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Deep Dive Summer 24 Release

Deep Dive Summer 24 Release

Deep Dive Summer 24 Release Get ready, Salesforce fans! The Summer ’24 release is here, and it’s like Christmas morning for tech geeks. We’re talking about new features, enhancements, and improvements that will make you wonder how you ever lived without them. This Tectonic insight is your ultimate guide to all the exciting updates, changes,

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iDataMasker for Salesforce FinTech

iDataMasker for Salesforce FinTech

Safeguarding Data Privacy and Security in the Digital Age with iDataMasker In today’s digital transformation era, data privacy and security are paramount for organizations worldwide. As cloud-based platforms like Salesforce become integral to business operations, robust solutions to protect sensitive information are essential. iDataMasker for Salesforce FinTech powers security in Salesforce banking solutions. Introducing iDataMasker

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Summer 24 Marketing Cloud Engagement Rescheduled

Summer 24 Marketing Cloud Engagement Rescheduled

We have an update about the Summer ’24 Marketing Cloud release originally scheduled for June 22, 2024. Summer 24 Marketing Cloud Engagement Rescheduled. To ensure optimal performance, Salesforce has rescheduled the Summer ’24 release to June 29, 2024. How Can I Get More Information? For more information about the features in the Summer ’24 Marketing

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Salesforce Carbon Removal Technology

Salesforce Carbon Removal Technology

Salesforce Bets Big on Carbon Removal Technology Salesforce has revealed three major climate efforts, including a $25 million investment to advance carbon removal, to hasten the transition to a fair and sustainable energy system, including Salesforce has revealed three major climate efforts, including Salesforce carbon removal technology. Salesforce, the cloud software giant based in San

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Slack Integrating AI Into Platform

Slack Integrating AI Into Platform

Slack’s CEO Denise Dresser announced that AI will soon be integrated into every aspect of the platform, enabling users to manage tasks and launch new projects without leaving the application. This announcement highlights a significant shift towards enhancing productivity and collaboration within Slack using advanced AI capabilities. Slack Integrating AI Into Platform. During a media

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Lakeflow for Data Engineering

Lakeflow for Data Engineering

Databricks unveiled Databricks LakeFlow last week, a new tool designed to unify all aspects of data engineering, from data ingestion and transformation to orchestration. What is Databricks LakeFlow? According to Databricks, LakeFlow simplifies the creation and operation of production-grade data pipelines, making it easier for data teams to handle complex data engineering tasks. This solution

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Single Digit Members

Single Digit Members

The Single Digit Growth Club: A Surge in New Members What Do Salesforce and Asana Have in Common? Both Salesforce and Asana: They have now joined the ranks of The Single Digit Growth Club, projecting growth below 10% for the coming year. It Wasn’t Supposed to Be This Way Why not? Mainly due to historically

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Changes in Advertising Changing CRMs

Changes in Advertising Changing CRMs

Oracle announced last week that it is exiting the advertising business and will sunset its adtech by September 30. While the announcement is not surprising given the massive layoffs in 2022 affecting Oracle Advertising teams, the rapidity of Oracle Advertising’s decline is a clear indicator of how swiftly the digital advertising landscape can evolve. This

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Salesforce Focuses on Data Cloud

Salesforce Focuses on Data Cloud

Salesforce’s Focus on Data Cloud Amid Challenging Macro Environment Salesforce is concentrating on its Data Cloud solutions while navigating a challenging macroeconomic landscape after reporting a weaker-than-expected first quarter. Salesforce Focuses on Data Cloud In a recent note, Baird analysts Rob Oliver and Patrick Schulz highlighted Salesforce’s emphasis on its Data Cloud solution: “Salesforce is

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AI and Consumer Goods Cloud

Salesforce’s latest “rolling thunder” of AI enhancements brings significant innovations to Consumer Goods Cloud, leveraging the power of the Einstein AI platform already integrated into Sales Cloud and Service Cloud. These enhancements are designed to optimize planning and execution for consumer goods companies. Salesforce Consumer Goods Cloud is an industry-specific solution that helps consumer goods

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DPD Salesforce AI Enhancements

DPD Salesforce AI Enhancements

DPD’s AI Integration: Enhancing Customer and Employee Experience DPD has ambitious plans to integrate AI throughout its Salesforce platform, aiming to automate tasks and significantly enhance the experiences of both customers and employees. DPD Salesforce AI Enhancements. Adam Hooper, Head of Central Platforms at DPD, explains that with over 400 million parcels delivered annually, maintaining

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AI Center New Era of Cross Industry Collaboration

AI Center New Era of Cross Industry Collaboration

On Tuesday, Salesforce celebrated the launch of its new AI center in London with a complimentary training event that was attended by over a hundred software developers and administrators. This event was part of the center’s “AI Now Tour,” aimed at equipping developers from various industries with the skills to build the next generation of

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SFR-Embedding v2 from Salesforce

SFR-Embedding v2 from Salesforce

The release of Salesforce Embedding Model version 2 (SFR-embedding-v2) marks a notable milestone in the field of Natural Language Processing (NLP), underscoring Salesforce’s commitment to advancing AI technologies. SFR-Embedding v2 from Salesforce. Key Highlights of the SFR-embedding-v2 Model Release: Achievement on MTEB Benchmark: SFR-embedding-v2 has achieved a top-1 position on the HuggingFace MTEB benchmark, surpassing

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Recurring Donations in NPSP

Recurring Donations in NPSP

This insight will resonate with those familiar with Salesforce, the Nonprofit Success Pack (NPSP), its various iterations, and other related Salesforce automation features. Recurring Donations in NPSP create a special challenge, Tectonic has found. For those less engaged in these topics, there are still valuable ideas to discuss. For over a decade, there has been

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