Ask ten small and midsize business (SMB) owners to define a customer relationship management (CRM) system, and you’ll likely receive ten different answers. For some, a CRM supports their sales process; for others, it measures sales or stores customer histories. However, the true value of a CRM lies beyond these basic functions, according to Adam
Wiz Researchers Warn of Security Flaws in AI Infrastructure Providers AI infrastructure providers like Hugging Face and Replicate are vulnerable to emerging attacks and need to strengthen their defenses to protect sensitive user data, according to Wiz researchers. AI Infrastructure Flaws come from security being an afterthought. During Black Hat USA 2024 on Wednesday, Wiz
As businesses increasingly adopt AI to enhance automation, decision-making, customer support, and growth, they face crucial security and privacy considerations. The Salesforce Platform, with its integrated Einstein Trust Layer, enables organizations to leverage AI securely by ensuring robust data protection, privacy compliance, transparent AI functionality, strict access controls, and detailed audit trails. Why Secure AI
The Impact of Generative AI on the Future of Work Automation has long been a source of concern and hope for the future of work. Now, generative AI is the latest technology fueling both fear and optimism. AI’s Role in Job Augmentation and Replacement While AI is expected to enhance many jobs, there’s a growing
Salesforce and the Evolution of AI-Driven CRM Solutions Salesforce, Inc., headquartered in San Francisco, California, is a leading American cloud-based software company specializing in customer relationship management (CRM) software and applications. Their offerings include sales, customer service, marketing automation, e-commerce, analytics, and application development. Salesforce is at the forefront of integrating artificial general intelligence (AGI)
Salesforce is an AWS Partner and a trusted global leader in customer relationship management (CRM). Hyperforce is the next-generation Salesforce architecture, built on Amazon Web Services (AWS). Private Connectivity Between Salesforce and On-Premise Network explained. When business applications developed on Hyperforce are integrated with on-premises systems, traffic in both directions will flow over the internet. For customers in heavily regulated industries
Announced by siliconANGLE’s Duncan Riley. Companies Used YouTube to Train AI. A new report released today reveals that companies such as Anthropic PBC, Nvidia Corp., Apple Inc., and Salesforce Inc. have used subtitles from YouTube videos to train their AI services without obtaining permission. This raises significant ethical questions about the use of publicly available
Tableau’s first generative AI assistant is now generally available. Generative AI for Tableau brings data prep to the masses. Earlier this month, Tableau launched its second platform update of 2024, announcing that its first two GenAI assistants would be available by the end of July, with a third set for release in August. The first
Traction Complete Launches Revolutionary “RevOps Data Management Suite for Salesforce” In an era where artificial intelligence (AI) is revolutionizing business, Traction Complete is proud to announce the launch of “The RevOps Data Management Suite for Salesforce.” This groundbreaking suite is the first data management solution designed specifically for Revenue Operations professionals, empowering users to fully
HubSpot recently disclosed a “security incident” where unauthorized access was attempted on several customer accounts. HubSpot is an American software company that provides tools for inbound marketing, sales, and customer service. It was founded in 2006 by Brian Halligan and Dharmesh Shah, and is today best-known for its all-in-one growth platform that helps businesses attract
Salesforce Data Cloud: Debunking Myths and Unveiling Facts If you’ve been active on LinkedIn, attending recent Salesforce events, or even watching a myriad of sporting events, you’ve likely noticed that Salesforce has evolved beyond just CRM. It’s now CRM + DATA + AI. Although Salesforce has always incorporated these elements, with Einstein AI and data
What to Know About Tableau Cloud Migration to Hyperforce Tableau Cloud is transitioning to Hyperforce, Salesforce’s next-generation infrastructure for the public cloud, in the second half of 2024. This shift promises enhanced security, scalability, and compliance, allowing customers to better manage data residency and adhere to local regulations. Here’s a closer look at what Hyperforce
Oracle announced last week that it is exiting the advertising business and will sunset its adtech by September 30. While the announcement is not surprising given the massive layoffs in 2022 affecting Oracle Advertising teams, the rapidity of Oracle Advertising’s decline is a clear indicator of how swiftly the digital advertising landscape can evolve. This
Cyber Group UNC3944 Targets SaaS Platforms like Azure, Salesforce, vSphere, AWS, and Google Cloud UNC3944, also known as “0ktapus” and “Scattered Spider,” has shifted its focus to attacking Software-as-a-Service (SaaS) applications, as reported by Google Cloud’s Mandiant threat intelligence team. This hacking group, previously linked to incidents involving companies such as Snowflake and MGM Entertainment,
AI is often portrayed as either the ultimate solution to all our problems or a looming threat that must be handled with extreme caution. These are the two polar extremes of a debate that surrounds any transformative technology, and the reality likely lies somewhere in the middle. Time to Reset AI Expectations. At the recent
