The Agentic Era of UX The future of digital experience has arrived, but it’s fragmenting into countless micro-applications. The missing piece in AI user experience? The experience itself. It’s been almost a year and a half since generative AI burst onto the scene, heralded as transformative. But what have we actually seen in terms of
MuleSoft Certifications Now Unified with Salesforce Certifications As of May 6, 2024, MuleSoft certifications have been officially integrated into the Salesforce Certification program, with management now handled through Webassessor. This move simplifies the certification process, enabling professionals to manage both their Salesforce and MuleSoft credentials within a single platform, streamlining maintenance and tracking. This article
If you’re an admin of an org with an Experience Cloud site, Lightning pages, or both. Starting in Summer ’24, we’re modifying the design system architecture to support future product innovations. Internal Design System Architecture Updates Go Live in Summer 24. The changes Salesforce are making aren’t visible to most customers. If you customize the
General-purpose large language models (LLMs) offer businesses the convenience of immediate use without requiring any special setup or customization. However, to maximize the potential of LLMs in business environments, organizations can achieve significant benefits by customizing these models through training on their own data. Custom LLMs excel at handling organization-specific tasks that generic LLMs—such as
Sophisticated autonomous digital entities are already transforming our lives, industries, and the way we engage with technology. What will be the Impact of AI Agents Across Key Sectors in 2024? While much attention has been given to Generative AI (Gen AI), the next major leap forward comes from AI Agents. This emerging technology is set
Background – Who Calls AI Ethical On March 13, 2024, the European Union (EU) enacted the EU AI Act, a move that some argue has hindered its position in the global AI race. This legislation aims to ‘unify’ the development and implementation of AI within the EU, but it is seen as more restrictive than
The importance of effective customer service, particularly through self-service options, cannot be overstated. Both customers and organizations often prefer self-service solutions: customers to avoid waiting on hold and speaking with potentially uninformed agents, and organizations to reduce the load and cost associated with live agent interactions. Despite the clear benefits, the customer experience with self-service
Einstein Engagement Frequency Model Card Overview The Einstein Engagement Frequency Model Card in Marketing Cloud Engagement is designed to help marketers determine the optimal frequency for sending emails to individual contacts, thereby maximizing engagement and minimizing unsubscribes. Here’s an overview of the key aspects of this model: Model Details Intended Use Relevant Factors and Inputs
AI: Transforming User Interactions and Experiences Have you ever been greeted by a waitress who already knows your breakfast order? It’s a relief not to detail every aspect — temperature, how do you want your eggs, what kind of juice, bacon or sausage, etc. This example encapsulates the journey we’re navigating with AI today. AI
Careful Planning: Key to an Effective Bot and Happy Customers When building your bot, thoughtful planning is essential to ensure it efficiently serves customers and meets their needs. Supported Editions Technical Planning Voice and Tone Planning Careful planning in these areas will help ensure your Einstein Bot delivers a smooth, efficient experience for your customers.
Salesforce Communications Cloud Summer ’24 Release: Elevating Business Performance and Workflow Efficiency With its Summer ’24 release, Salesforce Communications Cloud unveils an array of powerful new capabilities designed to elevate business performance and optimize workflow efficiency. In this blog, we’ll explore some of our favorite new features, including Field Service improvements that provide technicians with
Educational institutions today confront a multitude of complex challenges, ranging from disjointed information systems to the need for agility in meeting evolving educational demands. Salesforce Education Cloud presents a unified solution aimed at overcoming these obstacles by enhancing operational efficiencies, boosting student engagement, and ensuring compliance with ever-changing educational standards. Below is an in-depth examination
In times of disaster or need, it’s not technology that distributes supplies or ensures access to fundamental rights—it’s people. Nonprofits, whether large or small, work alongside individuals, partner organizations, government agencies, healthcare providers, volunteers, and staff to drive community and planetary improvements. From large-scale disaster responses to community food drives, real change and impact come
How to Create a Custom Copilot Action Custom Copilot Actions allow you to extend Copilot’s functionality within Salesforce, enabling users to perform tasks specific to your business needs. By utilizing invocable Apex classes, autolaunched flows, and prompt templates, you can build custom actions tailored to your organization’s requirements. Extend your unified copilot with custom actions.
Unveiling the Vision Transformer: A Leap in Video Generation The closest open-source model to SORA is Latte, which uses the same Vision Transformer architecture. So, what makes the Vision Transformer so outstanding, and how does it differ from previous methods? You can Train Your Own SORA Model. Latte hasn’t open-sourced its text-to-video training code. We’ve
