Salesforce Introduces Integrated Ecommerce Storefronts in Starter and Pro Suites Salesforce has expanded its Starter and Pro Suites to include integrated ecommerce storefronts, combining capabilities across sales, service, marketing, and now commerce into a seamless, all-in-one solution. This new addition empowers small and growing businesses to create direct-to-consumer (D2C) online stores with ease. Key features include low-code tools for custom storefront design, centralized product and price management, and built-in performance dashboards for insights into customer buying behaviors and store operations. Why This Matters: The shift toward digital commerce continues to grow, with Salesforce research indicating that over half of small business revenue is expected to come from digital channels by 2025, up from 42% today. By packaging ecommerce capabilities directly within its CRM suite, Salesforce aims to simplify digital transformation for businesses and eliminate the need for multiple fragmented solutions. Key Features of Salesforce Ecommerce Storefronts Kris Billmaier, EVP & GM of Self-Service & Growth at Salesforce, emphasized that the suite’s unified data approach will allow businesses to provide a connected experience from purchase to support, stating, “Whether customers buy online, engage with sales teams, or seek help, they will now enjoy a fully integrated journey.” Customer and Salesforce Perspectives Justin Fleming, owner of Clicks N Code, shared his success with the new commerce tools in Pro Suite: “Setting up ecommerce was simple, and my customers can now complete purchases in seconds. The invoicing time reduction from 50 minutes to five has been a game-changer.” According to Salesforce, the integration of ecommerce within the CRM suite will help businesses sell more efficiently and improve customer experiences by unifying data and simplifying operations. By Tectonic’s Marketing Ops Director, Shannan Hearne Like2 Related Posts Who is Salesforce? Who is Salesforce? Here is their story in their own words. From our inception, we’ve proudly embraced the identity of Read more Salesforce Marketing Cloud Transactional Emails Salesforce Marketing Cloud Transactional Emails are immediate, automated, non-promotional messages crucial to business operations and customer satisfaction, such as order Read more Salesforce Unites Einstein Analytics with Financial CRM Salesforce has unveiled a comprehensive analytics solution tailored for wealth managers, home office professionals, and retail bankers, merging its Financial Read more AI-Driven Propensity Scores AI plays a crucial role in propensity score estimation as it can discern underlying patterns between treatments and confounding variables Read more