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Scaling Generative AI

Scaling Generative AI

Many organizations follow a hybrid approach to AI infrastructure, combining public clouds, colocation facilities, and on-prem solutions. Specialized GPU-as-a-service vendors, for instance, are becoming popular for handling high-demand AI computations, helping businesses manage costs without compromising performance. Business process outsourcing company TaskUs, for example, focuses on optimizing compute and data flows as it scales its gen AI deployments, while Cognizant advises that companies distinguish between training and inference needs, each with different latency requirements.

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AI That Forgets

AI That Forgets

Salesforce has introduced a generative AI system designed to prioritize data privacy through a unique “forgetting” feature. This innovation allows the AI to process information through large language models (LLMs) without retaining the data, helping companies manage sensitive information more securely. As part of the latest wave in generative AI, Salesforce’s solution takes the form

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Cohere-Powered Slack Agents

Cohere-Powered Slack Agents

Salesforce AI and Cohere-Powered Slack Agents: Seamless CRM Data Interaction and Enhanced Productivity Slack agents, powered by Salesforce AI and integrated with Cohere, enable seamless interaction with CRM data within the Slack platform. These agents allow teams to use natural language to surface data insights and take action, simplifying workflows. With Slack’s AI Workflow Builder

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How Skechers Solved Its Ecommerce Challenges

How Skechers Solved Its Ecommerce Challenges

Skechers Boosts Direct-to-Consumer Sales with Ecommerce Platform Upgrades Skechers, now a global brand in 2024, credits its recent ecommerce platform upgrades for saving time and increasing direct-to-consumer sales. However, it wasn’t always equipped with the right technology to support its massive growth. During Salesforce’s Dreamforce conference in San Francisco, Eric Cheng, Skechers USA Inc.’s director

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Document Checklist in Salesforce Screen Flow

Document Checklist in Salesforce Screen Flow

One effective way to accomplish this is by using the Document Matrix element in Discovery Framework–based OmniScripts. This approach allows you to streamline the assessment process and ensure that the advisor uploads the correct documents.

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Salesforce Government Cloud Premium

Salesforce Government Cloud Premium

Software company Salesforce announced on Monday that it has rolled out a new version of its government cloud that has Top Secret authorization and is geared toward U.S. national security agencies and intelligence organizations.

The new offering, called Government Cloud Premium, is hosted on Amazon Web Services’ Top Secret cloud.

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Salesforce and Stripe Integration

Salesforce and Stripe Integration

Processing weekly payments can often become time-consuming, with organizations spending significant time just tracking payments post-invoice. Timely updates on payment processing have been a longstanding priority, particularly for companies needing flexible payment options to meet beneficiary needs. The integration of Stripe with Salesforce addresses these challenges, offering a streamlined, efficient solution. With a focus on

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AI Customer Service Agents Explained

AI Customer Service Agents Explained

AI customer service agents are advanced technologies designed to understand and respond to customer inquiries within defined guidelines. These agents can handle both simple and complex issues, such as answering frequently asked questions or managing product returns, all while offering a personalized, conversational experience. Research shows that 82% of service representatives report that customers ask

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Salesforce Flows and LeanData

Salesforce Flows and LeanData

Mastering Opportunity Routing in Salesforce Flows While leads are essential at the top of the funnel, opportunities take center stage as the sales process advances. In Salesforce, the opportunity object acts as a container that can hold multiple contacts tied to a specific deal, making accurate opportunity routing crucial. Misrouting or delays at this stage

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Customer Engagement with AI

Customer Engagement with AI

Funlab Explores AI to Boost Customer Engagement in Leisure Venues In a push to enhance customer experiences across its “leisure-tainment” venues, Funlab has begun experimenting with artificial intelligence. Speaking at a Salesforce Agentforce event in Sydney, Funlab’s Head of Customer Relationships and Retention, Tracy Tanti, shared that the company is “excited to be able to

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Latest on AI, CRM, and Data Innovations

Latest on AI, CRM, and Data Innovations

What’s Happening at Salesforce? The Latest on AI, CRM, and Data Innovations OneMagnify and CX Today have collaborated to explore the latest advancements in AI, CRM, and data at Salesforce. The Salesforce suite is evolving rapidly, driven by the emergence of generative AI, large language models, and increasingly diverse customer demands. Discover how Salesforce is

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Recent advancements in AI

Recent advancements in AI

Recent advancements in AI have been propelled by large language models (LLMs) containing billions to trillions of parameters. Parameters—variables used to train and fine-tune machine learning models—have played a key role in the development of generative AI. As the number of parameters grows, models like ChatGPT can generate human-like content that was unimaginable just a

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Amazon DynamoDB to Salesforce Data Cloud

Amazon DynamoDB to Salesforce Data Cloud

Ingesting Data from Amazon DynamoDB to Salesforce Data Cloud Salesforce Data Cloud serves as your organization’s digital command center, enabling real-time ingestion, unification, and activation of data from any source. By transforming scattered customer information into actionable insights, it empowers businesses to operate with unparalleled efficiency. Integrating Amazon DynamoDB with Salesforce Data Cloud exemplifies the

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Life of a Salesforce Admin in the AI Era

Life of a Salesforce Admin in the AI Era

The life of Salesforce admins is rapidly evolving as artificial intelligence (AI) becomes integral to business operations. Let’s examine the Life of a Salesforce Admin in the AI Era. By 2025, the Salesforce admin’s role will expand beyond managing CRM systems to include leveraging AI tools to enhance efficiency, boost productivity, and maintain security. While

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