Power of Historical Data in AI Performance

Salesforce’s Agentforce is brimming with potential, but unlocking its full capabilities requires more than just real-time data—it demands access to rich, historical datasets.

Agentforce thrives on robust time-series data to recognize patterns, track trends, and deliver accurate predictions. While Salesforce excels at capturing real-time data, significant gaps exist when it comes to historical insights. Without this essential context, AI initiatives risk falling short, generating outputs that fail to account for long-term trends and evolving customer behavior.

The Power of Historical Data in AI Performance

Comprehensive historical data provides the depth and context that AI models like Agentforce need to excel. By incorporating this data, businesses can enable smarter predictions, uncover hidden patterns, and drive more meaningful insights—giving them a decisive edge in competitive markets.

Introducing Own Discover: Unlocking Historical Data

To bridge the historical data gap, Salesforce has introduced Own Discover—a secure, scalable data service designed to make historical Salesforce data readily accessible for AI models. This groundbreaking tool empowers admins to harness the full value of their organization’s historical data, fueling platforms like Agentforce to accelerate AI-driven innovation.

Key Benefits of Own Discover

Track and Forecast Trends
With historical data from backups, Agentforce gains a detailed timeline of critical metrics like opportunity amounts, case status changes, and pipeline values. This allows it to generate more accurate forecasts and uncover trends that would otherwise go unnoticed.
Enable On-Demand Analysis
As business needs evolve, so do data requirements. Own Discover offers the flexibility to retrieve historical data for on-the-spot analysis, even if it wasn’t initially captured in real-time. This adaptability empowers admins to make fast, data-driven decisions without delays.
Enhance Customer Insights
Through integration with Data Cloud via the Zero Copy Partner Network, Discover combines Salesforce’s historical data with other sources, creating a unified view of customer behavior over time. This enables Agentforce to analyze how engagement rates and other key metrics evolve, guiding strategies for personalized marketing and improved customer retention.

Elevating Agentforce with Historical Data

For Salesforce admins, historical data has become essential, not optional, for maximizing AI success. By integrating tools like Own Discover, admins can provide Agentforce with the datasets it needs to deliver reliable, actionable insights. This not only improves AI performance but also positions admins as strategic enablers of their company’s AI-driven transformation.

With Own Discover, Salesforce makes historical data a strategic asset—unlocking the full potential of Agentforce and empowering businesses to embrace AI with confidence.

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