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IBM Salesforce AI Partnership

IBM Salesforce AI Partnership

IBM and Salesforce Expand Partnership to Advance Open, Trusted AI and Data Ecosystems PR Newswire-IBM Salesforce AI Partnership ARMONK, N.Y. and SAN FRANCISCO, May 21, 2024 – IBM (NYSE: IBM) and Salesforce (NYSE: CRM) today announced an expanded strategic partnership designed to bring together IBM’s watsonx AI and Data Platform with the Salesforce Einstein 1

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Salesforce for Manufacturing Operational Efficiency

Salesforce for Manufacturing Operational Efficiency

Shopping with distributors offers a distinct advantage in the form of personalized guidance throughout the purchasing journey, nurturing enduring relationships and encouraging repeat business. While distributors excel in delivering tailored service, digital-native rivals such as Amazon leverage operational efficiency to vie in today’s marketplace. As B2B preferences veer towards remote transactions and omnichannel experiences, distributors

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Copilot A Step Up For Merchandising

Copilot A Step Up For Merchandising

A Leap Forward in Merchandising Merchants face the ongoing challenge of enhancing loyalty, conversion rates, and shopper lifetime value. Enter Einstein Copilot, ushering in automation to boost productivity and inject intelligence for an elevated customer experience in unprecedented ways. Salesforce asserts that early AI adopters are saving an average of 6.4 hours per week. Copilot

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Salesforce Commerce Cloud and Einstein Copilot Capabilities

Salesforce Commerce Cloud and Einstein Copilot Capabilities

Salesforce Enhances Commerce Cloud and Einstein Copilot Salesforce has announced a double whammy of upgrades to its Commerce Cloud and Einstein Copilot solutions, aiming to supercharge customer service and experience offerings for merchants. And yes, they’re pulling out all the stops – think of it as giving your online store a superhero cape and a

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Service Cloud Digital Engagement

Service Cloud Digital Engagement

Salesforce Enhances Service Cloud Digital Engagement for Unified Customer Interactions Salesforce has unveiled new enhancements to Service Cloud Digital Engagement, aimed at unifying unstructured conversational data from various digital channels, departments, and devices within a single platform. Built on the Einstein 1 Platform, these enhancements enable service leaders to gain a more holistic view of

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Using Salesforce for Project Management

Using Salesforce for Project Management

Using Salesforce for Project Management Tasks Leverage the power of SFDC to streamline your project management process and enhance client satisfaction. With Salesforce’s array of features, you can efficiently track project milestones and foster effective communication within your project team. Successful project outcomes hinge on effective project management, ensuring alignment among stakeholders, setting realistic expectations,

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Einstein 1 Marketing and Commerce Tools

Einstein 1 Marketing and Commerce Tools

Salesforce Unveils New Einstein 1 Marketing and Commerce Innovations to Enhance the Customer Journey with Unified Data and Trusted AI Einstein 1 Marketing and Commerce Tools announced at 2024 Connections event in Chicago, IL. Einstein Copilot for Marketers and Merchants: These tools enable brands to automatically generate campaign briefs, personalized content, and promotions using trusted

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Salesforce Summer 24 Sales Release

Salesforce Summer 24 Sales Release

Sales Salesforce Summer 24 Sales Release. Boost your sales teams’ results with new Einstein features, more actions, and improved performance and setup experiences. Sales rep’s get a boost to their productivity with standard and custom list view actions in the Account, Contact, and Lead Intelligence views. Sales teams have a bird’s-eye view of their conversations

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Salesforce and Google LLMs

Salesforce and Google LLMs

In recent weeks, AI professionals had the privilege of attending groundbreaking hands-on workshops at the headquarters of two Silicon Valley giants, Salesforce and Google. These experiences offered a firsthand look at the contrasting approaches these tech titans are taking to bring enterprise-grade, large language model (LLM) applications to scale. As they immersed themselves in the

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Summer 24 The AI Release

Summer 24 Release Highlights for Admins

Release Readiness Essentials Summer 24 Release Highlights for Admins Video overview is here. Summer 24 Release Highlights for Admins Like Related Posts The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud

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Salesforce Informatica Almost

Salesforce Informatica Almost

The Deal That Never Was: Salesforce and Informatica In one of the biggest technology news stories of the year, it was reported in April that Salesforce was on the verge of acquiring cloud data management provider Informatica. Salesforce Informatica Almost. Both Bloomberg and The Wall Street Journal confirmed the story, with Bloomberg predicting that the

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AMPScript Editor Explained

AMPScript Editor Explained

What is the Purpose of AMPscript? AMPScript Editor Explained. AMPscript serves a multitude of purposes, primarily focusing on personalization within Salesforce Marketing Cloud. This scripting language empowers users to personalize their emails by integrating subscriber or contact data. From addressing recipients by their first names to tailoring content based on individual preferences, AMPscript enhances the

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