Enhancements for Commerce and Marketing from Salesforce in Spring ’24. Content Creation for Engagement Marketing Cloud Save time using generative AI to create email content for subject lines and body copy, all while keeping the marketer in the loop. Data Cloud Advertising with LinkedIn Marketing Cloud Activate unified, first-party data profiles directly from within Data
Granular Data Center Overview in Marketing Cloud Intelligence The Granular Data Center is an advanced feature tailored for ingesting detailed, raw data into the system. This data can reach a scale of hundreds of millions or even billions of rows due to its granularity. Unlike other data stream types, usage and pricing are based on
Beginning February 2024, Google and Yahoo! are implementing Google and Yahoo Sender Requirements for all email senders to improve deliverability and help prevent abuse. As an admin of a Marketing Cloud Engagement org, we recommend reviewing your org’s email sending configuration to ensure continued success in reaching your customers’ inbox. What action do I need to take?Follow the
Enhancements for Salesforce Mulesoft, Slack, and Salesforce Customer Success Spring ’24. Anypoint Code Builder for Desktop MuleSoft Design, develop, and deploy APIs and integrations from a single environment. RPA—Unified Flow MuleSoft The Spring ’24 release brings together features and enhancements that streamline business-IT collaboration, reduce time-to-value, and maximize efficiency. These include new I/O variables based
Have you ever been overwhelmed by a complex project with numerous tasks and deadlines? I felt the same until I discovered Salesforce tools. One afternoon, a colleague introduced me to these tools, and everything changed. Suddenly, I could manage my work more effectively, collaborate better with my team, and consistently deliver outstanding results. Salesforce tools
Enhancements for Public Sector, Education and Nonprofit Spring ’24. Change of Circumstance Guided Flow Public Sector Ensure that benefit eligibility remains accurate even when circumstances change. Use guided flows to simplify the process for constituents to report a “change in circumstance” and for caseworkers to re-check eligibility and adjust disbursement amounts. Caseworker Productivity Dashboard Public
Harnessing the Power of AI for Business Transformation The age of artificial intelligence (AI) is here. How to Implement AI for Business Transformation? Once a niche technology confined to research labs and the realm of science fiction, AI has now become a mainstream force. Today, an estimated 35% of businesses are leveraging AI to enhance
Tableau has dedicated over two decades to empowering individuals to visualize and comprehend their data. This mission, driven by data analysts, continues to thrive. Data analysts serve as the cornerstone of organizations fostering a data-centric culture. They capture business needs, prepare data, and craft data content for end-users. Einstein Discovery insights seamlessly integrate into the
Tableau’s Einstein Copilot: Streamlining Data Analysis with AI Tableau, on its mission to empower individuals in comprehending and interpreting their data for over two decades, has found success thanks to data analysts. These professionals, integral to organizations fostering a data-centric culture, capture business requirements, prepare data, and craft data content for end users. While data
What Is Einstein Copilot for Salesforce? Salesforce Copilot service operates similarly to other generative AI tools in the customer experience landscape. Users can instruct the tool to automatically respond to customer queries with pertinent, personalized answers based on company data. Is Copilot Safe to Use? Concerned about the safety of using Copilot? Rest assured, you
Maximizing Salesforce Forecasting: A Comprehensive Guide Over the years, user skepticism has surrounded Salesforce Forecasting, with some dismissing it as too basic or unnecessary within the Salesforce ecosystem. Addressing these concerns poses fundamental questions: Do you aspire to predict revenue? Are you committed to accelerating deal closures for your sales team? Do you actively utilize
Salesforce announces send log platform updates in Email Studio. What Is a Send Log? A send log is a data extension that is created to store specific data about your email sends—beyond the information already stored in tracking. Standard tracking options in Marketing Cloud Engagement store email send performance based on a job ID (or
Regulatory Code Record Solutions
by Tectonic’s Sean McSkimming Scenarios of Assorted Levels of Customer Satisfaction – Ensuring Salesforce Customer Satisfaction Are you having satisfaction issues during or after your Salesforce implementation? Are you not happy with the Salesforce solution or implementation provided to you? Or are you seeing low user adoption after the implementation has gone live? This can
AI’s Impact on Creative Professions AI is poised to replace designers, writers, illustrators, filmmakers, and many other professional roles within the creative services industry. This transition may occur rapidly or gradually, but the inevitability remains. Disregard the notion that AI cannot perform deep-feeling work due to its lack of emotions. Similarly, dismiss the idea that
