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ChatGPT and Einstein GPT

ChatGPT and Einstein GPT

Artificial intelligence (AI) has been rapidly advancing globally, with breakthroughs captivating professionals across various sectors. One milestone that has gained significant attention is the emergence of ChatGPT, a cutting-edge language model revolutionizing the tech landscape. This development has profoundly impacted businesses relying on Salesforce for their customer relationship management (CRM) needs. In March 2023, Salesforce

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Salesforce Genie Announced

Salesforce Genie Announced

Salesforce Genie announced this year is an innovative data platform recently unveiled at Dreamforce 2022, heralding the world’s first real-time CRM. Genie is the driving force behind Salesforce’s entire Customer 360 platform, delivering hyper-scale, real-time data capabilities. With Genie, any business can harness the power of data to create magical customer experiences, offering seamless, personalized

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Salesforce Data Cloud

What Does Salesforce Data Cloud Do?

Salesforce Data Cloud, formerly known as Salesforce CDP, has rapidly become Salesforce’s fastest-growing, organically-developed product. To understand the vision for Data Cloud, it’s essential to understand the foundational capabilities of CDPs. Salesforce CDP, now part of Data Cloud, has been delivering the following: Customer Disparate Data Consider the typical customer, leaving a robust data trail

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MuleSoft Direct for Industry Cloud

Announcing MuleSoft Direct for Salesforce Industry Clouds

MuleSoft provides the easy-to-use tools you need to automate your way to higher productivity and lower costs.  Announcing MuleSoft Direct for Salesforce Industry Clouds! Salesforce and MuleSoft have introduced a groundbreaking connectivity solution, MuleSoft Direct for Industry Clouds, designed to expedite project delivery and foster innovation within specific industries. This solution empowers both business and

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Salesforce Genie

Salesforce Announces Genie

San Francisco – September 20, 2022 – Salesforce (NYSE: CRM), the global leader in CRM, today unveiled Salesforce Genie, a hyperscale real-time data platform that powers the entire Salesforce Customer 360 platform. With Genie, every company can turn data into customer magic, delivering seamless, highly personalized experiences across sales, service, marketing, and commerce that continuously adapt to

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Salesforce Genie

CDP Genie

Unlocking the Potential of Salesforce Genie (formerly known as Marketing Cloud Customer Data Platform or Salesforce CDP) The significance of data in today’s business world cannot be overstated. From tailoring information to catering to a user’s specific interests to suggesting products/services based on recent purchases, data has transformed industries across diverse sectors. Yet, the challenge

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Salesforce Genie

Service Genie

Leveraging Salesforce Service Cloud data, Service Genie delivers real-time, personalized customer experiences. Service Genie Unveiled: Revolutionizing Customer Experiences While Service Genie operates within the Salesforce ecosystem, one must distinguish it from other tools dubbed as service genies that are not affiliated with Salesforce. Service Genie, leveraging Salesforce Service Cloud data, is a real-time solution dedicated

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Salesforce Data Cloud

Data Cloud from Salesforce

What is the data cloud in Salesforce? A hyperscale data platform built into Salesforce. Activate all your customer data across Salesforce applications with Salesforce Data Cloud, formerly known as Customer Data Platform (or CDP). Empower teams to engage customers, at every touchpoint, with relevant insights and contextual data in the flow of work. What is

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Industry Cloud

Tectonic’s Salesforce Industry Experience

Tectonic’s Salesforce Industry Experience spans 16+ years of work focused on certain industry areas. Tectonic has worked in all of the following industries implementing and customizing Salesforce: Put Tectonic’s Industry Experience to work for your organization. Our industry and Salesforce expertise will have you up and running in no time. Casino Case Study Government Case

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Mulesoft

Salesforce Mulesoft Explained

The pivotal acquisition of MuleSoft in 2018 marked a significant achievement for Salesforce, introducing a seamless approach to connecting with any system through an extensive array of pre-built connectors. The Anypoint platform, part of MuleSoft, offers a centralized cloud-based system for managing API connections, executing integrations, and overseeing monitoring and reporting. MuleSoft with its Anypoint

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clock

Salesforce Integrations for Sales and Marketing Teams

What do Salesforce integrations entail? Salesforce Integrations for Sales and Marketing Teams. Salesforce integrations involve establishing connections between Salesforce and various third-party applications, ranging from marketing automation tools and customer service software to accounting programs. This seamless exchange of data between platforms serves to enhance Salesforce’s overall functionality. How extensive is Salesforce’s integration ecosystem? Salesforce

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Salesforce Manufacturing Cloud

Salesforce for Manufacturing and Salesforce Manufacturing Cloud

What is Salesforce for Manufacturing? Salesforce Manufacturing Cloud is a tailored CRM solution designed specifically for enterprise-level manufacturing companies. It offers out-of-the-box functionality with key features including demand and production forecasting, along with sales agreements. The platform aims to transform customer operations in manufacturing through the integration of Data, AI, CRM, and Trust. How Manufacturers

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Manufacturing Cloud

Salesforce for Manufacturing and Manufacturing Cloud

Salesforce Manufacturing Cloud is a specialized CRM solution tailored for large-scale manufacturing enterprises. It comes equipped with essential features like demand and production forecasting, as well as sales agreements, aiming to revolutionize customer operations in manufacturing by integrating Data, AI, CRM, and Trust. Manufacturers using Salesforce typically utilize the platform to streamline various operations directly

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Salesforce Integration

Salesforce Integrations for Sales and Marketing Teams

First Understand Salesforce Integrations Salesforce integrations involve establishing seamless connections between Salesforce and diverse third-party applications. These applications range from marketing automation tools and customer service software to accounting programs. The purpose is to facilitate a smooth exchange of data, ultimately enhancing Salesforce’s overall functionality. Salesforce integrations for sales and marketing teams brings all the

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