Exploring Large Action Models (LAMs) for Automated Workflow Processes While large language models (LLMs) are effective in generating text and media, Large Action Models (LAMs) push beyond simple generation—they perform complex tasks autonomously. Imagine an AI that not only generates content but also takes direct actions in workflows, such as managing customer relationship management (CRM)
In today’s era of rapid digital transformation, efficient data migration has become increasingly important as cloud adoption gains momentum. Foundry’s research indicates that 63% of IT leaders have accelerated their cloud migrations, but 90% encounter challenges, often related to budget constraints. This emphasizes the need for meticulous planning and strategic execution. This insight focuses on
In Salesforce, every record is assigned a unique Record ID, which is essential for managing data, writing formulas, and referencing records as an admin or developer. There are two types of Record IDs: a 15-character version and an 18-character version, each suited for different scenarios. Converting 15-character IDs to 18-character ones can be time-consuming when
The first notable change in the field of language models is the significant expansion of context window sizes and a reduction in token costs. For instance, Anthropic’s largest model, Claude, has a context window exceeding 200,000 tokens, while recent reports indicate that Gemini’s context window can reach up to 10 million tokens. Under such circumstances,
Orca Report: AI Services and Models Show Security Shortcomings Recent research by Orca Security reveals significant security vulnerabilities in AI services and models deployed in the cloud. The “2024 State of AI Security Report,” released in 2024, underscores the urgent need for improved security practices as AI technologies advance rapidly. AI Services and Models Security
MCAE User Question: “Hello, is there a way to mass transfer a group of contacts or leads to Pardot?” Response: You can’t directly use the “Send to Account Engagement” button from the lead or contact list views, as this option is only available on individual records. Although the list view includes a “Send to Account
Unlock the Full Potential of Your Salesforce Data with Snowflake At Tectonic, we’ve dedicated years to helping businesses maximize their Salesforce investment, driving growth and enhancing customer experiences. Now, we’re expanding those capabilities by integrating with Snowflake.Imagine the power of merging Salesforce data with other sources, gaining deeper insights, and making smarter decisions—without the hassle
Tips to Boost Service Rep and Field Service Tech Productivity Serviceblazer Allie Lawler shares top tactics for improving the productivity of service reps and field technicians. With over a decade of experience in the customer service industry, she has firsthand knowledge of how the landscape has changed, becoming more demanding and complex. Increased caseloads, rising
When technical issues occur—such as login problems or a process breakdown—an external support team can be transformative. Instead of burdening your internal team with troubleshooting, outsourcing enables immediate, expert support, resulting in smoother, more efficient operations.
Salesforce Flow Automation offers robust tools to streamline operations, enhance productivity, and improve accuracy. Whether you’re new to Salesforce or refining existing workflows, here are five top tips for maximizing the benefits of Salesforce Flow Automation. 1. Define Clear Objectives Before creating any flows, clearly define your automation goals, whether it’s reducing manual data entry,
Salesforce Text Messaging: Boost Customer Engagement Directly from Your CRM In this insight, we’ll explore why Salesforce SMS is a powerful tool for your business, how to make your SMS campaigns stand out, and how to send messages through Salesforce with minimal technical complexity. Salesforce Text Messaging. What is Salesforce Text Messaging? Salesforce SMS is
AI Strategy and Tectonic Recent advancements in artificial intelligence (AI) have showcased the immense potential of this technology to transform both business and society. However, as organizations scale AI systems, they must ensure these systems are structured and governed responsibly to prevent bias and errors. The widespread use of AI can have significant implications, and
One of the most significant use cases for generative AI in business is customer service and support. Most of us have likely experienced the frustration of dealing with traditional automated systems. However, today’s advanced AI, powered by large language models and natural language chatbots, is rapidly improving these interactions. While many still prefer human agents
Understanding the Demandbase One for Sales iFrame in Salesforce The Demandbase One for Sales iFrame (formerly known as Sales Intelligence) allows sales teams to access deep, actionable insights directly within Salesforce. This feature provides account-level and people-level details, including engagement data, technographics, intent signals, and even relevant news, social media posts, and email communications. By
Selling is both an art and a team effort, making it essential for your sales managers, business development reps, and account executives to have everything they need within their workflow. By streamlining the user experience, you can accelerate deal closures without the frustration of navigating through multiple tabs and tools. This article dives into how
