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Salesforce Data Cloud

Data Spaces and Unified Profiles in Salesforce Data Cloud

Efficiently manage and safeguard your data by categorizing it based on brand, department, and region, enabling distinct business processes. Elevate customer interactions through personalized engagement. Facilitated by a comprehensive, unified customer view accessible to your team. Unified Profiles in Salesforce Data Cloud. In the realm of Data Cloud (formerly Salesforce Genie), a data space serves

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Data Management with Salesforce Forms

Data Management with Salesforce Forms

Salesforce Forms: Essential for Effective Data Management Salesforce Forms play a crucial role in managing data within Salesforce, enabling users to create, edit, and update lead, account, and contact records seamlessly. These forms serve both external customers and internal employees. Customer-facing forms, such as Salesforce Web-to-Lead Forms, can be embedded directly into your company’s website,

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Tectonic Salesforce Managed Services

Salesforce Customer 360

Salesforce Customer 360 is a family of Salesforce products and services that help businesses manage and connect with their customers across all touchpoints. With Customer 360, businesses can access a comprehensive view of their customers, including all their interactions and data, in one unified platform. This centralized data model allows businesses to deliver personalized and

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Salesforce Genie

CDP Genie

Unlocking the Potential of Salesforce Genie (formerly known as Marketing Cloud Customer Data Platform or Salesforce CDP) The significance of data in today’s business world cannot be overstated. From tailoring information to catering to a user’s specific interests to suggesting products/services based on recent purchases, data has transformed industries across diverse sectors. Yet, the challenge

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Salesforce Customer 360

360 Degree View in CRM

What does the term “360-degree customer view in CRM” mean? It’s a comprehensive approach to understanding customers by consolidating their individual data from various touchpoints into a unified perspective. This holistic view is increasingly crucial for businesses embracing customer-centricity to foster loyalty, enhance service, and drive growth. In the realm of CRM, a “360-degree customer

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Salesforce Genie

Service Genie

Leveraging Salesforce Service Cloud data, Service Genie delivers real-time, personalized customer experiences. Service Genie Unveiled: Revolutionizing Customer Experiences While Service Genie operates within the Salesforce ecosystem, one must distinguish it from other tools dubbed as service genies that are not affiliated with Salesforce. Service Genie, leveraging Salesforce Service Cloud data, is a real-time solution dedicated

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Exploring Salesforce Journey Builder

Exploring Salesforce Journey Builder

Exploring Salesforce Journey Builder Salesforce Journey Builder, a feature within Salesforce Marketing Cloud, is designed to give marketers a comprehensive view of customer interactions across multiple channels, including email, mobile, and social ads. It enables the creation and automation of personalized customer journeys that can be tailored based on specific behaviors, preferences, and demographics. Key

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Salesforce Digital Transformation

Digital Transformation Consulting

Empower Digital Evolution — Traditional tools like shared spreadsheets and physical paper fall short in the face of modern digital solutions. At Tectonic, we specialize in delivering compelling digital experiences to both our clients and their customers. Our team of digital transformation consultants collaborates closely with you to conceive, construct, and expand genuinely transformative digital

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Salesforce Data Cloud

Data Cloud from Salesforce

What is the data cloud in Salesforce? A hyperscale data platform built into Salesforce. Activate all your customer data across Salesforce applications with Salesforce Data Cloud, formerly known as Customer Data Platform (or CDP). Empower teams to engage customers, at every touchpoint, with relevant insights and contextual data in the flow of work. What is

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Marketing Cloud Admins

Marketing Cloud Admins

Salesforce Marketing Cloud Administrators play a key role in ensuring the success of an organization’s marketing efforts. Their responsibilities span system configuration, data management, campaign development, and execution. These professionals need a blend of technical expertise, strategic thinking, and keen attention to detail to effectively manage and optimize the Marketing Cloud environment. System Configuration and

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Ensuring Salesforce Customer Satisfaction

Tectonic Acquires Sakonet

7 Mile Advisors Acts As The Exclusive Sell-Side Advisor To Sakonent In Their Acquisition By Tectonic-Tectonic Acquires Sakonet Sakonent, a Chicago-based premier CRM consultancy and provider of integrated approach to automating big data, analytics, marketing automation tools in the cloud, was acquired by Tectonic, a Denver-based technology services company. Terms of the transaction were not

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Revenue Cloud

Revenue Cloud

Salesforce Revenue Cloud serves as an all-encompassing platform meticulously crafted to enhance and simplify the entire revenue management process for businesses. This cloud-based solution provides a centralized system, facilitating effective management of pricing, quoting, and billing operations. The platform, introduced as part of the Salesforce Customer 360 Platform, integrates Configure, Price and Quote (CPQ), Billing,

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Salesforce BI

Analytics Studio Salesforce

Analytics Studio Salesforce provides the foundational tool for building CRM Analytics assets—the lenses and dashboards that make up Analytics apps. Use Analytics Studio to explore your data and build lenses and dashboards with data visualizations that give you the insights to help you run your business. Store everything in apps— the containers of assets that

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