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Salesforce and the Connected Car

Salesforce and the Connected Car

The concept of the Connected Car has been a topic of discussion for years, often accompanied by ambitious predictions from consultants about its market potential. For example, McKinsey in 2021 projected that by 2030, Connected Cars would constitute 95% of all vehicles on the road. Central to the success of these vehicles is data, with

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Salesforce on AI

Salesforce on AI

Marketing success hinges on delivering consistent, timely, and engaging content. According to the Salesforce State of Marketing report, 78% of high-performing marketers identify data as their most critical asset for creating cohesive customer journeys. Yet, only 49% report having a unified view of customer data sources. This disconnect highlights a significant challenge many marketing teams

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Barriers to Healthcare Data Exchange

Barriers to Healthcare Data Exchange

As of 2022, 96% of hospitals were involved in some form of electronic public health data exchange, according to a blog post by the Office of the National Coordinator for Health Information Technology (ONC). Yet Barriers to Healthcare Data Exchange Despite this high engagement, barriers to effective data exchange remain. About three-quarters of hospitals reported

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Salesforce Rollups

Salesforce Rollups

70% of Sales Teams Rely on CRM Systems, but 43% Struggle with Data Management—Here’s a Solution CRM platforms like Salesforce have become indispensable tools for modern sales teams aiming to optimize workflows and gain critical insights. Despite their importance, many teams still face challenges with data management, often due to the sheer volume of data

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The Role of Data to Harness AI

The Role of Data to Harness AI

Harnessing AI for Enhanced Sales and Service: The Role of Data Organizations are racing to leverage AI to enhance their sales and service experiences. The Role of Data to Harness AI cannot be underestimated. However, great AI solutions rely on quality data. Traditionally, companies have managed structured data—neatly organized into rows and columns, such as

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Qwary Salesforce Integration

Qwary Salesforce Integration

Qwary Enhances Customer Insights with New Salesforce Integration HERNDON, Va., Aug. 13, 2024 /PRNewswire/ — While surveys have long been a staple for gathering customer feedback, data entry often poses a challenge in obtaining comprehensive insights. Qwary’s new Salesforce integration aims to resolve this issue by enabling seamless data transfer and synchronization between the two

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Salesforce Enhances Nonprofit Cloud

Salesforce Enhances Nonprofit Cloud

Salesforce Enhances Nonprofit Cloud with AI and Data Tools Salesforce has introduced new artificial intelligence (AI) and data capabilities to its Nonprofit Cloud, aimed at helping organizations boost efficiency, personalize donor engagement, and increase funding. Learn how Salesforce Enhances Nonprofit Cloud. Among the new features are AI tools that generate personalized gift proposals and concise

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Benefits of Loan Software for Government Agencies on Salesforce

Benefits of Loan Software for Government Agencies on Salesforce

The Benefits of Loan Software for Government Agencies on Salesforce Government agencies managing loans face unique challenges in financial administration, and integrating loan software with Salesforce can greatly enhance their efficiency, accuracy, and transparency. This streamlined solution addresses key areas such as document management, borrower engagement, and robust reporting, making processes more efficient and improving

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Unified Omnichannel Retail Platform

Unified Omnichannel Retail Platform

Salesforce has signed a definitive agreement to acquire PredictSpring, a leading unified omnichannel retail platform in the retail POS market. This acquisition aims to enhance Salesforce’s Customer 360 capabilities by integrating PredictSpring’s technology into physical retail environments. Jeff Amann, EVP of Salesforce Industries, emphasized the potential synergies: “Consumers demand a retail experience that seamlessly blends

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Salesforce Enhances Nonprofit Cloud with Generative AI

Salesforce Enhances Nonprofit Cloud with Generative AI

Salesforce Enhances Nonprofit Cloud with Generative AI Capabilities On August 6, 2024, Salesforce Inc. announced that its Nonprofit Cloud platform is the latest in its suite to receive a boost from generative artificial intelligence (AI). This marks a significant milestone as it is the first integration of the Einstein 1 Platform within Salesforce’s Industry Cloud

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Data Cloud and Genpact

Data Cloud and Genpact

Genpact (NYSE: G), a global professional services and solutions firm delivering outcomes that shape the future, announced today its integration with Salesforce Data Cloud to offer AI-driven industry-specific cloud solutions to transform operations and drive competitive advantages for enterprises. Genpact’s integration with Data Cloud will solve issues associated with disconnected and unstructured data, including poor quality,

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Salesforce Campaign Flows

Salesforce Campaign Flows: A New Era of Automation

Salesforce’s Flow has long been a powerful automation tool, democratizing access to sophisticated automation for non-coders. It also drives the automation behind Marketing Cloud Growth Edition, including email dispatch. Salesforce Campaign Flows mark a significant step toward making automation more accessible for marketers. For the first time, Salesforce introduces what are termed “non-admin flows,” which

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New Service Cloud Tools

New Service Cloud Tools

Salesforce has unveiled new out-of-the-box service components, an automation tool, and a new app for Service Cloud customers, designed to help agents resolve customer cases faster and enable companies to scale their support operations efficiently. New Service Cloud Tools are here. Why It Matters: With 69% of agents reporting that balancing speed and quality is

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