Corporate Archives - gettectonic.com
Liquid Neural Networks

Liquid Neural Networks

LNNs mark a significant departure from traditional, rigid AI structures, drawing deeply from the adaptable nature of biological neural systems. MIT researchers explored how organisms manage complex decision-making and dynamic responses with minimal neurons, translating these principles into the design of LNNs

Read More
Gamification in Experience Cloud

Gamification in Experience Cloud

Setting Up Gamification in Salesforce Experience Cloud to Boost Engagement When someone mentions “gamification,” many think of “games,” “fun,” and “entertainment.” While this is true, in the context of Salesforce, it takes on new dimensions. Here, it’s not just about fun; it’s about enhancing user engagement, productivity, and overall experience. Keep reading as we explore

Read More
lightning web picker in salesforce

Lightning Record Picker in Salesforce

The lightning-record-picker component enhances the record selection process in Salesforce applications, offering a more intuitive and flexible experience for users. With its ability to handle larger datasets, customizable fields, and strong validation features, it is a powerful tool for developers to incorporate into their Salesforce applications.

Read More
Cool and New AI

Cool and New AICool and New AI

AI is revolutionizing the way we work, offering a wide range of tools beyond ChatGPT that can enhance efficiency, creativity, and productivity. Whether you’re working with data, code, marketing, videos, images, AI bots, or research, here are the top AI tools that can transform your workflow. Cool and New AI. Don’t get spooked. There will

Read More
Intelligent Adoption Framework

Intelligent Adoption Framework

Intelligent Adoption Framework Marks a New Era for AI IntegrationAfter a surge of initial excitement, AI has now entered a phase of more thoughtful and strategic adoption, focusing on sustainable progress and measurable results. Following years of hype in which artificial intelligence was hailed as a revolutionary force poised to instantly transform industries, AI is

Read More
TrueDialog Adds SMS Application for Salesforce Marketing Cloud Engagement

TrueDialog Adds SMS Application for Salesforce Marketing Cloud Engagement

TrueDialog Unveils SMS Integration for Salesforce Marketing Cloud

TrueDialog, a leader in SMS texting solutions, has expanded its Salesforce offerings with the launch of its SMS integration for Salesforce Marketing Cloud Engagement, complementing its existing Sales Cloud application. Now available on Salesforce AppExchange, this addition enables seamless documentation of SMS activities across the Salesforce Cloud ecosystem.

With TrueDialog’s integration for Salesforce Marketing Cloud, companies can incorporate SMS into customized, targeted marketing journeys. This includes sending promotional messages, geo-targeted offers, triggered alerts, order confirmations, account updates, and more—all as part of a cohesive customer engagement strategy.

TrueDialog’s solution uniquely enables SMS message flow across Salesforce Marketing Cloud, Sales Cloud, Service Cloud, and Education Cloud, ensuring communication continuity across platforms. “TrueDialog is the only provider offering bidirectional SMS integration between Salesforce Marketing Cloud and other Salesforce Clouds, including Sales, Service, Commerce, and Education Clouds,” said John Wright, CEO of TrueDialog. “Our solution records text messages on all relevant Salesforce Clouds, maintaining communication continuity between companies and their customers—something no other provider offers.”

The TrueDialog SMS application is fully native to Salesforce Marketing Cloud, allowing users to work within their regular workflow without switching applications to integrate SMS steps. TrueDialog also offers flexible options for short and long codes, automated 10DLC registration for long codes, and TrueDelivery, a tool for assessing SMS deliverability.

Read More
Scope of Generative AI

Scope of Generative AI

Generative AI has far more to offer your site than simply mimicking a conversational ChatGPT-like experience or providing features like generating cover letters on resume sites. Let’s explore how you can integrate Generative AI with your product in diverse and innovative ways! There are three key perspectives to consider when integrating Generative AI with your

Read More

GENAI Shows No Racial or Sexual Bias

Researchers from Mass General Brigham recently published findings in PAIN indicating that large language models (LLMs) do not exhibit race- or sex-based biases when recommending opioid treatments. The team highlighted that, while biases are prevalent in many areas of healthcare, they are particularly concerning in pain management. Studies have shown that Black patients’ pain is

Read More

Cohesity Data Explore

Cohesity has introduced Data Explore, a new feature in its Gaia generative AI platform, aimed at simplifying data search within backups for any employee. The update, launched this week, adds keyword search capabilities and data visualization through topic word clouds, enhancing user access to valuable information. Previously, users could interact with Gaia’s conversational AI interface

Read More
Customer Engagement with AI

Customer Engagement with AI

Funlab Explores AI to Boost Customer Engagement in Leisure Venues In a push to enhance customer experiences across its “leisure-tainment” venues, Funlab has begun experimenting with artificial intelligence. Speaking at a Salesforce Agentforce event in Sydney, Funlab’s Head of Customer Relationships and Retention, Tracy Tanti, shared that the company is “excited to be able to

Read More
Salesforce Automotive Cloud

Salesforce Automotive Cloud

What is Salesforce Automotive Cloud? In September 2022, Salesforce introduced Automotive Cloud, a robust all-in-one platform tailored for the automotive industry. At first glance, it appears to be an ideal solution for businesses in this sector, but how well does it serve car dealerships? Drawing on experience both as a former auto dealership employee and

Read More
Generative AI Replaces Legacy Systems

Generative AI Replaces Legacy Systems

Generative AI Will Overtake Legacy Stack Vendors With the rise of generative AI, legacy software vendors like Appian, IBM, Salesforce, SAP, Pegasystems, IFS, Oracle, Software AG, TIBCO, and UIPath are becoming increasingly obsolete. These vendors represent the old guard, clinging to outdated business process automation systems, while the future clearly belongs to AI-driven innovation. Back

Read More
Salesforce Success Story

Case Study: Children’s Hospital Use Cases

In need of help to implement requisite configuration updates to establish a usable data model for data segmentation that supports best practices utilization of Marketing Cloud features including Contact Builder, Email Studio and Journey Builder.

Read More
Transforming Fundraising for Nonprofits

Transforming Fundraising for Nonprofits

Tectonic’s Expertise in Salesforce Nonprofit Cloud: Transforming Fundraising for Nonprofits Salesforce’s Nonprofit Cloud (NPC) is revolutionizing how organizations manage their fundraising, offering tools specifically designed to meet the unique needs of the nonprofit sector. A standout feature of Nonprofit Cloud is its comprehensive fundraising functionality, which goes beyond simple transaction management to support the entire

Read More
gettectonic.com