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AI Research Agents

AI Research Agents

AI Research Agents: Transforming Knowledge Discovery by 2025 (Plus the Top 3 Free Tools) The research world is on the verge of a groundbreaking shift, driven by the evolution of AI research agents. By 2025, these agents are expected to move beyond being mere tools to becoming transformative assets for knowledge discovery, revolutionizing industries such as marketing, science, and beyond. Human researchers are inherently limited—they cannot scan 10,000 websites in an hour or analyze data at lightning speed. AI agents, however, are purpose-built for these tasks, providing efficiency and insights far beyond human capabilities. Here, we explore the anticipated impact of AI research agents and highlight three free tools redefining this space (spoiler alert: it’s not ChatGPT or Perplexity!). AI Research Agents: The New Era of Knowledge Exploration By 2030, the AI research market is projected to skyrocket from $5.1 billion in 2024 to $47.1 billion. This explosive growth represents not just advancements in AI but a fundamental transformation in how knowledge is gathered, analyzed, and applied. Unlike traditional AI systems, which require constant input and supervision, AI research agents function more like dynamic research assistants. They adapt their approach based on outcomes, handle vast quantities of data, and generate actionable insights with remarkable precision. Key Differentiator: These agents leverage advanced Retrieval Augmented Generation (RAG) technology, ensuring accuracy by pulling verified data from trusted sources. Equipped with anti-hallucination algorithms, they maintain factual integrity while citing their sources—making them indispensable for high-stakes research. The Technology Behind AI Research Agents AI research agents stand out due to their ability to: For example, an AI agent can deliver a detailed research report in 30 minutes, a task that might take a human team days. Why AI Research Agents Matter Now The timing couldn’t be more critical. The volume of data generated daily is overwhelming, and human researchers often struggle to keep up. Meanwhile, Google’s focus on Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) has heightened the demand for accurate, well-researched content. Some research teams have already reported time savings of up to 70% by integrating AI agents into their workflows. Beyond speed, these agents uncover perspectives and connections often overlooked by human researchers, adding significant value to the final output. Top 3 Free AI Research Tools 1. Stanford STORM Overview: STORM (Synthesis of Topic Outlines through Retrieval and Multi-perspective Question Asking) is an open-source system designed to generate comprehensive, Wikipedia-style articles. Learn more: Visit the STORM GitHub repository. 2. CustomGPT.ai Researcher Overview: CustomGPT.ai creates highly accurate, SEO-optimized long-form articles using deep Google research or proprietary databases. Learn more: Access the free Streamlit app for CustomGPT.ai. 3. GPT Researcher Overview: This open-source agent conducts thorough research tasks, pulling data from both web and local sources to produce customized reports. Learn more: Visit the GPT Researcher GitHub repository. The Human-AI Partnership Despite their capabilities, AI research agents are not replacements for human researchers. Instead, they act as powerful assistants, enabling researchers to focus on creative problem-solving and strategic thinking. Think of them as tireless collaborators, processing vast amounts of data while humans interpret and apply the findings to solve complex challenges. Preparing for the AI Research Revolution To harness the potential of AI research agents, researchers must adapt. Universities and organizations are already incorporating AI training into their programs to prepare the next generation of professionals. For smaller labs and institutions, these tools present a unique opportunity to level the playing field, democratizing access to high-quality research capabilities. Looking Ahead By 2025, AI research agents will likely reshape the research landscape, enabling cross-disciplinary breakthroughs and empowering researchers worldwide. From small teams to global enterprises, the benefits are immense—faster insights, deeper analysis, and unprecedented innovation. As with any transformative technology, challenges remain. But the potential to address some of humanity’s biggest problems makes this an AI revolution worth embracing. Now is the time to prepare and make the most of these groundbreaking tools. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more Top Ten Reasons Why Tectonic Loves the Cloud The Cloud is Good for Everyone – Why Tectonic loves the cloud You don’t need to worry about tracking licenses. Read more

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Clean Energy Transition Campaign

Clean Energy Transition Campaign

EnergyFlex Launches Clean Energy Transition Campaign in Partnership with Carat SA EnergyFlex, an Australian veteran-owned energy analytics and renewables education company, has joined forces with Carat SA to launch its first-ever brand campaign. This initiative is designed to accelerate Australia’s clean energy transition by equipping individuals and businesses with the tools, knowledge, and confidence to become “Renewables Ready.” Empowering Australians with Free Energy Tools Founded in 2021, EnergyFlex aims to put every Australian on the path to free and clean energy. The company’s free app, launched in May, helps users: The app, available on both iOS and Android, is part of EnergyFlex’s mission to make renewable energy adoption accessible and impactful for all Australians. Voices from the Partnership Garry Harding, CEO and Co-Founder of EnergyFlex, emphasized the campaign’s focus on financial, community, and environmental benefits: “We want to make it as easy as possible for Australians to understand the positive impact of the renewable energy transition. Partnering with Carat SA enables us to raise awareness and bring these tools and education to homes and businesses across the country.” Adele Gibb, Managing Director of Carat SA, highlighted the synergy between the campaign and Carat’s values: “Working with a forward-thinking brand like EnergyFlex aligns perfectly with dentsu’s B2B2S philosophy—creating solutions that are good for business, people, and society.” About Carat SA As a leading global media agency, Carat SA operates across 190+ offices in 135+ countries, bringing expertise and innovation to drive impactful campaigns. With this collaboration, EnergyFlex and Carat SA are poised to inspire a nationwide shift toward renewable energy adoption, helping Australia lead the way in sustainability. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Being AI-Driven

Being AI-Driven

Imagine a company where every decision, strategy, customer interaction, and routine task is enhanced by AI. From predictive analytics uncovering market insights to intelligent automation streamlining operations, this AI-driven enterprise represents what a successful business could look like. Does this company exist? Not yet, but the building blocks for creating it are already here. To envision a day in the life of such an AI enterprise, let’s fast forward to the year 2028 and visit Tectonic 5.0, a fictional 37-year-old mid-sized company in Oklahoma that provides home maintenance services. After years of steady sales and profit growth, the 2,300-employee company has hit a rough patch. Tectonic 5.0’s revenue grew just 3% last year, and its 8% operating margin is well below the industry benchmark. To jumpstart growth, Tectonic 5.0 has expanded its product portfolio and decided to break into the more lucrative commercial real estate market. But Tectonic 5.0 needs to act fast. The firm must quickly bring its new offerings to market while boosting profitability by eliminating inefficiencies and fostering collaboration across teams. To achieve these goals, Tectonic 5.0 is relying on artificial intelligence (AI). Here’s how each department at Tectonic 5.0 is using AI to reach these objectives. Spot Inefficiencies with AI With a renewed focus on cost-cutting, Tectonic 5.0 needed to identify and eliminate inefficiencies throughout the company. To assist in this effort, the company developed a tool called Jenny, an AI agent that’s automatically invited to all meetings. Always listening and analyzing, Jenny spots problems and inefficiencies that might otherwise go unnoticed. For example, Jenny compares internal data against industry benchmarks and historical data, identifying opportunities for optimization based on patterns in spending and resource allocation. Suggestions for cost-cutting can be offered in real time during meetings or shared later in a synthesized summary. AI can also analyze how meeting time is spent, revealing if too much time is wasted on non-essential issues and suggesting ways to have more constructive meetings. It does this by comparing meeting summaries against the company’s broader objectives. Tectonic 5.0’s leaders hope that by highlighting inefficiencies and communication gaps with Jenny’s help, employees will be more inclined to take action. In fact, it has already shown considerable promise, with employees being five times more likely to consider cost-cutting measures suggested by Penny. Market More Effectively with AI With cost management underway, Tectonic 5.0’s next step in its transformation is finding new revenue sources. The company has adopted a two-pronged approach: introducing a new lineup of products and services for homeowners, including smart home technology, sustainable living solutions like solar panels, and predictive maintenance on big-ticket systems like internet-connected HVACs; and expanding into commercial real estate maintenance. Smart home technology is exactly what homeowners are looking for, but Tectonic 5.0 needs to market it to the right customers, at the right time, and in the right way. A marketing platform with built-in AI capabilities is essential for spreading the word quickly and effectively about its new products. To start, the company segments its audience using generative AI, allowing marketers to ask the system, in natural language, to identify tech-savvy homeowners between the ages of 30 and 60 who have spent a certain amount on home maintenance in the last 18 months. This enables more precise audience targeting and helps marketing teams bring products to market faster. Previously, segmentation using legacy systems could take weeks, with marketing teams relying on tech teams for an audience breakdown. Now, Tectonic 5.0 is ready to reach out to its targeted customers. Using predictive AI, it can optimize personalized marketing campaigns. For example, it can determine which customers prefer to be contacted by text, email, or phone, the best time of day to reach out, and how often. The system also identifies which messaging—focused on cost savings, environmental impact, or preventative maintenance—will resonate most with each customer. This intelligence helps Tectonic 5.0 reach the optimal customer quickly in a way that speaks to their specific needs and concerns. AI also enables marketers to monitor campaign performance for red flags like decreasing open rates or click-through rates and take appropriate action. Sell More, and Faster, with AI With interested buyers lined up, it’s now up to the sales team to close deals. Generative AI for sales, integrated into CRM, can speed up and personalize the sales process for Tectonic 5.0 in several ways. First, it can generate email copy tailored to products and services that customers are interested in. Tectonic 5.0’s sales reps can prompt AI to draft solar panel prospecting emails. To maximize effectiveness, the system pulls customer info from the CRM, uncovering which emails have performed well in the past. Second, AI speeds up data analysis. Sales reps spend a significant amount of time generating, pulling, and analyzing data. Generative AI can act like a digital assistant, uncovering patterns and relationships in CRM data almost instantaneously, guiding Tectonic 5.0’s reps toward high-value deals most likely to close. Machine learning increases the accuracy of lead scoring, predicting which customers are most likely to buy based on historical data and predictive analytics. Provide Better Customer Service with AI Tectonic 5.0’s new initiatives are progressing well. Costs are starting to decrease, and sales of its new products are growing faster than expected. However, customer service calls are rising as well. Tectonic 5.0 is committed to maintaining excellent customer service, but smart home technology presents unique challenges. It’s more complex than analog systems, and customers often need help with setup and use, raising the stakes for Tectonic 5.0’s customer service team. The company knows that customers have many choices in home maintenance providers, and one bad experience could drive them to a competitor. Tectonic 5.0’s embedded AI-powered chatbots help deliver a consistent and delightful autonomous customer service experience across channels and touchpoints. Beyond answering common questions, these chatbots can greet customers, serve up knowledge articles, and even dispatch a field technician if needed. In the field, technicians can quickly diagnose and fix problems thanks to LLMs like xGen-Small, which

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10 Top AI Jobs in 2025

10 Top AI Jobs in 2025

10 Top AI Jobs in 2025 As we approach 2025, the demand for AI expertise is on the rise. Companies are seeking professionals with a strong background in AI, paired with practical experience. This insight explores 10 of the top AI jobs, the skills they require, and the industries that are driving AI adoption. If you are of the camp worrying about artificial intelligence replacing you, read on to see how you can leverage AI to upskill your career. AI is increasingly becoming an integral part of our lives, influencing various sectors from healthcare and finance to manufacturing, retail, and education. It is automating routine tasks, enhancing user experiences, and improving decision-making processes. AI is transitioning from data centers into everyday devices such as smartphones, IoT devices, and autonomous vehicles, becoming more efficient and safer thanks to advancements in real-time processing, lower latency, and enhanced privacy measures. The ethical use of AI is also at the forefront, emphasizing fairness, transparency, and accountability in AI models and decision-making processes. This proactive approach to ethics contrasts with past technological advancements, where ethical considerations often lagged behind. The rapid growth of AI translates to an increasing number of job opportunities. Below, we discuss the skills sought in AI specialists, the industries adopting AI at a fast pace, and a rundown of the 10 hottest AI jobs for 2025. Top AI Job Skills While many programmers are self-taught, the AI field demands a higher level of expertise. An analysis of 15,000 job postings found that 77% of AI roles require a master’s degree, while only 8% of positions are available to candidates with just a high school diploma. Most job openings call for mid-level experience, with only 12% for entry-level roles. Interestingly, while remote work is common in IT, only 11% of AI jobs offer fully remote positions. Being a successful AI developer requires more than coding skills; proficiency in core AI programming languages (like Python, Java, and R) is essential. Additional skills in communication, digital marketing strategies, effective collaboration, and analytical abilities are also critical. Moreover, a basic understanding of psychology is beneficial for simulating human behavior, and knowledge of AI security, privacy, and ethical practices is increasingly necessary. Industries Embracing AI Certain sectors are rapidly adopting AI technologies, including: 10 Top AI Jobs AI job roles are evolving quickly. Specialists are increasingly in demand over generalists, with a focus on deep knowledge in specific areas. Here are 10 promising AI job roles for 2025, along with their expected salaries based on job postings. As AI continues to evolve, these roles will play a pivotal part in shaping the future of various industries. Preparing for a career in AI requires a combination of technical skills, ethical understanding, and a willingness to adapt to new technologies. As we’ve seen with Salesforce a push for upskilling in artificial intelligence is here. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Cool and New AI

Cool and New AI Cool and New AI

AI is revolutionizing the way we work, offering a wide range of tools beyond ChatGPT that can enhance efficiency, creativity, and productivity. Whether you’re working with data, code, marketing, videos, images, AI bots, or research, here are the top AI tools that can transform your workflow. Cool and New AI. Don’t get spooked. There will be a cornucopia more in November. 🌟 Code 1️⃣ GlideTurn spreadsheets into powerful mobile apps without writing a single line of code. Glide makes it easy for non-developers to create professional apps with minimal effort. 2️⃣ BubbleA visual programming platform that allows users to build web applications without any coding knowledge. Ideal for entrepreneurs and startups looking to launch digital products quickly. 3️⃣ AskCodiThis AI coding assistant speeds up coding tasks, offers helpful suggestions, and simplifies debugging for developers, making it a must-have tool for coding professionals. 🌟 Data 1️⃣ BasedLabsA robust data analytics platform designed for scientists and engineers. BasedLabs offers complex data processing and model building with exceptional precision. 2️⃣ Coral AIPerfect for data-driven professionals, Coral AI provides efficient edge AI tools for processing large datasets and delivering insights with on-device intelligence, speeding up tasks. 3️⃣ JuliusAn AI-powered tool for market researchers and data analysts, Julius streamlines data processes and offers powerful insights into market trends. 🌟 Marketing 1️⃣ Sprout SocialThis all-in-one social media management platform leverages AI to help marketers optimize their social presence, engage with audiences, and track detailed analytics. 2️⃣ AdCreative AIEnhance your marketing campaigns with AI-generated ads that convert. AdCreative AI allows marketers to design high-impact, creative ads effortlessly. 3️⃣ Jasper AIA top tool for content creators, Jasper AI assists in crafting high-conversion marketing copy, blogs, and ad texts at scale, making it indispensable for digital marketing. 🌟 Video 1️⃣ SynthesiaCreate professional videos without the need for cameras or actors. Synthesia’s AI avatars enable you to produce multilingual videos, making it ideal for corporate and educational content. 2️⃣ HeygenThis AI tool simplifies video production by allowing users to create AI-generated videos, perfect for marketing campaigns or training materials. 3️⃣ Opus ClipOpus Clip transforms long-form video content into short, engaging clips optimized for social media, helping creators repurpose content easily. 🌟 Image 1️⃣ Getimg.AIAutomate image creation with Getimg.AI, which enhances your visual content by generating high-quality images in minutes, speeding up the design process. 2️⃣ PicsartA versatile image editing and design platform with AI tools that make creating stunning visuals effortless, making it ideal for social media, advertising, and creative projects. 3️⃣ Leonardo AIA powerful AI-driven tool for creators, Leonardo AI helps generate high-quality images, illustrations, and graphics, making it an essential tool for designers and artists. 🌟 AI Bot 1️⃣ LiveChatAn AI-powered live chat solution that integrates seamlessly into websites to provide real-time customer support, enhancing business communication. 2️⃣ LandbotThis tool helps create conversational experiences with AI-powered chatbots for customer support, sales, and lead generation, automating client interactions. 3️⃣ CustomGPTA customizable GPT-powered AI chatbot tailored for specific industries and businesses, perfect for providing personalized customer support. 🌟 Research 1️⃣ ChatPDFTurn PDFs into interactive documents with ChatPDF, allowing users to easily navigate and extract information using an AI-based assistant. 2️⃣ VidIQVidIQ provides AI-powered tools to optimize YouTube content for better engagement and visibility, making it invaluable for content creators. 3️⃣ SemrushAn advanced SEO platform powered by AI, Semrush gives marketers and researchers deep insights into online visibility, helping boost content performance. AI extends far beyond ChatGPT. This diverse range of tools is designed to make your work more efficient and productive, whether you’re coding, marketing, creating content, or conducting research. Embrace these AI tools to unlock new levels of creativity and efficiency. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Sales Incentives That Work

Sales Incentives That Work

Sales Incentives That Actually Work Spooktacular Sales incentives to kick off your Halloween. Sales Incentives That Work are an essential tool to encourage and reward desired behaviors within a sales team. They serve as a motivational driver, helping teams achieve their goals while reinforcing the company’s objectives. Incentivizing a team goes beyond merely showing up for work—it involves sparking enthusiasm and a genuine drive to exceed expectations. With the right incentive program, companies can energize their teams, ensuring they come to work motivated and ready to achieve results. Below is a guide on different types of sales incentives, their impact on performance, and best practices for creating an effective incentive program. What Are Sales Incentives? Sales incentives are rewards offered to sales representatives in addition to their base pay for exceptional performance, typically when they meet or exceed sales targets. While monetary rewards such as bonuses are common, sales incentives can take many forms, all aimed at motivating the sales force toward specific goals. Types of Sales Incentives There are five main categories of sales incentives, each tailored to motivate different roles and sales activities: How Sales Incentives Motivate a Team Sales incentives work by reinforcing the behaviors a company wants its team to prioritize. For highly competitive reps, the prospect of a reward adds an extra layer of motivation. For others who may not be as driven by competition, incentives provide tangible goals to strive toward. Moreover, well-structured incentive programs can enhance job satisfaction, decrease turnover, and ensure top performers stay motivated. 10 Effective Sales Incentives While monetary rewards are often the most straightforward incentive, incorporating a mix of creative rewards can enhance a company’s incentive program. Some ideas include: Best Practices for Implementing Sales Incentives A well-designed sales incentive program ensures both clarity and motivation. Some best practices for implementation include: Measuring the Impact of Sales Incentives To gauge the success of a sales incentive program, companies should track key performance indicators (KPIs) like overall sales, new and returning customer numbers, program costs versus ROI, employee turnover, and employee satisfaction. Monitoring these metrics ensures that the program aligns with both sales goals and employee satisfaction. Tectonic’s Final Thoughts Sales incentives are an effective way to drive performance and boost morale. By designing a simple, clear, and motivating incentive program, companies can align their sales goals with individual motivation, ensuring both business success and employee satisfaction. If you need assistance utilizing sales incentives and your Salesforce platform, contact Tectonic today. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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agentblazer

Agentblazers

In every industry, there are leaders who see the potential of cutting-edge technology and act as catalysts for change. In the age of AI, these forward-thinkers are known as Agentblazers. They understand that AI agents can do more than assist—they can transform operations, save costs, and shape the future of business.

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AI and Disability

AI and Disability

Dr. Johnathan Flowers of American University recently sparked a conversation on Bluesky regarding a statement from the organizers of NaNoWriMo, which endorsed the use of generative AI technologies, such as LLM chatbots, in this year’s event. Dr. Flowers expressed concern about the implication that AI assistance was necessary for accessibility, arguing that it could undermine the creativity and agency of individuals with disabilities. He believes that art often serves as a unique space where barriers imposed by disability can be transcended without relying on external help or engaging in forced intimacy. For Dr. Flowers, suggesting the need for AI support may inadvertently diminish the perceived capabilities of disabled and marginalized artists. Since the announcement, NaNoWriMo organizers have revised their stance in response to criticism, though much of the social media discussion has become unproductive. In earlier discussions, the author has explored the implications of generative AI in art, focusing on the human connection that art typically fosters, which AI-generated content may not fully replicate. However, they now wish to address the role of AI as a tool for accessibility. Not being personally affected by physical disability, the author approaches this topic from a social scientific perspective. They acknowledge that the views expressed are personal and not representative of any particular community or organization. Defining AI In a recent presentation, the author offered a new definition of AI, drawing from contemporary regulatory and policy discussions: AI: The application of specific forms of machine learning to perform tasks that would otherwise require human labor. This definition is intentionally broad, encompassing not just generative AI but also other machine learning applications aimed at automating tasks. AI as an Accessibility Tool AI has potential to enhance autonomy and independence for individuals with disabilities, paralleling technological advancements seen in fields like the Paris Paralympics. However, the author is keen to explore what unique benefits AI offers and what risks might arise. Benefits Risks AI and Disability The author acknowledges that this overview touches only on some key issues related to AI and disability. It is crucial for those working in machine learning to be aware of these dynamics, striving to balance benefits with potential risks and ensuring equitable access to technological advancements. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more Top Ten Reasons Why Tectonic Loves the Cloud The Cloud is Good for Everyone – Why Tectonic loves the cloud You don’t need to worry about tracking licenses. Read more

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AI Risk Management

AI Risk Management

Organizations must acknowledge the risks associated with implementing AI systems to use the technology ethically and minimize liability. Throughout history, companies have had to manage the risks associated with adopting new technologies, and AI is no exception. Some AI risks are similar to those encountered when deploying any new technology or tool, such as poor strategic alignment with business goals, a lack of necessary skills to support initiatives, and failure to secure buy-in across the organization. For these challenges, executives should rely on best practices that have guided the successful adoption of other technologies. In the case of AI, this includes: However, AI introduces unique risks that must be addressed head-on. Here are 15 areas of concern that can arise as organizations implement and use AI technologies in the enterprise: Managing AI Risks While AI risks cannot be eliminated, they can be managed. Organizations must first recognize and understand these risks and then implement policies to minimize their negative impact. These policies should ensure the use of high-quality data, require testing and validation to eliminate biases, and mandate ongoing monitoring to identify and address unexpected consequences. Furthermore, ethical considerations should be embedded in AI systems, with frameworks in place to ensure AI produces transparent, fair, and unbiased results. Human oversight is essential to confirm these systems meet established standards. For successful risk management, the involvement of the board and the C-suite is crucial. As noted, “This is not just an IT problem, so all executives need to get involved in this.” Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more Alphabet Soup of Cloud Terminology As with any technology, the cloud brings its own alphabet soup of terms. This insight will hopefully help you navigate Read more

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How Skechers Solved Its Ecommerce Challenges

How Skechers Solved Its Ecommerce Challenges

Skechers Boosts Direct-to-Consumer Sales with Ecommerce Platform Upgrades Skechers, now a global brand in 2024, credits its recent ecommerce platform upgrades for saving time and increasing direct-to-consumer sales. However, it wasn’t always equipped with the right technology to support its massive growth. During Salesforce’s Dreamforce conference in San Francisco, Eric Cheng, Skechers USA Inc.’s director of ecommerce architecture, shared insights into how key technology decisions helped the brand expand and enhance its website and content capabilities. “Today, we’re present in over 180 countries worldwide,” Cheng said, speaking on stage at the Moscone Center. Skechers’ journey began in 1992, and its expansion has taken the brand across borders, reaching millions of customers worldwide. “We connect hundreds of millions of customers through our retail stores and ecommerce platform to deliver a unique experience,” Cheng noted, emphasizing the need to meet the diverse demands of each market. Skechers ranks No. 273 in the Top 1000, Digital Commerce 360’s ranking of the largest North American e-retailers by online sales, where it is categorized as an Apparel & Accessories retailer. Digital Commerce 360 projects that Skechers will reach 0.65 million in online sales by 2024. Ecommerce Platform Challenges Cheng acknowledged that Skechers’ digital transformation wasn’t immediate: “The journey did not just happen overnight; it took time and effort.” Skechers faced challenges in three key areas: content management, scalability, and customer experience. The legacy system was inadequate, lacking robust tools for efficient content delivery, previewing scheduled content, and handling localization. As Cheng described, launching a marketing page often required the content team to be on standby at midnight—an unsustainable approach for 17 countries. How Skechers Solved Its Ecommerce Challenges To overcome these hurdles, Skechers partnered with Astound Digital. Together, they implemented Salesforce Service Cloud and Manhattan Active Omni for order management. Kyle Montgomery, senior vice president of commerce at Astound Digital, joined Cheng on stage and highlighted the goal: “Their vision was to unify, supply, and scale.” This transformation enabled Skechers to bring 17 countries in Europe, Japan, and North America onto a single platform. Jennifer Lane, Salesforce’s director of success guides, also emphasized the flexibility achieved using Salesforce’s Page Designer and localization solutions from Salesforce’s AppExchange. Integrations with Thomson Reuters for tax, CyberSource for payments, and Salesforce Marketing Cloud for personalization further enhanced Skechers’ capabilities. The Results Cheng highlighted three key improvements after the ecommerce overhaul. First, content creation and localization tools improved operational efficiency by over 500%. The time to launch in new markets was dramatically reduced from five months to just a few weeks. Additionally, Skechers saw a notable sales boost, with a 24.5% increase in its direct-to-consumer segment during Q1 2023. Skechers’ success demonstrates the significant impact of a well-executed ecommerce platform upgrade, allowing the brand to scale globally while improving customer experience and operational efficiency. Contact Tectonic to learn what Salesforce can do for you. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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AI in Networking

AI in Networking

AI Tools in Networking: Tailoring Capabilities to Unique Needs AI tools are becoming increasingly common across various industries, offering a wide range of functionalities. However, network engineers may not require every capability these tools provide. Each network has distinct requirements that align with specific business objectives, necessitating that network engineers and developers select AI toolsets tailored to their networks’ needs. While network teams often desire similar AI capabilities, they also encounter common challenges in integrating these tools into their systems. The Rise of AI in Networking Though AI is not a new concept—having existed for decades in the form of automated and expert systems—it is gaining unprecedented attention. According to Jim Frey, principal analyst for networking at TechTarget’s Enterprise Strategy Group, many organizations have not fully grasped AI’s potential in production environments over the past three years. “AI has been around for a long time, but the interesting thing is, only a minority—not even half—have really said they’re using it effectively in production for the last three years,” Frey noted. Generative AI (GenAI) has significantly contributed to this renewed interest in AI. Shamus McGillicuddy, vice president of research at Enterprise Management Associates, categorizes AI tools into two main types: GenAI and AIOps (AI for IT operations). “Generative AI, like ChatGPT, has recently surged in popularity, becoming a focal point of discussion among IT professionals,” McGillicuddy explained. “AIOps, on the other hand, encompasses machine learning, anomaly detection, and analytics.” The increasing complexity of networks is another factor driving the adoption of AI in networking. Frey highlighted that the demands of modern network environments are beyond human capability to manage manually, making AI engines a vital solution. Essential AI Tool Capabilities for Networks While individual network needs vary, many network engineers seek similar functionalities when integrating AI. Commonly desired capabilities include: According to McGillicuddy’s research, network optimization and automated troubleshooting are among the most popular use cases for AI. However, many professionals prefer to retain manual oversight in the fixing process. “Automated troubleshooting can identify and analyze issues, but typically, people want to approve the proposed fixes,” McGillicuddy stated. Many of these capabilities are critical for enhancing security and mitigating threats. Frey emphasized that networking professionals increasingly view AI as a tool to improve organizational security. DeCarlo echoed this sentiment, noting that network managers share similar objectives with security professionals regarding proactive problem recognition. Frey also mentioned alternative use cases for AI, such as documentation and change recommendations, which, while less popular, can offer significant value to network teams. Ultimately, the relevance of any AI capability hinges on its fit within the network environment and team needs. “I don’t think you can prioritize one capability over another,” DeCarlo remarked. “It depends on the tools being used and their effectiveness.” Generative AI: A New Frontier Despite its recent emergence, GenAI has quickly become an asset in the networking field. McGillicuddy noted that in the past year and a half, network professionals have adopted GenAI tools, with ChatGPT being one of the most recognized examples. “One user reported that leveraging ChatGPT could reduce a task that typically takes four hours down to just 10 minutes,” McGillicuddy said. However, he cautioned that users must understand the limitations of GenAI, as mistakes can occur. “There’s a risk of errors or ‘hallucinations’ with these tools, and having blind faith in their outputs can lead to significant network issues,” he warned. In addition to ChatGPT, vendors are developing GenAI interfaces for their products, including virtual assistants. According to McGillicuddy’s findings, common use cases for vendor GenAI products include: DeCarlo added that GenAI tools offer valuable training capabilities due to their rapid processing speeds and in-depth analysis, which can expedite knowledge acquisition within the network. Frey highlighted that GenAI’s rise is attributed to its ability to outperform older systems lacking sophistication. Nevertheless, the complexity of GenAI infrastructures has led to a demand for AIOps tools to manage these systems effectively. “We won’t be able to manage GenAI infrastructures without the support of AI tools, as human capabilities cannot keep pace with rapid changes,” Frey asserted. Challenges in Implementing AI Tools While AI tools present significant benefits for networks, network engineers and managers must navigate several challenges before integration. Data Privacy, Collection, and Quality Data usage remains a critical concern for organizations considering AIOps and GenAI tools. Frey noted that the diverse nature of network data—combining operational information with personally identifiable information—heightens data privacy concerns. For GenAI, McGillicuddy pointed out the importance of validating AI outputs and ensuring high-quality data is utilized for training. “If you feed poor data to a generative AI tool, it will struggle to accurately understand your network,” he explained. Complexity of AI Tools Frey and McGillicuddy agreed that the complexity of both AI and network systems could hinder effective deployment. Frey mentioned that AI systems, especially GenAI, require careful tuning and strong recommendations to minimize inaccuracies. McGillicuddy added that intricate network infrastructures, particularly those involving multiple vendors, could limit the effectiveness of AIOps components, which are often specialized for specific systems. User Uptake and Skills Gaps User adoption of AI tools poses a significant challenge. Proper training is essential to realize the full benefits of AI in networking. Some network professionals may be resistant to using AI, while others may lack the knowledge to integrate these tools effectively. McGillicuddy noted that AIOps tools are often less intuitive than GenAI, necessitating a certain level of expertise for users to extract value. “Understanding how tools function and identifying potential gaps can be challenging,” DeCarlo added. The learning curve can be steep, particularly for teams accustomed to longstanding tools. Integration Issues Integration challenges can further complicate user adoption. McGillicuddy highlighted two dimensions of this issue: tools and processes. On the tools side, concerns arise about harmonizing GenAI with existing systems. “On the process side, it’s crucial to ensure that teams utilize these tools effectively,” he said. DeCarlo cautioned that organizations might need to create in-house supplemental tools to bridge integration gaps, complicating the synchronization of vendor AI

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Salesforce and Stripe Integration

Salesforce and Stripe Integration

Processing weekly payments can often become time-consuming, with organizations spending significant time just tracking payments post-invoice. Timely updates on payment processing have been a longstanding priority, particularly for companies needing flexible payment options to meet beneficiary needs. The integration of Stripe with Salesforce addresses these challenges, offering a streamlined, efficient solution. Salesforce and Stripe Integration. With a focus on faster processing, this integration enhances payment management, invoicing, and financial oversight. Here’s an overview of the benefits that Stripe and Salesforce integration brings to businesses. Key Benefits of Integrating Stripe with Salesforce Modern businesses demand efficient, seamless transactions. Here are some of the major advantages of combining Stripe and Salesforce: Why Businesses Should Consider Salesforce and Stripe Integration Having implemented this integration for various clients, we have seen how it supports efficient operations. Here are a few reasons why businesses should consider this approach: Simplify Payments with Salesforce and Stripe Integration The Stripe and Salesforce integration represents a transformative opportunity for businesses to improve operational efficiency and customer experience. Beyond a simple tool pairing, this integration paves the way for scalable, complex business operations. Successful integration, however, requires knowledgeable professionals who understand the nuances of customization to fit each organization’s unique needs. Reach out to experienced experts to optimize your integration and harness its full potential. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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