Salesforce Health Cloud Archives - gettectonic.com

25Mar

Healthcare CRM to Enable Consumers and Build Trust

To transform the healthcare industry and enhance the experiences of all stakeholders requires the right tools. Making a paramount focus on building trust through personalization is imperative. Patients no longer desire to be perceived merely as a number or a chart. They seek a personalized treatment approach. Using the right healthcare CRM to enable trust with consumers makes good sense. The Goal of a Healthcare CRM This goal can be accomplished by seamlessly integrating electronic health records (EHRs) and claims data, establishing a 360-degree view of each healthcare consumer. A unique view of each consumer. Leveraging the capabilities of application programming interfaces (APIs), organizations can access comprehensive consumer information in real-time. By facilitating effective collaboration, informed care decisions, and the prevention of care gaps. The incorporation of state-of-the-art healthcare customer relationship management (CRM) platforms, equipped with AI and advanced analytics, can yield actionable insights. Insights that enhance interactions with patients and members. For instance, Community Health Choice (CHC) in Texas has embraced Salesforce’s Health Cloud, fully integrating clinical and claims data to create a holistic view of each patient, enabling the delivery of comprehensive care. What is a CRM system in healthcare? A healthcare CRM is a customer relationship management system designed specifically for use in the healthcare industry. Salesforce Health Cloud is a top choice to enable trust. CRM in healthcare not only stores patients’ contact information, it also gives a comprehensive overview of their medical history, appointments, and prescriptions. With a healthcare CRM system, you can customize your patient management plans so that each patient gets precisely the amount of care they need. A Healthcare CRM to Build Trust Connected experiences contribute to strengthening trust, increasing retention, and ultimately fostering improved health outcomes and business results for healthcare organizations. Implementing these strategies allows healthcare organizations to enhance the overall quality of care, providing a more positive experience for patients, providers, and other stakeholders. Salesforce is the right healthcare CRM to enable trust with your patients and community. Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Service Cloud with AI-Driven Intelligence Salesforce Enhances Service Cloud with AI-Driven Intelligence Engine Data science and analytics are rapidly becoming standard features in enterprise applications, Read more

March 25, 2022in Data, Salesforce, Salesforce Health and Life Sciences Solutions, Salesforce Health Cloud

07Feb

How is Salesforce Utilized in Healthcare?

Salesforce in healthcare is a growing application. Salesforce Health Cloud serves as a comprehensive platform to aggregate and display fragmented patient data in a unified system. By facilitating more personalized and scalable patient care. Salesforce helps providers build stronger, 1-to-1 relationships; make smarter care decisions; and connect with their patients anywhere, on any device. In today’s complex medical industry, providers face challenges in delivering comprehensive and personalized care due to competing priorities. Cost-saving tools that enhance operational efficiencies reduce administrative tasks. They are essential for healthcare teams to dedicate more time to patient relationships. Salesforce in Healthcare An integrated healthcare platform addresses these challenges by consolidating data from diverse systems and by offering a singular view of individual patients. A singular view of an individual patient that is available to everyone involved in the delivery of his or her’s care. This unified approach enables care teams to access data. Health records, social determinants of health, and communication preferences in one location, streamlining the coordination of appropriate care. This saves time and money! Using Salesforce’s highly-customizable interface, organizations can automate much of that data entry, allowing providers to save that time and refocus on caring for their patients. The Salesforce Healthcare CRM alleviates the documentation burden by offering simpler patient data management and analytic options. Salesforce is widely adopted in the health and life sciences sectors. Recognized for catering to healthcare payers, pharmaceuticals, medtech, and other related industries. Salesforce Health Cloud The Salesforce Health Cloud, introduced in 2015, was designed to assist providers in managing patients by integrating health data from electronic medical records, devices, and wearables. Positioned as a “patient relationship management tool,” Salesforce Health Cloud provides a holistic view of each patient,. By contributing to more informed and personalized care. Salesforce serves as a solution for healthcare payers, providers, manufacturers, and entities across various healthcare verticals to meet the increasing demands of customers while enhancing overall health outcomes. Is Salesforce considered an EHR system? Customer Relationship Management (CRM) platforms like Salesforce offer the capability to engage with patients and enhance the patient experience. Through integration with an Electronic Health Record (EHR) system, providers can consolidate data from all patient interactions. They gain a comprehensive view of the patient, and create a connected healthcare journey. Which healthcare organizations utilize Salesforce? Companies leveraging Salesforce Health Cloud for Customer Engagement include Humana, a U.S.-based insurance organization with 67,100 employees and revenues of $92.87 billion, and Northwestern Mutual Life Insurance Company, Inc., a U.S.-based banking and financial services organization with 6,400 employees. Salesforce is equipped with features conducive to Health Insurance Portability and Accountability Act (HIPAA) compliance, including encryption, access control, and auditing. Salesforce also provides a business associate agreement outlining the company’s responsibilities for safeguarding Protected Health Information (PHI). Contact Tectonic today to learn more about how Salesforce can be a fit for your healthcare company. Like Related Posts Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more Top Ten Reasons Why Tectonic Loves the Cloud The Cloud is Good for Everyone – Why Tectonic loves the cloud You don’t need to worry about tracking licenses. Read more 50 Advantages of Salesforce Sales Cloud According to the Salesforce 2017 State of Service report, 85% of executives with service oversight identify customer service as a Read more Salesforce Government Cloud: Ensuring Compliance and Security Salesforce Government Cloud public sector solutions offer dedicated instances known as Government Cloud Plus and Government Cloud Plus – Defense. Read more

February 7, 2022in Salesforce Health and Life Sciences Solutions, Salesforce Health Cloud, Salesforce Optimization, Salesforce Sales Cloud

13May

Salesforce Health Cloud for Payers

Utilization Management (UM) has been a familiar term since the 1970s, but its significance has grown considerably as a tool for managing medical costs. The pressure to contain costs amid overutilization and resource waste has intensified, prompting health insurers (payers) and employers to seek ways to control premiums and claims trends. Salesforce Health Cloud for Payers explained. What started as a rudimentary pre-hospitalization check has evolved into a multifaceted utilization review process involving prospective, concurrent, and retrospective evaluations. Modernizing a decades-old process, addressing fragmented UM systems, and establishing a unified source of truth for care management pose significant challenges. Enter Salesforce Health Cloud. Salesforce Health Cloud streamlines care requests, enabling payers to manage precertification and prior authorization efficiently. The Care Request feature in Health Cloud supports various payer UM processes, including prescription drug preauthorizations, service preauthorizations, and admissions review, facilitating informed decision-making and ensuring patients receive necessary care. How Tectonic can help: Tectonic specializes in providing solutions to payers facing UM challenges. Leveraging Salesforce products, we assist health and life sciences clients in maximizing authorizations, creating member service solutions, and deriving actionable insights from captured data. With our industry expertise and tailored consultation, we offer a blueprint for success across all functional areas within payer organizations. Discover how Tectonic can empower your organization to overcome UM challenges and achieve operational excellence. Contact us today. Like1 Related Posts Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more Salesforce Government Cloud: Ensuring Compliance and Security Salesforce Government Cloud public sector solutions offer dedicated instances known as Government Cloud Plus and Government Cloud Plus – Defense. Read more PII Explained Personal Identifiable Information (PII) is defined as: Any representation of information that permits the identity of an individual to whom Read more Case Study: Health Payer/Provider Onboarding/Network Growth After doing their initial Sales Cloud implementation and SAP integration over 12 years ago, this company was only leveraging Salesforce Read more

May 13, 2021in Salesforce Health and Life Sciences Solutions, Salesforce Health Cloud

12Nov

Salesforce Health Cloud Information

Salesforce Health Cloud is a specialized platform tailored for health industry organizations, offering an automated approach to streamline practices and deliver personalized care to patients and providers. By harnessing the security of cloud technology, coupled with mobile and social capabilities, Health Cloud strives to reduce costs and enhance productivity, providing a comprehensive 360-degree view of patients and their individual needs. Since its inception in 2016, Salesforce Health Cloud has evolved significantly, adapting to the intricacies of the sensitive and dynamic health industry. The latest addition to its offerings, Customer 360 for Health, represents a strategic move towards more empathetic care, bolstering patient trust and fostering team collaboration. CPQ Incorporating Salesforce CPQ – Teal P into the mix, Salesforce Health Cloud fundamentally links diverse teams to ensure patients receive optimal care, regardless of the hands through which their care passes. Data security is a paramount concern, with Salesforce’s multi-layered security approach guaranteeing that patient information is shared only with the healthcare professionals who require it. As part of Salesforce’s Industry Clouds, Health Cloud combines CRM capabilities with advanced features tailored specifically for healthcare providers, payers, medical device companies, and pharmaceutical manufacturers. Its overarching goal is to facilitate personalized, connected care across the entire healthcare ecosystem, spanning patient engagement, care coordination, and beyond. Salesforce Health Cloud caters to various entities within the healthcare industry, including healthcare providers, payers, medical device manufacturers, pharmaceutical companies, and clinical research organizations. In an ever-evolving healthcare landscape, the platform addresses challenges such as managing complex patient data, coordinating care across teams, and delivering personalized patient experiences. Notable success stories include organizations like New England Biolabs and John Muir Health, which have leveraged Health Cloud to streamline processes, improve customer satisfaction, and enhance care coordination. Put the patient at the center of their care. Deliver more efficient care and improve outcomes when you connect clinical data, social determinants, preferences and more. At the core of Salesforce Health Cloud’s architecture lies the Health Cloud Data Model, a flexible and extensible framework accommodating diverse healthcare data sources. This model organizes data around the patient, creating a 360-degree view to aid healthcare professionals in making informed decisions and delivering personalized care. Key features of Salesforce Health Cloud include Patient 360, Care Plans, Care Coordination, Health Timeline, and Einstein Analytics for Healthcare. These features collectively empower healthcare providers to enhance patient outcomes, streamline operations, and optimize financial performance. The platform continues to evolve with new features, such as Advanced Therapy Management, Salesforce Genie for Healthcare, AI-Supported Health Timeline, Home Health, Data Cloud for Healthcare, MuleSoft Direct for Health Cloud, and Tableau Accelerators for Health Cloud. These innovations aim to further streamline processes, enhance patient profiles, and provide actionable insights. Scale patient-centric experiences across your organization. Deliver personalized patient and provider engagement and support programs while accelerating R&D innovation on a connected platform. Integration with MuleSoft ensures seamless connectivity with existing electronic health records, billing systems, and healthcare applications, unlocking the full potential of data for informed decision-making and streamlined workflows. Salesforce Health Cloud is a powerful and versatile platform that not only addresses the unique needs of healthcare organizations but also offers additional benefits to revolutionize patient care and operational efficiency. With continuous integration into the Salesforce ecosystem and a wealth of developer resources, Health Cloud stands as a promising force for positive change in the healthcare industry, providing a pathway towards a brighter future. Content updated July 2022. Like2 Related Posts Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more Salesforce Government Cloud: Ensuring Compliance and Security Salesforce Government Cloud public sector solutions offer dedicated instances known as Government Cloud Plus and Government Cloud Plus – Defense. Read more PII Explained Personal Identifiable Information (PII) is defined as: Any representation of information that permits the identity of an individual to whom Read more Best CPQ for Salesforce Many businesses, once they select the best Salesforce CPQ tool for their business, turn to an implementation partner like Tectonic Read more

November 12, 2019in Mulesoft, Salesforce CPQ, Salesforce Health and Life Sciences Solutions, Salesforce Health Cloud, Salesforce Public Sector Solutions

02Sep

Health Cloud Brings Healthcare Transformation

Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series of industry clouds: Salesforce Health Cloud. This new cloud CRM offering aims to become a catalyst for positive change in the healthcare industry, shifting focus from traditional critical care to a more holistic patient-centric approach. Salesforce identifies a gap in existing systems, which are heavily centered around electronic medical record (EMR) systems designed primarily for billing rather than comprehensive patient care. Health Cloud Brings Healthcare Transformation by bringing a patient-focused tool kit to medical care. Industry Transformation The healthcare sector is reorienting itself around health outcomes rather than billing outcomes. Joshua Newman, a former primary care doctor and current Chief Medical Officer and General Manager of Salesforce Health Care and Life Sciences, elaborated on this transformation in a recent blog post: “Because of the Affordable Care Act and new outcome-based reimbursements, healthcare providers are treating patients like customers for the first time. This shift is beneficial for patients as it places patient relationships — not records or revenue-cycle management systems — at the center of care delivery.” This shift is echoed by industry leaders like Jeroen Tas, CEO of Philips Healthcare Informatics Solutions and Services, who described the transformation in healthcare as connecting previously unlinked data to make it actionable and improve patient outcomes. Key Components of Salesforce Health Cloud Set to be available from February 2016, Salesforce Health Cloud is built on the Salesforce Service Cloud platform and includes: How Health Cloud Brings Healthcare Transformation Building on Experience Health Cloud benefits from having a qualified physician at the helm, enhancing its industry relevance. Salesforce has leveraged the experience of long-term health customers such as Centura Health, DJO Global, Radboud University Medical Center, and the University of California, San Francisco, in designing the solution. Exploiting Scale Salesforce is targeting its industry cloud solutions at volume market opportunities, aiming for solutions that both clinicians and patients can interact with. This aligns with the broader strategy outlined in the Financial Services Cloud launch. Working with Partners Pre-built integrations into EMR and other data sources are key components of the Healthcare Cloud, facilitated by ecosystem integration partners Mulesoft and Persistent Systems. Philips provides connectivity to medical devices and applications leveraging its HealthSuite digital platform. Integration partners are delivering services for implementation, connectivity, and content management. Showcasing the Platform Salesforce is emphasizing the proactive approach to healthcare demanded by a new generation of ‘digital native’ consumers. Research indicates that 71% of millennials want doctors to provide a mobile app for health management, and 63% are interested in sharing data from wearables with their doctors. However, getting healthcare professionals to adopt new technologies like Chatter is a significant step forward, as noted by Newman. Health Cloud Brings Healthcare Transformation The rapid succession of industry cloud announcements from Salesforce suggests that the public sector and life sciences clouds might also debut before Dreamforce, which starts in two weeks. Both the Health Cloud and Financial Services Cloud signify Salesforce’s commitment to driving substantial transformations in their respective industries. These initiatives represent big bets on radical change rather than incremental improvements, positioning Salesforce as a key player in the ongoing evolution of industry-specific cloud solutions. Learning that your industry is targeted by a Salesforce industry cloud can be likened to the traditional Chinese curse of living in interesting times, signaling impending significant changes. Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Service Cloud with AI-Driven Intelligence Salesforce Enhances Service Cloud with AI-Driven Intelligence Engine Data science and analytics are rapidly becoming standard features in enterprise applications, Read more

September 2, 2015in Data, Life Sciences Cloud, Mulesoft, Salesforce, Salesforce Health Cloud, Salesforce Service Cloud

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