there has been a rebranding and enhancement of features. Salesforce Experience Cloud represents the platform’s extensive capabilities in creating connected, personalized experiences across various aspects and interaction points within the platform to engage customers, partners, and employees.
  2. How much does Salesforce Experience Communities cost? The pricing for Salesforce Experience Cloud varies depending on specific needs, features, and the scale of implementation. Generally, it starts at $25 per user per month with a minimum of 20 users.
  3. How to use Salesforce Experience Cloud and Communities Effectively? Effective use of Salesforce Experience Cloud involves strategic planning, optimized implementation, user training and adoption, and regular evaluation and improvement.
  4. What are the benefits of Salesforce Communities? Salesforce Communities enhance engagement, deliver personalized experiences, streamline processes, increase business value, and improve customer service.
  5. What are the benefits of Salesforce Experience Cloud? Salesforce Experience Cloud offers a comprehensive toolset, advanced customization, robust integration, data-driven insights, scalability, and brand consistency.

Content updated March 2024.

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