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Power BI

Connect Salesforce and Power BI

Hello, Im trying to connect a filtered case list (https://company.lightning.force.com/lightning/o/Case/list?filterName=blahblah) containing customer reviews in the case description into a Power BI table and connect it to my AI Hub custom prompt bot that categorises text. Ideally, when new cases get added to that filtered list –  the Power BI table automatically refreshes with the case id, subject, description and an additional column where the categorised text gets added in. eg) Case ID Case Subject Case description Category 332432 AAAA blah blah customer complaint 4243242 BBBB something product quality 424234 CCCC bleh customer praise Thanks! You might find it helpful to follow these steps: 1. Connect Salesforce filtered case list to Power BI. 2. Use Power Apps AI Builder to categorise case descriptions: 3. Configure Power BI to automatically refresh for the latest classification results. 4. Displaying Classified Data in Power BI Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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AI-Driven Chatbots in Education

AI-Driven Chatbots in Education

As AI-driven chatbots enter college courses, the potential to offer students 24/7 support is game-changing. However, there’s a critical caveat: when we customize chatbots by uploading documents, we don’t just add knowledge — we introduce biases. The documents we choose influence chatbot responses, subtly shaping how students interact with course material and, ultimately, how they think. So, how can we ensure that AI chatbots promote critical thinking rather than merely serving to reinforce our own viewpoints? How Course Chatbots Differ from Administrative Chatbots Chatbot teaching assistants have been around for some time in education, but low-cost access to large language models (LLMs) and accessible tools now make it easy for instructors to create customized course chatbots. Unlike chatbots used in administrative settings that rely on a defined “ground truth” (e.g., policy), educational chatbots often cover nuanced and debated topics. While instructors typically bring specific theories or perspectives to the table, a chatbot trained with tailored content can either reinforce a single view or introduce a range of academic perspectives. With tools like ChatGPT, Claude, Gemini, or Copilot, instructors can upload specific documents to fine-tune chatbot responses. This customization allows a chatbot to provide nuanced responses, often aligned with course-specific materials. But, unlike administrative chatbots that reference well-defined facts, course chatbots require ethical responsibility due to the subjective nature of academic content. Curating Content for Classroom Chatbots Having a 24/7 teaching assistant can be a powerful resource, and today’s tools make it easy to upload course documents and adapt LLMs to specific curricula. Options like OpenAI’s GPT Assistant, IBL’s AI Mentor, and Druid’s Conversational AI allow instructors to shape the knowledge base of course-specific chatbots. However, curating documents goes beyond technical ease — the content chosen affects not only what students learn but also how they think. The documents you select will significantly shape, though not dictate, chatbot responses. Combined with the LLM’s base model, chatbot instructions, and the conversation context, the curated content influences chatbot output — for better or worse — depending on your instructional goals. Curating for Critical Thinking vs. Reinforcing Bias A key educational principle is teaching students “how to think, not what to think.” However, some educators may, even inadvertently, lean toward dictating specific viewpoints when curating content. It’s critical to recognize the potential for biases that could influence students’ engagement with the material. Here are some common biases to be mindful of when curating chatbot content: While this list isn’t exhaustive, it highlights the complexities of curating content for educational chatbots. It’s important to recognize that adding data shifts — not erases — inherent biases in the LLM’s responses. Few academic disciplines offer a single, undisputed “truth.” AI-Driven Chatbots in Education. Tips for Ethical and Thoughtful Chatbot Curation Here are some practical tips to help you create an ethically balanced course chatbot: This approach helps prevent a chatbot from merely reflecting a single perspective, instead guiding students toward a broader understanding of the material. Ethical Obligations As educators, our ethical obligations extend to ensuring transparency about curated materials and explaining our selection choices. If some documents represent what you consider “ground truth” (e.g., on climate change), it’s still crucial to include alternative views and equip students to evaluate the chatbot’s outputs critically. Equity Customizing chatbots for educational use is powerful but requires deliberate consideration of potential biases. By curating diverse perspectives, being transparent in choices, and refining chatbot content, instructors can foster critical thinking and more meaningful student engagement. AI-Driven Chatbots in Education AI-powered chatbots are interactive tools that can help educational institutions streamline communication and improve the learning experience. They can be used for a variety of purposes, including: Some examples of AI chatbots in education include: While AI chatbots can be a strategic move for educational institutions, it’s important to balance innovation with the privacy and security of student data.  Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more Top Ten Reasons Why Tectonic Loves the Cloud The Cloud is Good for Everyone – Why Tectonic loves the cloud You don’t need to worry about tracking licenses. Read more

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Salesforce and Tenyx

Salesforce and Tenyx

Salesforce has announced its acquisition of AI voice agent firm Tenyx, with the deal expected to close in the third quarter. While the financial terms have not been disclosed, Tenyx’s co-founders, CEO Itamar Arel and CTO Adam Earle, along with their team, will join Salesforce as part of the acquisition. This move comes after Salesforce, under pressure from activist investors, previously shifted away from acquisitions and increased its share buybacks following the dissolution of its mergers and acquisitions committee. However, the company is now pursuing strategic acquisitions to boost revenue growth. Conversational AI forthe Enterprise Tenyx Voice is an Interactive Virtual Agent (IVA) built from the ground up leveraging today’s modern AI stack. Built by a team with a proven track record in voice AI, and leveraging a unique core AI and voice platform, Tenyx promises to redefine customer interactions for the enterprise. Tenyx Voice is an Interactive Virtual Agent (IVA) built from the ground up leveraging today’s modern AI stack. Built by a team with a proven track record in voice AI, and leveraging a unique core AI and voice platform, Tenyx promises to redefine customer interactions for the enterprise. Industries and Use Cases If 2023 was the year of large language models (LLMs), 2024 is shaping up to be the year of voice agents. When ChatGPT made waves globally, startups, tech firms, and entrepreneurs rushed to discover business use cases for the new technology. The ideal applications targeted tasks that are costly, time-consuming, and hard to scale. Voice agents and automated customer service systems quickly emerged as one of the most promising solutions. However, many companies deploying these systems aren’t fully considering their impact on customers. That’s why Tenyx is launching its inaugural Voice AI Consumer Report. We surveyed hundreds of Americans across different age groups, races, geographies, and genders to better understand their preferences and experiences with AI-powered voice agents. Here are the key findings: What this means: Frustrating Calls Hurt Your Brand Imagine calling customer service for a quick solution, only to be met by an automated voice agent that can’t understand your request or handle complex issues. It’s a common and frustrating experience. Our data shows that nearly 7 in 10 people express frustration or annoyance with today’s automated voice agents—sentiments that can severely damage customer loyalty and business outcomes. “Our report highlights a major disconnect between consumer expectations and the performance of current automated voice agents,” says Itamar Arel, CEO of Tenyx. “While these systems promise efficiency and cost savings, they often fall short when it comes to addressing consumers’ nuanced needs.” Incomplete AI Systems Drive Customer Churn Subpar AI systems are driving customers away. Two-thirds of respondents said they wouldn’t return to a company after a negative experience with its AI voice agent. In fact, 67% still prefer interacting with human agents over automated ones. Why? Current AI voice agents struggle with complex issues and fail to provide the empathy and problem-solving skills that human agents, or more advanced AI systems, offer. Selective Deployment and Industry-Specific Agents Matter Our data shows that consumers are more accepting of voice agents in certain industries than others. Sectors like healthcare, restaurants, and telecoms saw the highest satisfaction with AI voice agents, while airlines, banking, and hotels ranked the lowest. This highlights the importance of selective deployment and tailoring voice agents for specific industries to better meet customer needs. Looking Ahead: The Promise of Perfect Automation Despite the skepticism, there’s hope. Two-thirds of respondents indicated they’d embrace automated voice agents if these systems could match the performance of human agents. This is exactly what we’re working on at Tenyx—building scalable, reliable AI agents that serve businesses and customers globally. “As leaders in voice AI technology, Tenyx is dedicated to closing the gap between consumer expectations and technological capabilities,” Arel says. “Our mission is to equip businesses with AI solutions that not only streamline operations but also boost customer satisfaction.” Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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License and Permitting Management for Businesses

License and Permitting Management for Businesses

Citizens and residents today are more connected than ever and expect to interact with government just as they do with other industries—through a variety of modern channels with swift response times. License and Permitting Management for Businesses is an innovative solution. Public Sector Solutions for License and Permit Management for businesses empowers government entities to engage more effectively with residents, fostering economic growth and thriving communities. Digital Experiences: From a resident building a new home to an entrepreneur opening a new business, every constituent can easily identify the necessary licenses and permits for their project through a single online platform. Applications: Applicants can swiftly complete all necessary forms, which dynamically update based on user input, making the entire process straightforward and efficient. Automation Tools: Salesforce automation tools ensure that once an application is submitted, the constituent receives an automated email confirmation, and the reviewer is notified of the new application, streamlining communication. Kanban Employee View: Seamless handoffs for application review and approvals are facilitated by a Kanban-style dashboard where government reviewers can view all applications ready for review in one centralized location. Reviewers can also track the status of applications, ensuring the right colleague reviews and moves them forward. Service Console: When a reviewer accepts an application, they can access a comprehensive view of all essential details, such as status, guided actions, and uploaded files, all in one place. This clarity ensures that employees know the next steps in the review process, such as scheduling a required inspection before final approval. Collaboration: If additional information is needed, reviewers can easily collaborate with applicants in real-time, with all communications documented in one place. Applicants can view updates and messages when they log back into the portal, ensuring transparency and efficiency. Distributing Licenses and Permits: After final approval, the license or permit is generated and automatically emailed to the applicant. It is also made available in the constituent’s portal for easy access. This process keeps constituents informed with clear visibility into every step of the application approval process, while government employees are equipped to support community growth through enhanced collaboration with constituents and other departments. Dashboards and Analytics: Salesforce Analytics provides senior executives with a comprehensive view of agency and department-level permit statuses, including details by geography, type, status, and more, offering a holistic perspective on applications and active licenses and permits. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Slack AI Exploit Prevented

Slack AI Exploit Prevented

Slack AI Exploit Prevented. Slack has patched a vulnerability in its Slack AI assistant that could have been for insider phishing attacks, according to an announcement made by the company on Wednesday. This update follows a blog post by PromptArmor, which detailed how an insider attacker—someone within the same Slack workspace as the target—could manipulate Slack AI into sending phishing links to private channels that the attacker does not have access to. The vulnerability is an example of an indirect prompt injection attack. In this type of attack, the attacker embeds malicious instructions within content that the AI processes, such as an external website or an uploaded document. In this case, the attacker could plant these instructions in a public Slack channel. Slack AI, designed to use relevant information from public channels in the workspace to generate responses, could then be tricked into acting on these malicious instructions. While placing such instructions in a public channel poses a risk of detection, PromptArmor pointed out that an attacker could create a rogue public channel with only one member—themselves—potentially avoiding detection unless another user specifically searches for that channel. Salesforce, which owns Slack, did not directly reference PromptArmor in its advisory and did not confirm to SC Media that the issue it patched is the same one described by PromptArmor. However, the advisory does mention a security researcher’s blog post published on August 20, the same day as PromptArmor’s blog. “When we became aware of the report, we launched an investigation into the described scenario where, under very limited and specific circumstances, a malicious actor with an existing account in the same Slack workspace could phish users for certain data. We’ve deployed a patch to address the issue and have no evidence at this time of unauthorized access to customer data,” a Salesforce spokesperson told SC Media. How the Slack AI Exploit Could Have Extracted Secrets from Private Channels PromptArmor demonstrated two proof-of-concept exploits that would require the attacker to have access to the same workspace as the victim, such as a coworker. The attacker would create a public channel and lure the victim into clicking a link delivered by the AI. In the first exploit, the attacker aimed to extract an API key stored in a private channel that the victim is part of. The attacker could post a carefully crafted prompt in the public channel that indirectly instructs Slack AI to respond to a request for the API key with a fake error message and a URL controlled by the attacker. The AI would unknowingly insert the API key from the victim’s private channel into the URL as an HTTP parameter. If the victim clicks on the URL, the API key would be sent to the attacker’s domain. “This vulnerability shows how a flaw in the system could let unauthorized people see data they shouldn’t see. This really makes me question how safe our AI tools are,” said Akhil Mittal, Senior Manager of Cybersecurity Strategy and Solutions at Synopsys Software Integrity Group, in an email to SC Media. “It’s not just about fixing problems but making sure these tools manage our data properly. As AI becomes more common, it’s important for organizations to keep both security and ethics in mind to protect our information and keep trust.” In a second exploit, PromptArmor demonstrated how similar crafted instructions could be used to deliver a phishing link to a private channel. The attacker would tailor the instructions to the victim’s workflow, such as asking the AI to summarize messages from their manager, and include a malicious link. PromptArmor reported the issue to Slack on August 14, with Slack acknowledging the disclosure the following day. Despite some initial skepticism from Slack about the severity of the vulnerability, the company patched the issue on August 21. “Slack’s security team had prompt responses and showcased a commitment to security and attempted to understand the issue. Given how new prompt injection is and how misunderstood it has been across the industry, this is something that will take the industry time to wrap our heads around collectively,” PromptArmor wrote in their blog. New Slack AI Feature Could Pose Further Prompt Injection Risk PromptArmor concluded its testing of Slack AI before August 14, the same day Slack announced that its AI assistant could now reference files uploaded to Slack when generating search answers. PromptArmor noted that this new feature could create additional opportunities for indirect prompt injection attacks, such as hiding malicious instructions in a PDF file by setting the font color to white. However, the researchers have not yet tested this scenario and noted that workspace admins can restrict Slack AI’s ability to read files. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Salesforce Thematic Personalization

Salesforce Thematic Personalization

Thematic Personalization Made Simple with Salesforce Leverage the power of thematic personalization to tailor your messaging and creative assets for each target audience directly within Salesforce. If you’re a Faraday user, integrating thematic personalization predictions into your CRM is a seamless way to elevate your outreach. With predictions accessible in Salesforce, you can shape your content to better resonate with your leads and contacts. This integration helps you understand what appeals to your audience, ensuring your communications are more relevant and impactful—all while working within the tools you already know. It’s an effortless way to enhance personalization and make the most of your data. Step-by-Step Integration Guide Step 1: Connect Your Data SourcesUse the link below to connect Salesforce to Faraday. Alternatively, you can skip this step and upload your data using CSV files to get started.👉 Connect to Salesforce Step 2: Ingest Data into Event StreamsStream your data into Faraday to enable the platform to interpret its meaning. Follow the link below for guidance on setting up event streams to power this template.👉 Ingest Data Step 3: Organize Your Customer DataGroup your data into cohorts—key building blocks in Faraday. These cohorts enable you to predict customer behavior with precision.👉 Define Cohorts Step 4: Declare Your Prediction ObjectivesOnce your cohorts are ready, instruct Faraday to predict the behaviors you care about. Follow the documentation using the link below.👉 Set Prediction Goals Step 5: Build and Deploy Your Personalization PipelineCreate a content personalization pipeline and deploy it to Salesforce to use predictions for shaping creative and messaging.👉 Deploy Content Personalization Step 6: Finalize Deployment to SalesforceComplete your setup by creating a deployment target within Salesforce or, if preferred, export your results as a CSV file.👉 Deploy to Salesforce Why Integrate Thematic Personalization?This integration empowers you to seamlessly incorporate predictive insights into your CRM workflow, enabling more personalized, effective communications. With minimal effort, you can connect with your audience on a deeper level, enhance engagement, and achieve better results. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Deepfake Detection With New Tool

Deepfake Detection With New Tool

Pindrop Expands Deepfake Detection with New Tool On Thursday, voice authentication vendor Pindrop expanded its deepfake detection capabilities with the preview release of Pindrop Pulse Inspect, a tool designed to detect AI-generated speech in digital audio files. This new tool builds on Pindrop’s earlier launch of Pindrop Pulse at the start of the year. While Pindrop Pulse initially targeted call centers, Pulse Inspect broadens its reach, catering to media organizations, nonprofits, government agencies, and social networks. Pindrop Pulse is already integrated with the company’s fraud protection and authentication platform. The new Pulse Inspect tool allows users to upload audio files to the Pindrop platform to determine if they contain synthetic speech, providing deepfake scores in the process. The introduction of Pulse Inspect is timely, coinciding with heightened concerns over deepfakes as the U.S. general election in November approaches. In recent months, Pindrop has tested its technology on high-profile cases. The company analyzed a deepfake audio clip of presidential candidate Kamala Harris, posted on X by Elon Musk, and discovered partial deepfakes in the audio. Pindrop also examined a deepfake of Elon Musk, released on July 24, identifying voice cloning technology from vendor ElevenLabs as the source. Additionally, Pindrop detected a fake robocall, generated using ElevenLabs’ technology, impersonating President Joe Biden before the January Democratic presidential primary. ElevenLabs has publicly stated its commitment to preventing the misuse of audio AI tools. “The human ear can no longer reliably distinguish between real and synthetically generated audio,” said Rahul Sood, Pindrop’s Chief Product Officer, during a discussion on the risks deepfakes pose for the upcoming election. “It’s almost impossible to have a high level of confidence without assistance.” Fighting AI with AI Analysts emphasize the necessity of tools like Pulse Inspect in the age of generative AI. “They’re fighting AI with AI,” said Lisa Martin, an analyst at the Futurum Group, highlighting the importance of Pindrop’s technology. According to Pindrop, their detection technology is trained on over 350 deepfake generation tools, 20 million unique utterances, and more than 40 languages. “We know how powerful generative AI is—it can be used for good, but it can also be weaponized, as we’re seeing,” Martin noted. She added that with the increasing ease of creating deepfakes, the demand for detection tools like Pulse Inspect will only grow. As deepfakes continue to proliferate, companies like Pindrop and competitors such as Resemble AI are racing to develop these detection solutions. With Pulse Inspect, Pindrop is extending its technology’s application beyond call centers. Pindrop has also partnered with Respeecher, a voice cloning vendor that collaborates with Hollywood. “Respeecher is working with Pindrop to ensure their synthetic voice technology for Hollywood is not misused,” said Martin, stressing the importance of ethical development and use of AI voice cloning technology. Pulse Inspect is positioned to assist media companies, social media networks, nonprofits, and government organizations in navigating the challenges of AI-generated audio. The Challenge of Scaling Deepfake Detection While Pindrop is well-equipped to detect deepfakes, scaling this technology could be costly and complex, according to Forrester Research analyst Mo Allibhai. “Implementing this technology at scale is expensive, even from an integration standpoint,” said Allibhai. “We need to be selective in how we deploy it.” Allibhai suggested that edge AI, such as Apple’s upcoming generative AI system for iPhones, could ease these challenges by reducing the reliance on cloud computing, making solutions like Pulse Inspect more viable in the long term. Pindrop Pulse Inspect offers an API-driven batch-processing platform and user interface, designed to meet the evolving needs of organizations facing the growing threat of deepfake audio. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Licensing and Permitting with Salesforce Public Sector Solutions

Licensing and Permitting with Salesforce Public Sector Solutions

Licensing, Permitting, and Inspections Inspections are a crucial part of the licensing and permitting process, whether they involve a new home, a business seeking to open, or a follow-up based on a public complaint. Licensing and Permitting with Salesforce Public Sector Solutions aids in the critical steps in the process. Inspections can also be used independently for other assessments related to regulatory requirements, safety, and auditing. Assignments Inspections can be assigned with just a few clicks. The application reviewer or inspection dispatcher can quickly designate an inspector and schedule the visit. Mobile Inspections Public Sector Mobile Inspection automatically notifies inspectors of their daily visit plans on their mobile devices. Inspectors can use filters to view other days or prioritize tasks based on urgency and status. Inspector Checklists Configurable inspection checklists help ensure that inspectors don’t miss any steps during their onsite visits, enhancing community safety and reducing the need for follow-up inspections. Assessment Indicators Inspectors document compliance or violations against regulatory codes using configurable fields. They can also upload files, videos, or pictures from their mobile devices to support their assessments. Regulatory Codes Inspectors can easily reference relevant regulatory codes to verify their assessments, ensuring accuracy and compliance. Digital Signatures Digital signatures are captured on-site, eliminating the need for additional paperwork and streamlining the inspection process. No more emails, stamps, or standing in line. Enforcement Compliance officers can follow up on violations and create enforcement actions to ensure that stakeholders address any oustanding issues. Unified View Government agencies can access a unified 360 degree view of all relevant information in one place, enabling them to track resolution progress and assess final compliance. Experience Portal Throughout the process, stakeholders can stay informed about the status of their inspection and communicate with agency employees to ask questions or provide updates. Salesforce Experience Cloud provides an easy to apply solution to a constituent portal. Licensing and Permitting with Salesforce Public Sector Solutions With Salesforce Licensing and Permitting you can download and install process libraries that contain components for automating licensing and permitting workflows saving more time.  Public Sector Solutions provides OmniScript flows and components that automate these licensing and permitting workflows. Some components are available directly in Public Sector Solutions; others are not built-in and require that you download them from GitHub. Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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AI Infrastructure Flaws

AI Infrastructure Flaws

Wiz Researchers Warn of Security Flaws in AI Infrastructure Providers AI infrastructure providers like Hugging Face and Replicate are vulnerable to emerging attacks and need to strengthen their defenses to protect sensitive user data, according to Wiz researchers. AI Infrastructure Flaws come from security being an afterthought. During Black Hat USA 2024 on Wednesday, Wiz security experts Hillai Ben-Sasson and Sagi Tzadik presented findings from a year-long study on the security of three major AI infrastructure providers: Hugging Face, Replicate, and SAP AI Core. Their research aimed to assess the security of these platforms and the risks associated with storing valuable data on them, given the increasing targeting of AI platforms by cybercriminals and nation-state actors. Hugging Face, a machine learning platform that allows users to create models and store datasets, was recently targeted in an attack. In June, the platform detected suspicious activity on its Spaces platform, prompting a key and token reset. The researchers demonstrated how they compromised these platforms by uploading malicious models and using container escape techniques to break out of their assigned environments, moving laterally across the service. In an April blog post, Wiz detailed how they compromised Hugging Face, gaining cross-tenant access to other customers’ data and training models. Similar vulnerabilities were later identified in Replicate and SAP AI Core, and these attack techniques were showcased during Wednesday’s session. Prior to Black Hat, Ben-Sasson, Tzadik, and Ami Luttwak, Wiz’s CTO and co-founder, discussed their research. They revealed that in all three cases, they successfully breached Hugging Face, Replicate, and SAP AI Core, accessing millions of confidential AI artifacts, including models, datasets, and proprietary code—intellectual property worth millions of dollars. Luttwak highlighted that many AI service providers rely on containers as barriers between different customers, but warned that these containers can often be bypassed due to misconfigurations. “Containerization is not a secure enough barrier for tenant isolation,” Luttwak stated. After discovering these vulnerabilities, the researchers responsibly disclosed the issues to each service provider. Ben-Sasson praised Hugging Face, Replicate, and SAP for their collaborative and professional responses, and Wiz worked closely with their security teams to resolve the problems. Despite these fixes, Wiz researchers recommended that organizations update their threat models to account for potential data compromises. They also urged AI service providers to enhance their isolation and sandboxing standards to prevent lateral movement by attackers within their platforms. The Risks of Rapid AI Adoption The session also addressed the broader challenges associated with the rapid adoption of AI. The researchers emphasized that security is often an afterthought in the rush to implement AI technologies. “AI security is also infrastructure security,” Luttwak explained, noting that the novelty and complexity of AI often leave security teams ill-prepared to manage the associated risks. Many organizations testing AI models are using unfamiliar tools, often open-source, without fully understanding the security implications. Luttwak warned that these tools are frequently not built with security in mind, putting companies at risk. He stressed the importance of performing thorough security validation on AI models and tools, especially given that even major AI service providers have vulnerabilities. In a related Black Hat session, Chris Wysopal, CTO and co-founder of Veracode, discussed how developers increasingly use large language models for coding but often prioritize functionality over security, leading to concerns like data poisoning and the replication of existing vulnerabilities. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Salesforce Data Migration Tools

Salesforce Data Migration

Salesforce Data Migration: A Key to CRM Success The migration of data into Salesforce is critical for the efficient functioning of Salesforce CRM. When executed correctly, it reduces data duplication, consolidates customer and operational data into a unified platform, and extends CRM capabilities beyond basic functionalities. Proper data migration serves as the foundation for advanced business intelligence and in-depth analytics. On the other hand, poorly managed migration can lead to transferring incorrect, duplicate, or corrupted data, compromising the system’s reliability. An efficient migration process safeguards data integrity, ensures a seamless transfer to Salesforce, and enhances overall organizational performance. What is Data Migration in Salesforce? Salesforce data migration is the process of transferring data from external systems, databases, or platforms into Salesforce. This process captures critical business information and integrates it into Salesforce’s CRM framework securely. The migration process also involves data cleansing, verification, and transforming data into formats compatible with Salesforce’s structure. Why You Need Salesforce Data Migration Importance Data migration is indispensable for companies looking to modernize their operations and enhance performance. With Salesforce, organizations can: Benefits Migrating Data from Legacy Systems to Salesforce Migrating data from legacy systems to Salesforce is essential for scalability and efficient data management. Key advantages include: Salesforce Data Migration Process Data migration involves transferring data into Salesforce to improve customer engagement and operational workflows. The process ensures data accuracy and compatibility with Salesforce’s architecture. Key Steps for Salesforce Data Migration Types of Salesforce Data Migration Top Salesforce Data Migration Tools Data Archiving in Salesforce Salesforce data archiving involves relocating unused or historical data to a separate storage area. This optimizes system performance and ensures easy access for compliance or analysis. Advantages Top Options for Data Archiving Best Practices for Salesforce Data Migration Conclusion Salesforce data migration is a pivotal step in transforming organizational processes and achieving CRM excellence. When done right, it improves efficiency, eliminates data duplication, and ensures accurate information storage. By following best practices, leveraging appropriate tools, and engaging migration specialists, organizations can unlock Salesforce’s full potential for scalability, automation, and advanced analytics. Successful migration paves the way for better decision-making and future growth. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Confidential AI Computing in Health

Confidential AI Computing in Health

Accelerating Healthcare AI Development with Confidential Computing Can confidential computing accelerate the development of clinical algorithms by creating a secure, collaborative environment for data stewards and AI developers? The potential of AI to transform healthcare is immense. However, data privacy concerns and high costs often slow down AI advancements in this sector, even as other industries experience rapid progress in algorithm development. Confidential computing has emerged as a promising solution to address these challenges, offering secure data handling during AI projects. Although its use in healthcare was previously limited to research, recent collaborations are bringing it to the forefront of clinical AI development. In 2020, the University of California, San Francisco (UCSF) Center for Digital Health Innovation (CDHI), along with Fortanix, Intel, and Microsoft Azure, formed a partnership to create a privacy-preserving confidential computing platform. This collaboration, which later evolved into BeeKeeperAI, aimed to accelerate clinical algorithm development by providing a secure, zero-trust environment for healthcare data and intellectual property (IP), while facilitating streamlined workflows and collaboration. Mary Beth Chalk, co-founder and Chief Commercial Officer of BeeKeeperAI, shared insights with Healthtech Analytics on how confidential computing can address common hurdles in clinical AI development and how stakeholders can leverage this technology in real-world applications. Overcoming Challenges in Clinical AI Development Chalk highlighted the significant barriers that hinder AI development in healthcare: privacy, security, time, and cost. These challenges often prevent effective collaboration between the two key parties involved: data stewards, who manage patient data and privacy, and algorithm developers, who work to create healthcare AI solutions. Even when these parties belong to the same organization, workflows often remain inefficient and fragmented. Before BeeKeeperAI spun out of UCSF, the team realized how time-consuming and costly the process of algorithm development was. Regulatory approvals, data access agreements, and other administrative tasks could take months to complete, delaying projects that could be finished in a matter of weeks. Chalk noted, “It was taking nine months to 18 months just to get approvals for what was essentially a two-month computing project.” This delay and inefficiency are unsustainable in a fast-moving technology environment, especially given that software innovation outpaces the development of medical devices or drugs. Confidential computing can address this challenge by helping clinical algorithm developers “move at the speed of software.” By offering encryption protection for data and IP during computation, confidential computing ensures privacy and security at every stage of the development process. Confidential Computing: A New Frontier in Healthcare AI Confidential computing protects sensitive data not only at rest and in transit but also during computation, which sets it apart from other privacy technologies like federated learning. With federated learning, data and IP are protected during storage and transmission but remain exposed during computation. This exposure raises significant privacy concerns during AI development. In contrast, confidential computing ensures end-to-end encrypted protection, safeguarding both data and intellectual property throughout the entire process. This enables stakeholders to collaborate securely while maintaining privacy and data sovereignty. Chalk emphasized that with confidential computing, stakeholders can ensure that patient privacy is protected and intellectual property remains secure, even when multiple parties are involved in the development process. As a result, confidential computing becomes an enabling core competency that facilitates faster and more efficient clinical AI development. Streamlining Clinical AI Development with Confidential Computing Confidential computing environments provide a secure, automated platform that facilitates the development process, reducing the need for manual intervention. Chalk described healthcare AI development as a “well-worn goat path,” where multiple stakeholders know the steps required but are often bogged down by time-consuming administrative tasks. BeeKeeperAI’s platform streamlines this process by allowing AI developers to upload project protocols, which are then shared with data stewards. The data steward can determine if they have the necessary clinical data and curate it according to the AI developer’s specifications. This secure collaboration is built on automated workflows, but because the data and algorithms remain encrypted, privacy is never compromised. The BeeKeeperAI platform enables a collaborative, familiar interface for developers and data stewards, allowing them to work together in a secure environment. The software does not require extensive expertise in confidential computing, as BeeKeeperAI manages the infrastructure and ensures that the data never leaves the control of the data steward. Real-World Applications of Confidential Computing Confidential computing has the potential to revolutionize healthcare AI development, particularly by improving the precision of disease detection, predicting disease trajectories, and enabling personalized treatment recommendations. Chalk emphasized that the real promise of AI in healthcare lies in precision medicine—the ability to tailor interventions to individual patients, especially those on the “tails” of the bell curve who may respond differently to treatment. For instance, confidential computing can facilitate research into precision medicine by enabling AI developers to analyze patient data securely, without risking exposure of sensitive personal information. Chalk explained, “With confidential computing, I can drill into those tails and see what was unique about those patients without exposing their identities.” Currently, real-world data access remains a significant challenge for clinical AI development, especially as research moves from synthetic or de-identified data to high-quality, real-world clinical data. Chalk noted that for clinical AI to demonstrate efficacy, improve outcomes, or enhance safety, it must operate on real-world data. However, accessing this data while ensuring privacy has been a major obstacle for AI teams. Confidential computing can help bridge this “data cliff” by providing a secure environment for researchers to access and utilize real-world data without compromising privacy. Conclusion While the use of confidential computing in healthcare is still evolving, its potential is vast. By offering secure data handling throughout the development process, confidential computing enables AI developers and data stewards to collaborate more efficiently, overcome regulatory hurdles, and accelerate clinical AI advancements. This technology could help realize the promise of precision medicine, making personalized healthcare interventions safer, more effective, and more widely available. Chalk highlighted that many healthcare and life sciences organizations are exploring confidential computing use cases, particularly in neurology, oncology, mental health, and rare diseases—fields that require the use of

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Required Startup Mentality

Required Startup Mentality

Pivoting an established company’s business model is one of the most daunting challenges a CEO can face. When the new CEO of Zilliant took the company’s helm in 2022, the mandate was to accelerate growth and increase market share. It quickly became evident that success lay not in product updates or tech investments but in rethinking the organizational mindset. Required Startup Mentality. With a master’s degree in organizational behavior studies from the University of Illinois and extensive experience in organizational transformations, the CEO understood the process typically follows one of two paths: changing an existing culture or building one from scratch. High-profile examples provide inspiration for both approaches. Satya Nadella, upon becoming CEO of Microsoft in 2014, transformed the company from a “know-it-all” to a “learn-it-all” culture, fostering a growth mindset. Conversely, Marc Benioff of Salesforce instilled the “ohana” culture of family spirit, trust, and equality from the company’s inception. The CEO, having been immersed in Salesforce culture for over a decade, learned the importance of a robust support system for employees and customers. Upon joining Zilliant, the CEO brought lessons from Salesforce to the new role. Zilliant, a company with 23 years of history and a long-standing CEO, Greg Peters, had thrived in price optimization. However, to evolve further, the company needed to adopt a startup mentality. This approach included scrutinizing every budget line item, incorporating a new marketing playbook, and, crucially, leveraging existing talent in new ways. Identifying influencers within the company and placing them in positions of broader influence proved to be an effective strategy. Required Startup Mentality of leaders. This group of long-time employees, respected and experienced, became the “change champions.” Their elevated profile across the organization facilitated listening and acting on peer feedback, making the traditionally challenging task of cultural transformation more manageable. Initially, there was a struggle to clearly articulate the future vision. The transitional period was marked by confusion rather than resistance. This experience underscored the importance of vision and constant communication during transformation. The CEO discovered that merely communicating new company values wasn’t sufficient. Creating a unified vision with full conviction from the executive team was essential. Significant time was spent defining this vision in granular detail, learning from the successes and failures of other companies. Once the leadership team was aligned, this conviction was cascaded through the ranks. Instead of dictating change, employees were invited into the process through feedback sessions and pilot programs, giving them a stake in redefining cultural norms. Celebrating small wins, even if they’re a “loss,” was emphasized to support learning from missteps. Modeling desired behaviors, systematically updating policies, incentives, and processes reinforced the new mindsets and actions. It was an arduous journey, but staying intentional and bringing people along was crucial for evolving into the envisioned culture. Through the transformation, one principle remained constant: customers must see Zilliant as a partner rather than a vendor. This required individuals in every department—marketing, sales, customer success, product, and engineering—to proactively address and solve customer problems. Transitioning to a new business model and rethinking organizational mindset is a long-term effort requiring vision and commitment from all levels. The payoff, however, can be immense. Already, Zilliant has delivered two consecutive quarters of 60%-plus growth in year-over-year bookings and is positioned for continued record growth through the end of the year. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Smithsonian Data Cloud

Smithsonian Data Cloud

The Smithsonian already embraces technology through its Open Access Initiative. ousing 2D and 3D renders of collections it provides access to over 20 museums. Enter Salesforce and Smithsonian Data Cloud. The world’s largest network of research, museum, and education facilities, the Smithsonian Institution, manages over 150 million collections across its 21 museums, the National Zoo, and eight research centers. Navigating this vast array of artifacts can be overwhelming, even for dedicated history enthusiasts. To enhance accessibility, the Smithsonian Institution is collaborating with cloud computing giant Salesforce. The goal is to streamline the user experience by integrating disparate data sources, such as ticketing systems and donation histories, into a unified system. This initiative aims to provide a clearer blueprint of Smithsonian’s diverse locations and offerings, according to Lori Freeman, Salesforce’s Vice President and General Manager of Nonprofit Industry Solutions and Strategy. “Smithsonian is so progressive. They have all this content, they have all this history, they have incredible tools,” Freeman told Technical.ly. “So this technology is going to enable them to reach audiences they would never get to.” For instance, this system will allow museum staff and volunteers to assist visitors in locating exhibits across different Smithsonian locations. Becky Kobberod, the Smithsonian’s Head of Digital Transformation, illustrated this by describing how a visitor at the Hirshhorn could ask about a piece of art at the National Museum of American History. “It’s connecting the dots and creating a Smithsonian ecosystem that we currently don’t have. If you want to engage in our various museums, you go to each of them separately,” Kobberod said. “Whereas now, we’re providing you a front door, so to speak, that can help you navigate across all of the many different museums and resources that we have.” Although specifics about the technology and user interface have not been disclosed, Freeman emphasized that the main objectives are to keep visitors engaged and to build lifelong relationships with both in-person and virtual visitors. Building on Current Tech Resources The Smithsonian’s Open Access initiative, launched in early 2020, offers 2D and 3D renderings of its collections, totaling around 5 million items to date. Users can interact with 3D images to get a 360-degree view of fossils, sculptures, and artifacts like Neil Armstrong’s spacesuit. This initiative began with 2.8 million pieces and continues to grow, said Kobberod. In addition to Open Access, the Smithsonian has other digital initiatives. In 2022, the National Museum of African American History and Culture, in collaboration with Baltimore-based digital services firm Fearless, launched a searchable online platform to make certain collections and stories more accessible. Kobberod noted that only about 1% of the collections are physically displayed at any given time. Digitizing and uploading these collections not only preserves them but also makes them accessible to people who might not have the means to visit in person. “Smithsonian exists as a service to all of the American public,” she said. “We know that this is core to our future, and to making what we have available to the nation and the world.” Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Sales Cloud Unlimited Plus Edition Call-out Features

Sales Cloud Unlimited Plus Edition Call-out Features

Sales Cloud Unlimited Plus Edition Call-out Features Sales Inspection Pipeline Pipeline Inspection gives sales teams a consolidated view of pipeline metrics, opportunities, week-to-week changes, AI-driven insights, close date predictions, and activity information. With this intelligence, sales teams can focus on the most important opportunities and forecast revenue more accurately. Einstein Converstion Insights Give sales teams insights about their customer calls and surface coachable moments. Managers and reps can play recordings of conversations to gain visibility into mentions of competitors, products, custom keywords, pricing discussions, and next steps. Sales leaders can extract conversation trends and visualize insights related to voice and video calls. Einstein Relationship Insights Explore interconnected relationships between people and companies on the web. Einstein Relationship Insights helps discover critical relationships by exploring disparate data sources, from unstructured web pages, and structured information like Salesforce records. Use these insights to prioritize contacts and accounts, enrich leads, and accelerate productivity of your sales team. With evidence documents that explain the relationship, sales teams can target the right people and companies, source more opportunities, and close deals. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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