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Gen AI to Predict and Automate Discharge

Gen AI to Predict and Automate Discharge

While electronic health records (EHRs) have improved data exchange for care coordination, they have also increased the clinical documentation burden on healthcare providers. Research from 2023 suggests that clinicians may now spend more time on EHRs than on direct patient care. On average, providers spend over 36 minutes on EHR tasks for every 30-minute patient visit. Generative AI, however, holds the potential to transform this. As defined by the Government Accountability Office, generative AI (GenAI) is a technology that can create content—such as text, images, audio, or video—based on user prompts. With the rise of chatbot interfaces like Chat-GPT, health IT vendors and healthcare systems are piloting GenAI tools to streamline clinical documentation. While the technology shows promise in reducing the documentation burden and mitigating clinician burnout, several challenges still hinder widespread adoption. Ambient Clinical Intelligence Ambient clinical intelligence leverages smartphone microphones and GenAI to transcribe patient encounters in real time, producing draft clinical documentation for providers to review within seconds. A 2024 study examined the use of ambient AI scribes by 10,000 physicians and staff at The Permanente Medical Group. The results were promising—providers reported better patient conversations and less after-hours EHR documentation. However, accuracy is critical for patient safety. A 2023 study found that ambient AI tools struggle with non-lexical conversational sounds (NLCSes)—like “mm-hm” and “uh-uh”—which patients and providers use to convey information. For instance, a patient might say “Mm-hm” to confirm they have no allergies to antibiotics. The study found that while the AI tools had a word error rate of 12% for all words, the error rate for NLCSes conveying clinically relevant information was as high as 98.7%. These inaccuracies could lead to patient safety risks, highlighting the importance of provider review. Patient Communication Patient portal messaging has surged since the COVID-19 pandemic, with a 2023 report showing a 157% increase in messages compared to pre-pandemic levels. To manage inbox overload, healthcare systems are exploring generative AI for drafting responses to patient messages. Clinicians review and edit these drafts before sending them to patients. A 2024 study found that primary care physicians rated AI-generated responses higher in communication style and empathy than those written by providers. However, the AI-generated responses were often longer and more complex, posing challenges for patients with lower health or English literacy. There are also potential risks to clinical decision-making. A 2024 simulation study revealed that the content of replies to patient messages changed when physicians used AI assistance, introducing an automation bias that could impact patient outcomes. Although most AI-generated drafts posed minimal safety risks, a small portion, if left unedited, could result in severe harm or death. Although GenAI may reduce the cognitive load of writing replies, it might not significantly decrease the overall time spent on patient communications. A recent study showed that while providers felt less emotional exhaustion when using AI to draft messages, the time spent on replying, reading, and writing messages remained unchanged from pre-pilot levels. Discharge Summaries Generative AI has also been shown to improve the readability of patient discharge summaries. A study published in JAMA Network Open demonstrated that GenAI could lower the reading level of discharge notes from an eleventh-grade to a sixth-grade level, which is more appropriate for diverse health literacy levels. However, accuracy is still a concern. Physician reviews of these AI-generated summaries found that while some were complete, others contained omissions and inaccuracies that raised safety concerns. Balancing AI’s Benefits with Oversight While generative AI shows promise in alleviating the documentation burden and improving patient communication, challenges remain. Issues such as accurately capturing non-verbal cues and ensuring document accuracy underscore the need for careful provider oversight. As AI technologies continue to evolve, ensuring that the benefits are balanced with provider review will be crucial for safe and effective healthcare implementation. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more Top Ten Reasons Why Tectonic Loves the Cloud The Cloud is Good for Everyone – Why Tectonic loves the cloud You don’t need to worry about tracking licenses. Read more

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Salesforce ERP Integration

Salesforce ERP Integration

Unlock the Power of Salesforce and ERP Integration Salesforce is known worldwide for its unmatched capabilities as a CRM platform. But when integrated with an ERP system, the potential multiplies. Together, they create a cohesive environment where workflows are streamlined, financial processes are optimized, decision-making is enhanced, and customer relationships are improved—all within one unified system. However, you might have questions like: How does ERP integration with Salesforce work? or What are the benefits of this integration? Let’s jump in and answer all your questions! What is ERP and Its Benefits? ERP (Enterprise Resource Planning) is software that integrates multiple business functions into a single platform. It enables you to manage key processes like human resources, accounting, sales, inventory, compliance, and order management. What makes ERP systems unique is the shared database that gives all employees access to the same real-time information across departments. While different from a CRM platform, ERP can be integrated with Salesforce to further boost business efficiency and productivity. Key benefits of an ERP system include: How Do Salesforce and ERP Work Together? Salesforce focuses on managing customer relationships, sales, marketing, and service operations. In contrast, ERP systems handle core business processes like finance, human resources, and supply chain management. When Salesforce and ERP are integrated, they create a seamless data flow between both systems. This integration synchronizes key data, like transactions and customer information, providing unified visibility across departments. It enhances efficiency and delivers better customer experiences by offering personalized services. Why Integrate Your ERP with Salesforce? While Salesforce helps manage customer relationships, integrating it with an ERP system offers additional advantages: Types of Salesforce – ERP Integrations There are various ways to integrate Salesforce with an ERP, depending on your business needs: Choosing the Right ERP to Integrate with Salesforce Not sure which ERP system is right for your Salesforce integration? Consider the following factors: ERP Systems Compatible with Salesforce Salesforce’s flexibility allows it to integrate with most ERP systems, including Sage Intacct, Sage X3, Sage 300, Sage 100, Sage 50 US, and Acumatica, among others. This flexibility ensures you can find the right ERP for your business operations. Key Functionalities with Salesforce – ERP Integration Here are some essential features you can expect from Salesforce and ERP integration: Best Practices for Seamless Integration To ensure a smooth Salesforce and ERP integration, follow these best practices: Conclusion Integrating an ERP system with Salesforce CRM can transform your business by unlocking new levels of productivity, efficiency, and growth. As your integration partner, Tectonic offers expertise in Salesforce and third-party ERP systems. Ready to streamline your operations and boost performance? Contact us today to start your ERP-Salesforce integration journey! Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Liberty Bank and Salesforce

Liberty Bank and Salesforce

Liberty Bank, based in Middletown, Connecticut, announced on September 5th an expanded partnership with Salesforce, the world’s leading AI-powered CRM platform, to enhance its customer engagement efforts. Liberty Bank and Salesforce. By integrating Salesforce’s Financial Services Cloud, Marketing Cloud, MuleSoft, and Salesforce Shield, Liberty Bank aims to deliver more personalized, efficient, and enriched services. This strategic investment will further position Liberty Bank as a leader in customer satisfaction and loyalty within the community banking sector. “We set out to find a strategic partner that truly understands the unique nature of banking and puts the customer first,” said David W. Glidden, Liberty Bank President and CEO. “As we continue our mission to ‘Build the Community Bank of the Future,’ having the best partners is crucial to elevating our customer experience. With Salesforce’s innovative CRM solutions, we’re investing in the future to meet the evolving needs of our customers, team members, and communities, and to exceed their expectations.” Salesforce’s platform will enable Liberty Bank to streamline operations and gain deeper insights into customers’ financial journeys, ensuring a seamless and personalized banking experience. The Financial Services Cloud offers tools specifically tailored to the banking industry, allowing for faster time-to-value. Set to roll out next year, this transformation will allow Liberty Bank to prioritize customer financial goals while maintaining a high level of service and support. “Banks of all sizes are under pressure to innovate and deliver more personalized experiences. By leveraging CRM, data, and AI, Liberty Bank will gain a comprehensive view of its customers, enabling its teams to build stronger relationships and improve overall productivity.”Greg Jacobi, VP & GM of Banking and Lending at Salesforce. About Liberty Bank Founded in 1825, Liberty Bank is the nation’s oldest and largest independent mutual bank. With nearly $8 billion in assets, Liberty operates 56 branches across Connecticut and two in Massachusetts. It provides a full range of services, including consumer and commercial banking, cash management, home mortgages, business loans, insurance, and investment services. The bank has been named a ‘Top Workplace’ by the Hartford Courant every year since 2012 and recognized as a Best-In-State Bank in Connecticut by Forbes in 2021, 2022, and 2023. For more information, visit www.liberty-bank.com. Liberty Bank and Salesforce. Interested in discussing Salesforce for your financial institution? Contact Tectonic today. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Challenges for Rural Healthcare Providers

Challenges for Rural Healthcare Providers

Rural healthcare providers have long grappled with challenges due to their geographic isolation and limited financial resources. The advent of digital health transformation, however, has introduced a new set of IT-related obstacles for these providers. EHR Adoption and New IT Challenges While federal legislation has successfully promoted Electronic Health Record (EHR) adoption across both rural and urban healthcare organizations, implementing an EHR system is only one component of a comprehensive health IT strategy. Rural healthcare facilities encounter numerous IT barriers, including inadequate infrastructure, interoperability issues, constrained resources, workforce shortages, and data security concerns. Limited Broadband Access Broadband connectivity is essential for leveraging health IT effectively. However, there is a significant disparity in broadband access between rural and urban areas. According to a Federal Communications Commission (FCC) report, approximately 96% of the U.S. population had access to broadband at the FCC’s minimum speed benchmark in 2019, compared to just 73.6% of rural Americans. The lack of broadband infrastructure hampers rural organizations’ ability to utilize IT features that enhance care delivery, such as electronic health information exchange (HIE) and virtual care. Rural facilities, in particular, rely heavily on HIE and telehealth to bridge gaps in their services. For instance, HIE facilitates data sharing between smaller ambulatory centers and larger academic medical centers, while telehealth allows rural clinicians to consult with specialists in urban centers. Additionally, telehealth can help patients in rural areas avoid long travel distances for care. However, without adequate broadband access, these services remain impractical. Despite persistent disparities, the rural-urban broadband gap has narrowed in recent years. Data from the FCC indicates that since 2016, the number of people in rural areas without access to 25/3 Mbps service has decreased by more than 46%. Various programs, including the FCC’s Rural Health Care Program and USDA funding initiatives, aim to expand broadband access in rural regions. Interoperability Challenges While HIE adoption is rising nationally, rural healthcare organizations lag behind their urban counterparts in terms of interoperability capabilities, as noted in a 2023 GAO report. Data from a 2021 American Hospital Association survey revealed that rural hospitals are less likely to engage in national or regional HIE networks compared to medium and large hospitals. Rural providers often lack the economic and technological resources to participate in electronic HIE networks, leading them to rely on manual data exchange methods such as fax or mail. Additionally, rural providers are less likely to join EHR vendor networks for data exchange, partly due to the fact that they often use different systems from those in other local settings, complicating health data exchange. Federal initiatives like TEFCA aim to improve interoperability through a network of networks approach, allowing organizations to connect to multiple HIEs through a single connection. However, TEFCA’s voluntary participation model and persistent barriers such as IT staffing shortages and broadband gaps still pose challenges for rural providers. Financial Constraints Rural hospitals often operate with slim profit margins due to lower patient volumes and higher rates of uninsured or underinsured patients. The financial strain is exacerbated by declining Medicare and Medicaid reimbursements. According to KFF, the median operating margin for rural hospitals was 1.5% in 2019, compared to 5.2% for other hospitals. With limited budgets, rural healthcare organizations struggle to invest in advanced health IT systems and the necessary training and maintenance. Many small rural hospitals are turning to cloud-based EHR platforms as a cost-effective solution. Cloud-based EHRs reduce the need for substantial upfront hardware investments and offer monthly subscription fees, some as low as $100 per month. Workforce Challenges The healthcare sector is facing widespread staff shortages, including a lack of skilled health IT professionals. Rural areas are disproportionately affected by these shortages. An insufficient number of IT specialists can impede the adoption and effective use of health IT in these regions. To address workforce gaps, the ONC suggests strategies such as cross-training multiple staff members in health IT functions and offering additional training opportunities. Some networks, like OCHIN, have secured grants to develop workforce programs, but limited broadband access can hinder participation in virtual training programs, highlighting the need for expanded broadband infrastructure. Data Security Concerns Healthcare data breaches have surged, with a 256% increase in large breaches reported to the Office for Civil Rights (OCR) over the past five years. Rural healthcare organizations, often operating with constrained budgets, may lack the resources and staff to implement robust data security measures, leaving them vulnerable to cyber threats. A cyberattack on a rural healthcare organization can disrupt patient care, as patients may need to travel significant distances to reach alternative facilities. To address cybersecurity challenges, recent legislative efforts like the Rural Hospital Cybersecurity Enhancement Act aim to develop comprehensive strategies for rural hospital cybersecurity and provide educational resources for staff training. In the interim, rural healthcare organizations can use free resources such as the Health Industry Cybersecurity Practices (HICP) publication to guide their cybersecurity strategies, including recommendations for managing vulnerabilities and protecting email systems. Does your practice need help meeting these challenges? Contact Tectonic today. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Salesforce Healthcare and AI

Salesforce Healthcare and AI

The Healthcare Industry’s Digital Transformation: An Opportunity Unveiled – Salesforce Healthcare and AI Historically, the healthcare sector has lagged behind in technology adoption, particularly software. It consistently invests less in IT and software compared to other industries, relying heavily on manual processes and outdated tools like faxes and phone calls. Unlike other sectors where platforms like Salesforce, Slack, JIRA, and Notion dominate, healthcare has yet to see similar technological integration. Salesforce Healthcare and AI Future While this low adoption of software has previously been seen as a drawback, it now presents a significant opportunity. Unlike industries burdened by extensive investments in legacy systems, healthcare is not encumbered by sunk costs. This freedom allows it to embrace cutting-edge AI innovations without the hesitation of overhauling existing, expensive software infrastructures. Addressing the Staffing Crisis The healthcare industry is grappling with a severe staffing crisis, with a shortfall of over 100,000 doctors and nurses projected over the next five years. The increasing complexity of medical care, driven by advancements in diagnostics, continuous monitoring, and new treatments, contributes to an overwhelming amount of information for clinicians. To manage this, healthcare requires new tools capable of processing complex data in real-time to support critical decisions for an aging population with more complex health needs. The most valuable asset in healthcare is clinical judgment, which is currently exclusive to human practitioners. A major challenge is to extend this clinical judgment beyond the existing workforce and physical locations, making it accessible to all who need it. Additionally, ensuring that every clinician performs at the highest level is crucial. The Role of Administrative and Clinical AI Administrative AI is essential for reducing the overhead of healthcare delivery, allowing for better resource management and efficiency. Clinical AI products, though challenging to develop due to their high-stakes nature, are uniquely positioned to address these needs. They must integrate seamlessly into existing environments, adding a layer of sophistication to healthcare processes. Regulatory Advantages for Clinical AI One of healthcare’s advantages in adopting AI is its well-established regulatory framework. The FDA has approved numerous clinical AI products and is developing processes to keep pace with advancements in machine learning and generative AI. This rigorous approval process ensures that only the most reliable and clinically sound products make it to market, creating a higher barrier to entry but also a stronger competitive advantage for those that succeed. The Scale of Opportunity The healthcare industry is a massive $4 trillion+ market, predominantly driven by human labor rather than technology. Historically, enterprise software companies have struggled to penetrate this sector, as IT budgets represent just 3.5% of revenue—less than half of that in financial services. However, with AI tools advancing rapidly, they are increasingly seen as “AI staff” rather than mere software. This shift opens up opportunities not just in software but in transforming service delivery, potentially disrupting a market valued in trillions rather than billions. The scale of this opportunity far exceeds past software ventures, as reflected in the significant capital and valuations flowing into AI-driven healthcare companies. Whether you’re launching a new clinic, developing infrastructure for the healthcare system, or creating innovative payment or insurance models, now is an unprecedented time to enter the healthcare space. The transformative power of AI is poised to redefine how healthcare companies are built, scaled, and brought to market. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Connected Vehicles

Connected Vehicles

Revolutionizing the Automotive Industry: Salesforce’s Connected Car App The automotive industry has always been a beacon of innovation, consistently pushing the boundaries to enhance the driving experience. From the iconic Model T and the assembly line to today’s electric and autonomous vehicles, the evolution of automobiles has been driven by an unyielding pursuit of progress. I actually purchased a new-to-me car today, and with the connected vehicle on the horizon I’m kind of glad I’ll be able to upgrade in a couple years. Bluetooth and back up cameras are great. But a car that can tell the dealership to get me on the horn before some automotive calamity occurs? The future is here, my friends. Connected Vehicles for Better Experiences Now, as digital transformation reshapes industries, a new chapter is emerging in automotive innovation: the connected car. Leading this charge is Salesforce, a global powerhouse in customer relationship management (CRM), with the introduction of its groundbreaking Connected Car App, poised to redefine in-car experiences for both drivers and passengers. From my personal buying experience today, the car business could use some customer relationship management! The Future of In-Car Connectivity Salesforce’s Connected Car App is more than just a technological enhancement; it represents a fundamental shift in how we interact with our vehicles. By leveraging Salesforce’s Customer 360 platform, this app creates personalized, engaging experiences that go far beyond traditional automotive features. The Connected Car App is designed to make every journey more intuitive and efficient, offering real-time insights and services tailored to the unique needs of each driver. Whether it’s maintenance alerts, optimized route suggestions based on traffic, or personalized entertainment options, the app transforms the car into a truly smart companion on the road. A GPS feature? I guess I can plan on deleting Waze off my phone in the near future! Powered by Salesforce Customer 360 At the heart of the Connected Car App is Salesforce’s Customer 360 platform, which delivers a comprehensive, 360-degree view of each customer. This integration ensures that the app provides tailored experiences based on a deep understanding of the driver’s preferences, habits, and history. It isn’t going to just know you by a vehicle loan number, a VIN number, or even just an email address. For instance, a driver who frequently takes long road trips might receive customized recommendations for rest stops, dining options, and attractions along their route. Meanwhile, commuters could benefit from real-time updates on traffic, weather, and parking availability. The app’s ability to anticipate and respond to the driver’s needs in real time distinguishes it from traditional in-car systems. I can just hear my car now, advising me it has been one hour since I stopped for coffee, and she’s worried about my sanity. Enhancing Customer Loyalty and Satisfaction with Connected Vehicles The Connected Car App offers significant potential to boost customer loyalty and satisfaction. By delivering a personalized driving experience, automakers can strengthen relationships with customers, transforming each driving journey into an opportunity to build brand loyalty. If Toyota is suddenly going to treat me like Shannan Hearne instead of customer # xxxxx would be ecstatic. Additionally, the app’s capability to collect and analyze data in real time opens new avenues for automakers to engage with their customers. Predictive maintenance reminders, targeted promotions, and special offers are just a few examples of how the app fosters a deeper connection between the brand and the driver. Oh, yeah. My connected vehicle app is DEFINITELY going to be talking to me about changing my oil (I’m not exactly diligent), how great the latest model of Toyota is (I drove a Corolla for 18 years and have also owned a Tacoma, a Tundra, and a Prius), and if it would add coffee coupons I would be golden. A New Era of Automotive Innovation Salesforce’s Connected Car App marks a pivotal moment in the automotive industry’s digital transformation. As vehicles become increasingly connected, the opportunities for innovation are boundless. Salesforce is at the forefront with a solution that not only enhances the driving experience but also empowers automakers to build stronger, more meaningful relationships with their customers. In a world where customer expectations are constantly growing, the Connected Car App is a game-changer. Customers, even car owners, expect their brands to know them and recognize them. By integrating Salesforce’s CRM capabilities directly into vehicles, the app creates a seamless, personalized experience that stands out. As we look ahead, it’s clear that the Connected Car App is just the beginning of an exciting new era of automotive innovation. As a marketer at heart and a technologist by trade, I’m really excited about the potential here. Connected Vehicle: A Unified Digital Foundation Salesforce’s Connected Vehicle platform provides automakers with a unified, intelligent digital foundation, enabling them to reduce development time and roll out features and updates faster than ever before. This platform allows seamless integration of vehicle, Internet of Things (IoT), driver, and retail data from various sources, including AWS IoT FleetWise and Snapdragon® Car-to-Cloud Connected Services Platform, to enhance driver experiences and ensure smooth vehicle operation. Can you imagine a smart app like the Connected Vehicle talking to your loyalty apps for gas stations, convenience stores, and grocery stores? I would be driving down the interstate and the app will tell me there is a Starbucks ahead AND I have a 10% off coupon. Automakers and mobility leaders like Sony Honda Mobility are already exploring the use of Connected Vehicle to deliver better experiences for their customers. The platform’s ability to access and integrate data from any source in near real time allows automakers to personalize driver experiences, in-car offers, and safety upgrades. Why It Matters By 2030, every new vehicle sold will be connected, and the advanced, tech-driven features they provide will be increasingly important to consumers. A recent Salesforce survey revealed that drivers already consider connected features to be nearly as important as a car’s brand. Connected Vehicle accelerates this evolution, enabling automakers to immediately deliver branded, customized experiences tailored to

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Repayment Schedules With Salesforce

Repayment Schedules With Salesforce

Simplifying Repayment Schedules: Elevating Borrower Experience with Salesforce In the rapidly changing financial services industry, managing loan repayment schedules efficiently is vital for both lenders and borrowers. A well-designed system can significantly enhance the borrower experience, streamline operations, and boost overall efficiency. Salesforce software emerges as a powerful solution that simplifies repayment schedules and fosters better communication between lenders and borrowers. This article explores how Salesforce can revolutionize repayment management with its comprehensive features. Understanding Repayment Schedules Repayment schedules define how a borrower will pay back their loan over time, detailing payment amounts, due dates, interest rates, and the total loan duration. A clear and well-structured repayment schedule not only helps borrowers manage their finances but also ensures that lenders receive timely payments. The complexity of repayment schedules can vary based on factors like loan terms, interest rates, and borrower profiles. Therefore, having an effective system to manage these variables is crucial for maintaining accuracy and transparency throughout the borrowing process. The Role of Salesforce in Loan Management Salesforce offers an extensive suite of tools designed to enhance customer relationship management (CRM) across various industries, including finance. By utilizing Salesforce’s capabilities, lenders can develop customized solutions that address key aspects of loan management, such as: 1. Automated Amortization SchedulesSalesforce enables the automated creation of amortization schedules tailored to individual loans. This feature minimizes manual errors and ensures accurate calculations from the start. Automation allows lenders to provide borrowers with clear payment plans, including details on principal reductions and interest accruals over time. 2. Custom Borrower PortalsOne of Salesforce’s major strengths is the ability to create custom borrower portals. These portals allow clients to access their repayment schedules anytime, view upcoming payments, track their balances in real-time, and even make payments through secure channels. This transparency builds trust between lenders and borrowers, enhancing overall satisfaction. 3. Document ManagementEffective document management is essential for maintaining organized records related to loans and repayments. Salesforce’s document management features enable lenders to securely store important documents—such as contracts, amendments, or communications—within each borrower’s profile. This accessibility simplifies audits and reviews while ensuring compliance with regulatory standards. Streamlined Communication with Automated Alerts A common challenge for borrowers is keeping track of payment deadlines and understanding when payments are due. Salesforce addresses this by offering automated alerts via email or text message, reminding borrowers of upcoming due dates or changes in payment schedules. These notifications help keep borrowers informed about their obligations without overwhelming them, balancing proactive communication with user-friendliness. Enhanced Reporting & Analytics Salesforce provides powerful reporting tools that allow lenders to effectively analyze repayment patterns across different portfolios. By identifying trends related to timely payments, defaults, or late fees, financial institutions can strategically tailor their offerings. Detailed dashboards also present key performance indicators (KPIs) related to collection efficiency, aiding in risk assessment and decision-making processes. Portfolio Management Integration Integrating portfolio management features within Salesforce allows lenders to monitor individual loans and gain insights into overall portfolio health. This includes tracking repayments received versus outstanding balances owed by all clients collectively. This holistic view supports decision-making around refinancing options for struggling clients and identifying growth opportunities based on historical data trends. This integration enhances lender profitability while improving borrower experiences. Conclusion: Transforming the Borrower Experience Integrating Salesforce software into loan repayment scheduling represents a significant advancement in enhancing borrower experiences in the financial services industry. From automating complex amortization calculations to providing personalized customer portals, Salesforce empowers both lenders and borrowers at every stage of the process. By embracing technology like Salesforce, lenders can streamline communication, reduce administrative burdens, and position themselves favorably against competitors. This buildss long-lasting relationships built on trust and reliability, ultimately benefiting all parties involved. Contact Tectonic today to explore lending solutions from Salesforce. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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AI Assisting Nursing

AI Assisting Nursing

Leveraging AI to Alleviate the Documentation Burden in Nursing As the nursing profession grapples with increasing burnout, researchers are investigating the potential of large language models to streamline clinical documentation and care planning. Nurses play an essential role in delivering high-quality care and improving patient outcomes, but the profession is under significant strain due to shortages and burnout. AI Assisting Nursing could lessoning burnout while improving communication. What role could Salesforce play? The American Nurses Association (ANA) emphasizes that to maximize nurses’ potential, healthcare organizations must prioritize maintaining an adequate workforce, fostering healthy work environments, and supporting policies that back nurses. The COVID-19 pandemic has exacerbated existing challenges, including increased healthcare demand, insufficient workforce support, and a wave of retirements outpacing the influx of new nurses. Tectonic has nearly two decades of experience providing IT solutions for the health care industry. Salesforce, as a leader in the field of artificial intelligence, is a top tool for health care IT. AI Assisting Nursing In response to these growing demands, some experts argue that AI technologies could help alleviate some of the burden, particularly in areaTes like clinical documentation and administrative tasks. In a recent study published in the Journal of the American Medical Informatics Association, Dr. Fabiana Dos Santos, a post-doctoral research scientist at Columbia University School of Nursing, led a team to explore how a ChatGPT-based framework could assist in generating care plan suggestions for a lung cancer patient. In an interview with Healthtech Analytics, Dr. Santos discussed the potential and challenges of using AI chatbots in nursing. Challenges in Nursing Care Plan Documentation Creating care plans is vital for ensuring patients receive timely, adequate care tailored to their needs. Nurses are central to this process, yet they face significant obstacles when documenting care plans. AI Assisting Nursing and Salesforce as a customer relationship solution addresses those challenges. “Nurses are on the front line of care and spend a considerable amount of time interacting closely with patients, contributing valuable clinical assessments to electronic health records (EHRs),” Dr. Santos explained. “However, many documentation systems are cumbersome, leading to a documentation burden where nurses spend much of their workday interacting with EHRs. This can result in cognitive burden, stress, frustration, and disruptions to direct patient care.” The American Association of Critical-Care Nurses (AACN) highlights that electronic documentation is a significant burden, consuming an average of 40% of a nurse’s shift. Time spent on documentation inversely correlates with time spent on patient care, leading to increased burnout, cognitive load, and decreased job satisfaction. These factors, in turn, contribute to patient-related issues such as a higher risk of medical errors and hospital-acquired infections, which lower patient satisfaction. When combined with the heavy workloads nurses already manage, inefficient documentation tools can make care planning even more challenging. AI Assisting Nursing and Care Plans “The demands of direct patient care and managing multiple administrative tasks simultaneously limit nurses’ time to develop individualized care plans,” Dr. Santos continued. “The non-user-friendly interfaces of many EHR systems exacerbate this challenge, making it difficult to capture all aspects of a patient’s condition, including physical, psychological, social, cultural, and spiritual dimensions.” To address these challenges, Dr. Santos and her team explored the potential of ChatGPT to improve clinical documentation. “These negative impacts on a nurse’s workday underscore the urgency of improving EHR documentation systems to reduce these issues,” she noted. “AI tools, if well designed, can improve the process of developing individualized care plans and reduce the burden of EHR-related documentation.” The Promises and Pitfalls of AI Developing care plans requires nurses to draw from their expertise to address issues like symptom management and comfort care, especially for patients with complex needs. Dr. Santos emphasized that advanced technologies, such as generative AI (GenAI), could streamline this process by enhancing documentation workflows and assisting with administrative tasks. AI tools can rapidly process large amounts of data and generate care plans more quickly than traditional methods, potentially allowing nurses to spend more time on direct and holistic patient care. However, Dr. Santos stressed the importance of carefully validating AI models, ensuring that nurses’ clinical judgment and expertise play a central role in evaluating AI-generated care plans. “New technologies can help nurses improve documentation, leading to better descriptions of patient conditions, more accurate capture of care processes, and ultimately, improved patient outcomes,” she said. “This presents an important opportunity to use novel generative AI solutions to reduce nurses’ workload and act as a supportive documentation tool.” Despite the promise of AI as a support tool, Dr. Santos cautioned that chatbots require further development to be effectively implemented in nursing care plans. AI-generated outputs can contain inaccuracies or irrelevant information, necessitating careful review and validation by nurses. Additionally, AI tools may lack the nuanced understanding of a patient’s unique needs, which only a nurse can provide through personal, empathetic interactions, such as interpreting specific cultural or spiritual needs. Despite these challenges, large language models (LLMs) and other GenAI tools are generating significant interest in the healthcare industry. They are expected to be deployed in various applications, including EHR workflows and nursing efficiency. Dr. Santos’ research contributes to this growing field. To conduct the study, the researchers developed and validated a method for structuring ChatGPT prompts—guidelines that the LLM uses to generate responses—that could produce high-quality nursing care plans. The approach involved providing detailed patient information and specific questions to consider when creating an appropriate care plan. The research team refined the Patient’s Needs Framework over ten rounds using 22 diverse hypothetical patient cases, ensuring that the ChatGPT-generated plans were consistent and aligned with typical nursing care plans. “Our findings revealed that ChatGPT could prioritize critical aspects of care, such as oxygenation, infection prevention, fall risk, and emotional support, while also providing thorough explanations for each suggested intervention, making it a valuable tool for nurses,” Dr. Santos indicated. The Future of AI in Nursing While the study focused on care plans for lung cancer, Dr. Santos emphasized that this research is just the beginning of

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Qwary Salesforce Integration

Qwary Salesforce Integration

Qwary Enhances Customer Insights with New Salesforce Integration HERNDON, Va., Aug. 13, 2024 /PRNewswire/ — While surveys have long been a staple for gathering customer feedback, data entry often poses a challenge in obtaining comprehensive insights. Qwary’s new Salesforce integration aims to resolve this issue by enabling seamless data transfer and synchronization between the two platforms. This integration allows teams to consolidate customer information into a single hub, providing real-time visibility and enhancing strategic planning and collaboration. Key features include creating email campaigns, importing contacts, mapping survey results, and automating event-based workflows. What Is Qwary’s Salesforce Integration? Qwary’s Salesforce integration is designed to streamline the analysis of Salesforce survey data, offering a more efficient way to understand customer interactions with your brand. By integrating survey feedback with CRM data, this tool helps you quickly adapt your products and services to meet evolving customer needs. It tracks customer journeys, collects feedback, and reveals pain points, enabling you to deliver tailored solutions. Benefits of Using Qwary’s Salesforce Integration Qwary’s integration offers several notable benefits: Automate Feedback Collection The integration automates the feedback collection process by triggering surveys at strategic points in the customer lifecycle. This allows your team to act swiftly to foster engagement and generate leads. Gain Actionable Insights Seamlessly integrating with Salesforce CRM, Qwary scores, analyzes, and enriches customer data, helping your team identify emerging trends and seize opportunities for personalization and customer development. Synchronize Data Automatically With Qwary’s integration, your contact data is consolidated into a single, reliable source of truth. Whether you’re using Salesforce or Qwary, automated data synchronization ensures consistency and provides real-time updates. Collaborate Effectively The integration promotes effective teamwork by sharing data between Salesforce and Qwary, enabling your team to solve problems collaboratively and refine strategies to boost customer retention. Key Capabilities Qwary’s Salesforce integration excels in managing customer feedback, automating workflows, and consolidating contact data: Salesforce Workflow Automation The integration simplifies scheduling and automating survey triggers, eliminating manual processes. Surveys can be initiated via email or following significant events, with responses seamlessly mapped into Salesforce. This creates a comprehensive view of customer behavior, helping your team act on insights, strengthen connections, and enhance satisfaction. Contact Data Importation Qwary facilitates quick access to Salesforce contacts, providing a holistic view of your customer base. The integration streamlines contact data importation and updates, eliminating manual data entry and speeding up data management. Potential Business Impacts By combining automation, synchronization, and data consolidation with a user-friendly interface, Qwary’s Salesforce integration enhances your sales team’s ability to collect and leverage customer feedback. Immediate access to comprehensive consumer insights allows your business to respond promptly to customer needs, improving satisfaction and loyalty. Real-time data aggregation helps your company adapt quickly and refine offerings to exceed customer expectations. Stay Ahead with Qwary’s Salesforce Integration Qwary continuously updates its solutions to meet the evolving needs of businesses focused on customer engagement. Leveraging automation, synchronization, and advanced analytics through an accessible platform, Qwary’s Salesforce integration empowers your team to enhance offerings and connect with customers efficiently. By optimizing the use of survey data and Salesforce feedback, Qwary keeps your business at the forefront of market trends, enabling you to consistently delight your customers. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Boost Payer Patient Education

Boost Payer Patient Education

As a pediatrician with 15 years of experience in the pediatric emergency department, Cathy Moffitt, MD, understands the critical role of patient education. Now, as Senior Vice President and Aetna Chief Medical Officer at CVS Health, she applies that knowledge to the payer space. “Education is empowerment. It’s engagement. It’s crucial for equipping patients to navigate their healthcare journey. Now, overseeing a large payer like Aetna, I still firmly believe in the power of health education,” Moffitt shared on an episode of Healthcare Strategies. At a payer organization like Aetna, patient education begins with data analytics to better understand the member population. According to Moffitt, key insights from data can help payers determine the optimal time to share educational materials with members. “People are most receptive to education when they need help in the moment,” she explained. If educational opportunities are presented when members aren’t focused on their health needs, the information is less likely to resonate. Aetna’s Next Best Action initiative, launched in 2018, embodies this timing-driven approach. In this program, Aetna employees proactively reach out to members with specific conditions to provide personalized guidance on managing their health. This often includes educational resources delivered at the right moment when members are most open to learning. Data also enables payers to tailor educational efforts to a member’s demographics, including race, sexual orientation, gender identity, ethnicity, and location. By factoring in these elements, payers can ensure their communications are relevant and easy to understand. To enhance this personalized approach, Aetna offers translation services and provides customer service training focused on sensitivity to sexual orientation and gender identity. In addition, updating the provider directory to reflect a diverse network helps members feel more comfortable with their care providers, making them more likely to engage with educational resources. “Understanding our members’ backgrounds and needs, whether it’s acute or chronic illness, allows us to engage them more effectively,” Moffitt said. “This is the foundation of our approach to leveraging data for meaningful patient education.” With over two decades in both provider and payer roles, Moffitt has observed key trends in patient education, particularly its success in mental health and preventive care. She highlighted the role of technology in these areas. Efforts to educate patients about mental health have reduced stigma and increased awareness of mental wellness. Telemedicine has significantly improved access to mental healthcare, according to Moffitt. In preventive care, more people are aware of the importance of cancer screenings, vaccines, wellness visits, and other preventive measures. Moffitt pointed to the rising use of home health visits and retail clinics as contributing factors for Aetna members. Looking ahead, Moffitt sees personalized engagement as the future of patient education. Members increasingly want information tailored to their preferences, delivered through their preferred channels—whether by email, text, phone, or other methods. Omnichannel solutions will be essential to meeting this demand, and while healthcare has already made progress, Moffitt expects even more innovation in the years to come. “I can’t predict exactly where we’ll be in 10 years, just as I couldn’t have predicted where we are now a decade ago,” Moffitt said. “But we will continue to evolve and meet the needs of our members with the technological advancements we’re committed to.” Contact UsTo discover how Salesforce can advance your patient payer education, contact Tectonic today. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Salesforce Validation Rules

Salesforce Validation Rules

Essential Validation Rules for Salesforce Admins In this post, five essential validation rules that Salesforce admins should implement in their clients’ Salesforce orgs are discussed. Improve the quality of your data using validation rules. Validation rules verify that the data a user enters in a record meets the standards you specify before the user can save the record. Before digging into the specific rules this insight will highlight, let’s briefly review what validation rules are. What are Validation Rules in Salesforce? Validation rules in Salesforce are used to enforce data quality and consistency by validating the data entered by users before it is saved to the database. These rules consist of expressions or formulas that check the data against specified, required criteria. A validation rule can contain a formula or expression that evaluates the data in one or more fields and returns a value of “True” or “False”. Validation rules also include an error message to display to the user when the rule returns a value of “True” due to an invalid value. After you have defined validation rules: You can specify the error message to display when a record fails validation and where to display it. For example, your error message can be “The close date must occur after today’s date.” You can choose to display it near a field or at the top of the page. Like all other error messages, validation rule errors display in red text and begin with the word “Error”. 5 Validation Rules Examples Here are some important validation rules to configure in your Salesforce org: 1. The Account Number Must Be Numeric To ensure that users enter only numeric values in the Account Number field of the Account object, configure the following validation rule: plaintextCopy codeOR( ISBLANK(AccountNumber), NOT(ISNUMBER(AccountNumber)) ) If a text value is entered in the Account Number field, an error message will appear, as shown below: 2. Annual Revenue Range To restrict accounts with an annual revenue greater than a specific number, use the following rule: plaintextCopy codeOR( AnnualRevenue < 0, AnnualRevenue > 1000000 ) If the annual revenue entered exceeds 1 million, an error will be triggered, as illustrated below: 3. Close Date Must Be a Future Date To prevent sales reps from selecting past dates in the Opportunity Close Date field, implement this validation rule: plaintextCopy codeCloseDate < TODAY() Entering a past date in the Opportunity Close Date field will result in the following error: 4. Prevent Open Cases from Being Reset to New To stop service agents from changing the status of open cases to “New,” configure the following validation rule: plaintextCopy codeAND( ISCHANGED(Status), NOT(ISPICKVAL(PRIORVALUE(Status), “New”)), ISPICKVAL(Status, “New”) ) Attempting to reset the status of open cases to “New” will produce this error message: 5. Blank Email or Mobile To ensure that at least one communication detail (email or mobile number) is available on a contact record, use this validation rule: plaintextCopy codeAND( ISBLANK(Email), ISBLANK(MobilePhone) ) Leaving both email and mobile fields empty will generate the following error: Conclusion These validation rules are essential for maintaining data quality in your Salesforce org. If you have additional validation rules in mind, please share them in the comments below so everyone can benefit. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Cyber Group Targets SaaS Platforms

Cyber Group Targets SaaS Platforms

Cyber Group UNC3944 Targets SaaS Platforms like Azure, Salesforce, vSphere, AWS, and Google Cloud UNC3944, also known as “0ktapus” and “Scattered Spider,” has shifted its focus to attacking Software-as-a-Service (SaaS) applications, as reported by Google Cloud’s Mandiant threat intelligence team. This hacking group, previously linked to incidents involving companies such as Snowflake and MGM Entertainment, has evolved its strategies to concentrate on data theft and extortion. Cyber Group Targets SaaS Platforms Attack Techniques UNC3944 exploits legitimate third-party tools for remote access and leverages Okta permissions to expand their intrusion capabilities. One notable aspect of their attacks involves creating new virtual machines in VMware vSphere and Microsoft Azure, using administrative permissions linked through SSO applications for further activities. The group uses commonly available utilities to reconfigure virtual machines (VMs), disable security protocols, and download tools such as Mimikatz and ADRecon, which extract and combine various artifacts from Active Directory (AD) and Microsoft Entra ID environments. Evolving Methods Initially, UNC3944 employed a variety of techniques, but over time, their methods have expanded to include ransomware and data theft extortion. Active since at least May 2022, the group has developed resilience mechanisms against virtualization platforms and improved their ability to move laterally by abusing SaaS permissions. The group also uses SMS phishing to reset passwords and bypass multi-factor authentication (MFA). Once inside, they conduct thorough reconnaissance of Microsoft applications like SharePoint to understand remote connection needs. According to Google Cloud’s Mandiant team, UNC3944’s primary activity is now data theft without using ransomware. They employ expert social engineering tactics, using detailed personal information to bypass identity checks and target employees with high-level access. Social Engineering and Threats Attackers often pose as employees, contacting help desks to request MFA resets for setting up new phones. If help desk staff comply, attackers can easily bypass MFA and reset passwords. If social engineering fails, UNC3944 resorts to threats, including doxxing, physical threats, or releasing compromising material to coerce credentials from victims. Once access is gained, they gather information on tools like VPNs, virtual desktops, and remote work utilities to maintain consistent access. Targeting SaaS and Cloud Platforms UNC3944 targets Okta’s single sign-on (SSO) tools, allowing them to create accounts that facilitate access to multiple systems. Their attacks extend to VMware’s vSphere hybrid cloud management tool and Microsoft Azure, where they create virtual machines for malicious purposes. By operating within a trusted IP address range, they complicate detection. Additional targets include SaaS applications like VMware’s vCenter, CyberArk, Salesforce, CrowdStrike, Amazon Web Services (AWS), and Google Cloud. Office 365 is another focus, with attackers using Microsoft’s Delve tool to identify valuable information. To exfiltrate data, they use synchronization utilities such as Airbyte and Fivetran to transfer information to their own cloud storage. The group also targets Active Directory Federation Services (ADFS) to extract certificates and employ Golden SAML attacks for continued access to cloud applications. They leverage Microsoft 365 capabilities like Office Delve for quick reconnaissance and data mining. Recommendations – Cyber Group Targets SaaS Platforms Mandiant advises deploying host-based certificates with MFA for VPN access, implementing stricter conditional access policies, and enhancing monitoring for SaaS applications. Consolidating logs from crucial SaaS applications and monitoring virtual machine setups can help identify potential breaches. Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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Improve Patient Care and Trust

Improve Patient Care and Trust

A recent survey conducted by Kyruus Health and shared with HealthPayerIntelligence reveals that consumers are demanding more accurate online provider data from payers to enhance access to care. Healthcare solutions from Tectonic and Salesforce improve patient care and trust by improving data accuracy. The survey, fielded by Wakefield Research in April 2024, involved 1,000 healthcare consumers. Nearly three-quarters of respondents (72%) had private health insurance, with Medicare being the second most common form of coverage (18%). The participants represented an even distribution across U.S. regions and age groups, with 57% identifying as women. Payers have historically struggled to maintain up-to-date provider directories, and this survey highlights the significant impact of these challenges. About 30% of consumers reported skipping care due to inaccurate provider information, with 70% of them seeking this data online. Consumers primarily rely on health plan websites or apps for provider information, with 32% naming these platforms as their first resource. Medicaid enrollees were particularly dependent on their plan’s digital resources, with 64% turning to these tools first. Besides health plan websites and apps, consumers also used general internet searches, provider or clinic websites, and healthcare information sites like WebMD. Social media platforms were also popular for care searches, with 77% of users turning to Facebook and 61% to YouTube. The survey also revealed that payers often fail to provide accurate cost predictions. Only 32% of respondents said their health plans offered accurate cost information. Price transparency tools are particularly important to younger generations, with 76% of Millennials and 80% of Gen Z respondents using these tools. However, 40% of Baby Boomers were unsure if their plans even offered such tools. Among those who did use them, 34% found that the tools presented incorrect provider data, with 45% of Gen Z reporting this issue. Inaccurate provider information can lead to significant negative consequences for consumers, including delays in accessing care, difficulties contacting preferred providers, and higher costs. Some consumers even reported accidentally receiving out-of-network care or forgoing care altogether due to these inaccuracies. These experiences not only hinder access to care but also damage consumer trust in their healthcare providers and payers. Overall, 80% of respondents said that inaccurate provider data affected their trust, with 27% losing trust in their health plans and 22% losing trust in their providers. The survey results underscore a clear call to action. Over 60% of consumers, and nearly 75% of Gen Z specifically, want their health plans to provide more accurate data. Tectonic has decades of experience applying Salesforce solutions to health care providers and payers. To address these concerns, the report recommends that health plans take three key steps: First, engage with members through appropriate channels, including social media. Second, unify and validate their provider data to ensure accuracy. Third, introduce self-service capabilities within their digital platforms to empower consumers. Reach out to Tectonic today if your organization needs help applying these three steps. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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