Marketing Archives - Page 10 of 25 - gettectonic.com
DPD Salesforce AI Enhancements

DPD Salesforce AI Enhancements

DPD’s AI Integration: Enhancing Customer and Employee Experience DPD has ambitious plans to integrate AI throughout its Salesforce platform, aiming to automate tasks and significantly enhance the experiences of both customers and employees. DPD Salesforce AI Enhancements. Adam Hooper, Head of Central Platforms at DPD, explains that with over 400 million parcels delivered annually, maintaining

Read More
Agentic AI is Here

Agentic AI is Here

Embracing the Era of Agentic AI: Redefining Autonomous Systems A new paradigm in artificial intelligence, known as “Agentic Artificial Intelligence,” is poised to revolutionize the capabilities of the known autonomous universe. This cutting-edge technology represents a significant leap forward in AI-driven decision-making and action, promising transformative impacts across various industries including healthcare, manufacturing, IT, finance,

Read More
Salesforce and MySQL

Salesforce and MySQL

Salesforce CRM houses a wealth of customer data, encompassing interactions, leads, and purchase histories. However, without proper organization, these insights risk being lost in the shuffle. Get a handle on data with Salesforce and MySQL. MySQL, a free, open-source relational database management system (RDBMS) that acts as a digital filing cabinet for structured data, including

Read More
Salesforce Summer 24 Industries Release

Salesforce Summer 24 Industries Release

Industries Salesforce Summer 24 Industries Release Industries solutions shape Salesforce to the needs of your business, reducing the need for you to customize things yourself. Consumer Goods Cloud streamlines delivery and distribution processes with Direct Store Delivery and Van Sales. Optimize service operations in the field with Field Service for Industries. Health Cloud integrates with

Read More
Automated LinkedIn Prospecting

Automated LinkedIn Prospecting

Salesflow, an award-winning LinkedIn outreach automation platform, announces native integrations with a range of popular CRM systems. London, United Kingdom – June 14, 2024 —Automated LinkedIn Prospecting The automated LinkedIn lead generation tool now offers seamless integration with HubSpot, Zapier, Salesforce, and PipeDrive, with further additions expected in the coming months. The firm states that it

Read More
Connect your Marketing Cloud Account to GA4

Connect your Marketing Cloud Account to GA4 by June 30, 2024

Starting on June 30, 2024, Google will no longer support its Google Universal Analytics (UA) service. As a result, after this date, Marketing Cloud Google Audiences and Journey Analytics are available only via Google Analytics 4 (GA4). Connect your Marketing Cloud Account to GA4. What you need to do If you haven’t yet migrated to GA4, complete the migration process

Read More
Salesforce Driving Change

Salesforce Driving Change

Sony Honda Mobility Leverages Salesforce Technology to Enhance Customer Relationships Sony Honda Mobility, a mobility tech startup, is utilizing Salesforce solutions—including Automotive Cloud, Data Cloud, Tableau, and MuleSoft—to deepen its customer relationships through enhanced data and insights. Sony Honda Mobility Inc. is a Japanese joint venture automotive company established by Sony Group Corporation and Honda Motor Company in 2022 to produce battery electric vehicles. The

Read More
AI for Marketing and Retail

AI for Marketing and Retail

Salesforce Expands AI Capabilities for Marketing and Retail with Einstein Copilot Salesforce is making waves in the marketing and retail sectors by enhancing its Einstein Copilot feature, bringing advanced AI tools even closer to its users. AI for Marketing and Retail. For those unfamiliar with Salesforce, it offers Einstein 1, a comprehensive platform integrating AI

Read More
Improve Patient Care and Trust

Improve Patient Care and Trust

A recent survey conducted by Kyruus Health and shared with HealthPayerIntelligence reveals that consumers are demanding more accurate online provider data from payers to enhance access to care. Healthcare solutions from Tectonic and Salesforce improve patient care and trust by improving data accuracy. The survey, fielded by Wakefield Research in April 2024, involved 1,000 healthcare

Read More
Gen AI Unleased With Vector Database

Gen AI Unleased With Vector Database

Salesforce Unveils Data Cloud Vector Database with GenAI Integration Salesforce has officially launched its Data Cloud Vector Database, leveraging GenAI to rapidly process a company’s vast collection of PDFs, emails, transcripts, online reviews, and other unstructured data. Gen AI Unleased With Vector Database. Rahul Auradkar, Executive Vice President and General Manager of Salesforce Unified Data

Read More
Dynamic Content Powered Email

Dynamic Content Powered Email

Elevating Email Marketing with Dynamic Content Customers don’t want to feel like just another number to your brand. Relying on a generic “batch and blast” email marketing strategy is likely to land you in the customer’s spam filters—or worse, prompt them to unsubscribe. However, with Dynamic Content Powered Email, you can create a relevant and

Read More
gettectonic.com