Agentforce Platform Archives - gettectonic.com

28Sep

Salesforce Continues to Push the Boundaries of AI Innovation

In a strategic move to enhance its AI capabilities, Salesforce has announced the acquisition of Zoomin, a leader in unstructured data management solutions. This acquisition, expected to finalize in the fourth quarter of Salesforce’s fiscal year 2025, aligns with the company’s mission to dominate the enterprise AI landscape through its Agentforce platform. The acquisition further highlights Salesforce’s commitment to advancing AI-driven customer experiences and operational efficiency. Financial details of the transaction were not disclosed, but Salesforce confirmed that it would not affect previous earnings guidance. Previously, in discussions around Service Cloud’s push for Unified Knowledge, there were concerns about relying on partners like Zoomin. This acquisition addresses those concerns by filling a critical gap in Salesforce’s product offerings and adding new functionalities to Data Cloud. Strengthening Data Cloud for AI Zoomin’s technology will enhance Salesforce’s Data Cloud by providing improved support for managing unstructured data—a cornerstone of modern AI systems. This is a critical step in Salesforce’s AI strategy, particularly for the Agentforce platform, as it enables more comprehensive, context-aware AI capabilities. Rahul Auradkar, Salesforce’s EVP & GM of Unified Data Services & Einstein, stressed the importance of this acquisition. “Unstructured data is the key to unlocking AI’s full potential in customer interactions,” Auradkar said. “With Zoomin’s technology, we’re not just improving data management—we’re revolutionizing how AI agents understand and use information to deliver personalized experiences.” The integration of Zoomin’s Unified Knowledge technology directly addresses a key challenge in AI: managing and understanding unstructured data to create smarter AI agents. By strengthening its data foundation, Salesforce is positioning itself to deliver more sophisticated AI applications across its platform. Agentforce: A New AI Frontier Salesforce’s recently launched Agentforce platform aims to revolutionize enterprise AI with autonomous AI agents capable of advanced decision-making and task automation. By incorporating Zoomin’s technology, Agentforce will gain the ability to process and utilize unstructured data more effectively, setting it apart from competitors like Microsoft’s Copilot, which often requires significant user input and prompt engineering. The enhanced Agentforce platform will deliver a host of benefits, from improved customer service automation to more accurate sales forecasting and personalized marketing campaigns. By tapping into unstructured data, Salesforce is paving the way for AI-driven insights and actions previously unattainable with traditional approaches. A Natural Progression from Partnership to Acquisition Zoomin’s relationship with Salesforce began in 2018 as an AppExchange partner, followed by an investment from Salesforce Ventures in 2019. This acquisition marks a natural progression in their partnership, promising a smooth integration into Salesforce’s ecosystem. Zoomin CEO Gal Oron shared his enthusiasm: “Joining forces with Salesforce is a natural next step for us. Our shared vision is to make AI truly intelligent by giving it access to the vast amount of unstructured data that exists in enterprises. Together, we’ll help businesses unlock the full potential of their data and AI investments.” Implications Across the Business Spectrum The integration of Zoomin’s technology is expected to have broad implications, especially in customer service, where AI agents can use unstructured data to deliver more personalized and efficient responses. Beyond customer service, this technology is poised to impact sales, marketing, and overall business operations, enabling deeper insights into customer behavior and more targeted campaigns. Kishan Chetan, EVP and GM of Salesforce Service Cloud, highlighted the potential: “With Unified Knowledge, we’re not just improving AI—we’re transforming how businesses understand and serve their customers. Imagine AI agents that can grasp the full context of a customer’s history, preferences, and needs in real time. That’s the power we’re unlocking.” A Strategic Response to the AI Arms Race Salesforce’s acquisition of Zoomin comes amid an increasingly competitive enterprise AI landscape. By bolstering its embedded AI capabilities through strategic acquisitions, Salesforce is solidifying its position as a leader in enterprise AI, while addressing key challenges faced by rivals like Microsoft and Google. Zoomin’s expertise in processing large volumes of technical content and generating insights based on user behavior will be instrumental in helping Salesforce deliver cutting-edge, AI-driven solutions. These advancements will improve everything from customer service to digital transformation initiatives across industries. With this acquisition, Salesforce continues to push the boundaries of AI innovation, cementing its leadership in the rapidly evolving enterprise AI market. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

September 28, 2024in Agentforce Platform, Data, Enterprise, Google, Salesforce, Salesforce Service Cloud, Technology, Unified Knowledge

24Sep

Salesforce to Acquire Zoomin

Salesforce to Acquire Zoomin: Enhancing AI Capabilities with Unstructured Data Salesforce, the world’s leading AI CRM, has signed a definitive agreement to acquire Zoomin, a top data management provider specializing in unstructured data. This acquisition is a pivotal move that will strengthen Salesforce’s Data Cloud, empowering AI agents with more personalized, context-aware capabilities. With Zoomin’s technology, Salesforce’s Agentforce platform will gain new intelligence, allowing customers to build AI that delivers real-time, data-driven responses tailored to individual needs. The acquisition is expected to close in the fourth quarter of Salesforce’s fiscal year 2025, subject to customary closing conditions. “Proprietary unstructured data is powerful fuel our customers can use for AI agents and customer experiences,” said Rahul Auradkar, EVP & GM of Unified Data Services & Einstein at Salesforce. “Zoomin’s proven expertise and technology will accelerate Data Cloud’s innovation and enable our customers to get better value from Agentforce. This transaction underscores our commitment to help customers harness the value of all their data, offering contextual AI experiences backed by enterprise-leading trust controls.” Strategic Value of the Acquisition With the integration of Zoomin’s technology, Salesforce can unlock new use cases for customers across various touchpoints. For example, Service Cloud users will be able to automate service interactions by leveraging enterprise knowledge, enhancing the efficiency of Agentforce for service representatives. This integration will lead to faster issue resolution, increased customer satisfaction, and reduced operational costs. Zoomin’s ability to consolidate unstructured data from multiple sources will empower service teams with a comprehensive understanding of their customers, turning distributed knowledge into actionable insights. Zoomin’s CEO, Gal Oron, echoed this sentiment: “We’re both humbled and excited to join forces with Salesforce. As organizations accelerate their enterprise AI transformation, our joint mission is to support them and ensure AI doesn’t hit the data wall. As part of the #1 AI CRM, we’ll enable customers to leverage their existing enterprise data in ways they never thought possible.” A Long-Standing Partnership Zoomin has been a Salesforce AppExchange partner since 2018 and became a part of the Salesforce Ventures portfolio in 2019. Through this partnership, hundreds of Salesforce customers already use Zoomin’s unified knowledge platform to deliver intuitive customer experiences. This acquisition builds on that foundation, with Zoomin set to enhance Salesforce’s AI-driven platforms by making enterprise knowledge more accessible and usable for AI agents. Despite the significance of this acquisition, Salesforce noted that it would not result in any changes to its financial guidance provided in August 2024, and no further financial details will be disclosed. This move is part of Salesforce’s broader strategy to push deeper into AI-powered customer experiences, enabling customers to utilize the full potential of their data for more intelligent, personalized interactions across all channels. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

September 24, 2024in Agentforce Platform, Data, Enterprise, Salesforce, Technology, Unified Knowledge

19Sep

Salesforce and OpenAI Advances in AI

With investor enthusiasm for AI beginning to fade, Salesforce is shifting focus to its next AI wave, “Agentforce,” which will be showcased at the Dreamforce customer conference. This announcement comes at a time when Salesforce stock has underperformed, with revenue growth slowing and expectations building that AI-related revenue may not materialize until 2025. Salesforce and OpenAI Advances in AI. The Agentforce platform will be featured at Dreamforce, running from Sept. 17 to Sept. 19, and aims to automate routine business tasks while offering real-time insights and guidance. CEO Marc Benioff noted in a Sept. 12 briefing that Agentforce represents the third wave of AI, moving beyond conversational chatbots to more autonomous agents. Early adopters of the platform include Walt Disney, Kaiser Permanente, Fossil, Wiley, and OpenTable. Meanwhile, Salesforce faces stiff competition. Microsoft is hosting its own AI event, Microsoft 365 Copilot Wave 2, which focuses on business productivity features powered by generative AI. Like Salesforce, Microsoft’s AI tools have yet to demonstrate significant revenue impact, as customers are still testing the technologies. Salesforce is pushing Agentforce as an evolution of its previous Einstein copilot, which integrates conversational AI within its apps. Agentforce aims to take this further by reducing human oversight and improving efficiency in sales, marketing, and customer service roles. The product is scheduled for an October rollout, with a pricing model based on usage—potentially $2 per interaction for complex queries. Analysts have mixed opinions on Agentforce’s potential. Truist Securities sees the AI platform driving future subscription growth, while Barclays believes it could gain more traction than previous AI tools due to its fully autonomous nature. However, others, like Monness Crespi Hardt & Co., remain cautious, noting concerns about Salesforce’s slowing revenue growth in a challenging macroeconomic environment. Salesforce Agentforce PlatformIn its second-quarter earnings call, Salesforce shared promising results from an Agentforce trial, where the platform resolved 90% of patient inquiries for a large healthcare customer. Analysts like Morgan Stanley’s Keith Weiss see Agentforce as a key differentiator for Salesforce, enabling customers to leverage AI at scale with reduced complexity and cost. Despite this optimism, Salesforce still faces challenges. Competitors such as Meta’s AI Studio and ServiceNow are also advancing AI agent technologies. ServiceNow, for instance, emphasizes the need for strict human oversight of AI actions, a sentiment echoed by Salesforce’s chief ethical and humane use officer, Paula Goldman. As the tech industry races to enhance AI autonomy, concerns about the technology’s limitations—such as bias, hallucinations, and decision-making risks—remain central. Experts warn that while AI agents hold great potential, they must be carefully regulated to prevent unintended consequences. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

September 19, 2024in Agentforce Platform, Generative AI

18Sep

Pay Per Chat

Salesforce is launching its AI-powered Agentforce platform across its key clouds, including Sales, Service, Marketing, and Commerce. However, a significant question remains: Will enterprises be willing to pay $2 per conversation for Agentforce, especially without volume discounts? The introduction of Agentforce wasn’t unexpected, as CEO Marc Benioff has been discussing autonomous AI agents since the company’s second-quarter earnings call. Leading up to Dreamforce, Salesforce has consistently emphasized agentic AI, with Benioff previously hinting at the $2 per conversation pricing model. Agentforce is part of Salesforce’s ongoing effort to move beyond generative AI copilots to fully autonomous digital agents that can perform tasks independently. Much of this technology stems from Salesforce’s acquisition of Airkit.ai last year. Additionally, the company’s acquisition of Own highlights a strategic, smaller-scale approach to mergers and acquisitions. The core of Salesforce’s AI vision is a blend of human expertise and AI agents. While humans focus on relationship-building, industry knowledge, and goal-setting, AI agents will handle tasks like answering questions, scheduling meetings, and gathering information. Key features of Agentforce include: Pay Per Chat? Salesforce is unifying its clouds under a single platform, with Data Cloud as the common thread connecting Sales, Service, Marketing, Commerce, and Tableau. According to Constellation Research analyst Holger Mueller, the real story is the infrastructure behind the agents, which will drive innovation in the future of work by enhancing developer velocity and productivity. At Dreamforce, Salesforce also unveiled Einstein Sales Agents, including a Sales Development Representative (SDR) agent and a Sales Coach, designed to improve sales performance. Salesforce highlighted that agents, unlike traditional bots, are dynamic, outcome-driven, and capable of adapting to various situations. Beyond sales, the Agentforce lineup includes: Agentforce is poised to serve as the connective tissue, unifying Salesforce’s various clouds and driving value with ongoing innovations in Data Cloud and AI. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

September 18, 2024in Agentforce Platform, Generative AI, Mulesoft

17Sep

Salesforce and IBM Partnership

Salesforce and IBM are advancing their longstanding partnership by focusing on transforming sales and service processes with AI, particularly for organizations in regulated industries that seek to leverage enterprise data for automation. The collaboration aims to deliver pre-built AI agents and tools that integrate seamlessly within customers’ IT environments, enabling them to use their proprietary data while maintaining full control over their systems. By merging Salesforce’s Agentforce, a suite of autonomous agents, with IBM’s watsonx capabilities, the partnership will empower businesses to utilize AI agents within their daily applications. IBM’s watsonx Orchestrate will enhance Agentforce with autonomous agents that improve productivity, security, and regulatory compliance. Additionally, IBM customers will have the ability to interact with these agents via Slack, facilitating dynamic conversational experiences. Planned integrations between Salesforce Data Cloud and IBM Data Gate for watsonx will enable access to business data from IBM Z mainframes and Db2 databases, supporting AI workflows across the Agentforce platform. This integration will enhance data analysis and fuel AI-driven processes. Customers will also benefit from a broader range of AI model and deployment options through integration with IBM watsonx.ai. This will include access to IBM’s Granite foundation models, designed for enterprise applications. Enhancing Business Automation with Tailored Autonomous Agents Through the Agentforce Partner Network, businesses can develop and customize AI agents to interact with various enterprise tools and platforms. These agents are designed to perform multi-step tasks, make decisions based on triggers or interactions, and seek user approval for actions beyond their scope. They will help automate routine tasks, increase efficiency, streamline operations, and enhance customer service. IBM’s watsonx Orchestrate will integrate with Salesforce Agentforce to develop new pre-built agents for specific business challenges. These agents will leverage data and AI from both Salesforce and IBM to address various needs: Expanding Data Integration for AI Salesforce and IBM are also advancing data integration strategies through the Zero Copy integration between Salesforce Data Cloud and watsonx.data. This allows data to remain in place while being utilized for AI use cases, without duplication. Joint customers, particularly in financial services, insurance, manufacturing, and telecommunications, will leverage this integration to access and use mainframe datasets from IBM Z and Db2 databases on Salesforce’s platform. IBM will be the first Zero Copy partner to facilitate data flow between IBM Z and Salesforce Cloud, offering secure access to critical enterprise data and enhancing AI agent functionality. With IBM Z handling over 70% of global transaction value, this partnership ensures high standards of security, privacy, and compliance. Improving Efficiency with Slack and IBM watsonx Orchestrate IBM customers will now engage with watsonx Orchestrate agents directly within Slack, supporting AI app experiences with a new interface. This integration allows for seamless interaction with AI agents, automating tasks and enhancing collaboration across systems without leaving Slack. Expanding AI Model and Deployment Options with watsonx.ai A new integration with watsonx.ai will enable customers to deploy customized large language models (LLMs) within Salesforce Model Builder. This includes access to a range of third-party models and IBM’s Granite foundation models, which offer transparency and compliance with regulatory requirements. IBM Granite models are expected to be available within the Salesforce ecosystem by October. Partnering with IBM Consulting for Tailored AI Solutions IBM Consulting will leverage its expertise in Salesforce and AI to help joint customers accelerate the implementation of Agentforce. Through IBM Consulting Advantage, the AI-powered delivery platform, businesses will receive support in selecting, customizing, deploying, and scaling AI agents to meet specific industry needs. Customer Perspective Tectonic is transforming its service stations into preferred journey stops with the help of Salesforce and IBM. The collaboration offers unprecedented flexibility in AI utilization, enabling Tectonic to deliver hyper-personalized services through Agentforce and IBM’s watsonx AI, enhancing customer engagement and satisfaction. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

September 17, 2024in Agentforce Platform, Data, Enterprise, Salesforce, Salesforce Data Cloud

14Sep

Salesforce Advanced AI Models

Salesforce has introduced two advanced AI models—xGen-Sales and xLAM—designed to enhance its Agentforce platform, which seamlessly integrates human agents with autonomous AI for greater business efficiency. xGen-Sales, a proprietary AI model, is tailored for sales tasks such as generating customer insights, summarizing calls, and managing pipelines. By automating routine sales activities, it enables sales teams to focus on strategic priorities. This model enhances Agentforce’s capacity to autonomously handle customer interactions, nurture leads, and support sales teams with increased speed and precision. The xLAM (Large Action Model) family introduces AI models designed to perform complex tasks and trigger actions within business systems. Unlike traditional Large Language Models (LLMs), which focus on content generation, xLAM models excel in function-calling, enabling AI agents to autonomously execute tasks like initiating workflows or processing data without human input. These models vary in size and capability, from smaller, on-device versions to large-scale models suitable for industrial applications. Salesforce AI Research developed the xLAM models using APIGen, a proprietary data-generation pipeline that significantly improves model performance. Early xLAM models have already outperformed other large models in key benchmarks. For example, the xLAM-8x22B model ranked first in function-calling tasks on the Berkeley Leaderboards, surpassing even larger models like GPT-4. These AI innovations are designed to help businesses scale AI-driven workflows efficiently. Organizations adopting these models can automate complex tasks, improve sales operations, and optimize resource allocation. The non-commercial xLAM models are available for community review on Hugging Face, while proprietary versions will power Agentforce. xGen-Sales has completed its pilot phase and will soon be available for general use. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

September 14, 2024in Agentforce Platform

12Sep

Agentforce to the Team

Salesforce has introduced the Agentforce Atlas Reasoning Engine, a platform designed to perform tasks autonomously with minimal human intervention. Agentforce to the Team changes everything about AI. Businesses can feed the engine data, assign tasks, and step away, as the system is capable of completing work independently. This launch closely follows OpenAI’s recent advancements in artificial intelligence, highlighting the ongoing collaboration between Salesforce and Sam Altman’s firm. Agentforce to the Team-makes me hear “Honey, I’m home”, coming from the front door. The Agentforce Atlas Reasoning Engine is designed to analyze data, make decisions, and execute tasks with high reliability and accuracy, echoing the features of OpenAI’s latest AI model. Salesforce positions this as part of the “Third Wave of AI,” where intelligent agents go beyond assisting humans to actively driving business outcomes without frequent oversight. According to Salesforce CEO Marc Benioff, these agents are deeply integrated into customer workflows, anticipating needs and improving growth by taking proactive action at every touchpoint. Benioff emphasized the revolutionary nature of Agentforce, which he claims will surpass existing AI platforms by offering highly accurate, low-hallucination results. It integrates seamlessly across Salesforce’s ecosystem, benefiting users from industries such as financial services, healthcare, and government. Early adopters, such as Wiley, report a 40% increase in case resolution, with Agentforce handling routine customer service tasks more efficiently than previous chatbots. Disney also saw improved results, noting that Atlas delivered twice the accuracy of other AI tools they had benchmarked. However, the autonomous nature of these agents raises concerns about job displacement, particularly for workers involved in repetitive, low-impact tasks. While Salesforce advocates for reskilling workers to transition into higher-value roles, many organizations struggle to effectively implement such initiatives. The time required to upskill workers may not align with the rapid adoption of AI technologies like Agentforce. Agentforce aims to address common enterprise challenges by offering out-of-the-box solutions for sales, marketing, and customer service roles. The low-code platform allows businesses to customize their AI agents without extensive technical expertise, ensuring that they can scale capacity and improve efficiency. Salesforce plans to showcase Agentforce at its upcoming Dreamforce conference, aiming to onboard 1,000 customers to the platform. The launch signifies Salesforce’s strategic push to dominate the enterprise AI landscape, leveraging its vast data and platform to deliver more value to its customers. Despite its potential, Agentforce introduces new risks, especially in areas like data privacy and ethical AI deployment. Salesforce emphasizes its commitment to addressing these issues by incorporating ethical guardrails, such as toxicity filters. Industry analysts remain cautiously optimistic, noting that while the technology holds promise, the real test will come as more organizations adopt it and integrate it into their workflows. In summary, Salesforce’s Agentforce Atlas Reasoning Engine represents a significant leap in enterprise AI, moving beyond basic AI copilots to fully autonomous agents. While it offers substantial benefits in productivity and efficiency, its impact on the workforce and the challenges of widespread AI adoption will require ongoing attention. By Tectonic’s Shannan Hearne, Solutions Architect Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

September 12, 2024in Salesforce

29Aug

Salesforce Einstein SDR and Sales Coach Agents

Salesforce Introduces Autonomous AI Sales Agents: Einstein SDR Agent and Einstein Sales Coach Agent Salesforce, the leading CRM for sales, has announced two new fully autonomous AI sales agents: Einstein Sales Development Rep (SDR) Agent and Einstein Sales Coach Agent. These groundbreaking agents, set to be generally available in October, are designed to help sales teams accelerate growth by handling key sales functions autonomously. Built on the Einstein 1 Agentforce Platform, these agents are poised to transform how sales teams operate, allowing them to focus on more complex deals while automating routine tasks. Einstein SDR Agent: Automating Pipeline 24/7 The Einstein SDR Agent autonomously engages with inbound leads, nurturing pipelines around the clock. Unlike traditional chatbots, which can only respond to pre-programmed queries, the Einstein SDR Agent uses advanced AI to make decisions, prioritize actions, and handle various lead interactions. Whether it’s answering product questions, managing objections, or booking meetings, the SDR Agent ensures that every response is trusted, accurate, and personalized, grounded in your company’s CRM and external data. Key features of the Einstein SDR Agent include: Einstein Sales Coach Agent: Enhancing Seller Performance Through AI-Driven Role-Play Einstein Sales Coach Agent takes sales enablement to the next level by autonomously engaging in role-plays with sellers. Whether simulating a buyer during discovery, pitch, or negotiation calls, the Sales Coach Agent uses generative AI to convert text into speech, providing a realistic training environment. This agent helps sellers refine their skills by offering personalized feedback based on real deal contexts. Key features of the Einstein Sales Coach Agent include: Accenture’s Collaboration with Salesforce Accenture, a global leader in business consulting, will leverage these new AI agents to enhance deal team effectiveness, scale support for more deals, and allow their sales teams to concentrate on the most complex transactions. According to Sara Porter, Global Sales Excellence Lead at Accenture, these AI-driven tools will empower their sales practitioners with advanced technology and processes to drive more intelligent customer conversations and accelerate revenue. Salesforce’s Vision for AI in Sales Salesforce sees these autonomous AI agents as a key part of the future of sales. By integrating AI that can generate high-quality pipeline and provide personalized coaching, sales teams can focus on higher-value deals and better prepare for them. Ketan Karkhanis, EVP and GM of Sales Cloud, emphasizes that every AI conversation must translate into ROI, and these new agents are designed to do just that by augmenting human sales teams to accelerate growth. Availability Both Einstein SDR Agent and Einstein Sales Coach Agent will be generally available in October, with additional functionalities expected to be rolled out throughout the year. Learn More: Note: Any unreleased services or features mentioned here are not currently available and may be subject to changes. Customers should base their purchasing decisions from Salesforce on currently available features. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

August 29, 2024in Agentforce Platform, Generative AI, Salesforce Einstein

24Jul

Workday and Salesforce Unveil New AI Employee Service Agent

In a Wednesday interview with CNBC’s Jim Cramer, the CEOs of Salesforce and Workday, Marc Benioff and Carl Eschenbach, announced their companies’ new partnership to develop an artificial intelligence assistant. Workday and Salesforce Unveil New AI Employee Service Agent. This collaboration aims to enhance onboarding, human resources, and other business processes. Salesforce Chair and CEO Marc Benioff and Workday CEO Carl Eschenbach join ‘Mad Money’ host Jim Cramer to talk their AI partnership. Both CEOs emphasized that the strength of their partnership lies in the integration of their extensive data sets. Benioff stated, “AI is all about data, and having access to extensive data enables us to deliver exceptional AI capabilities. This partnership exemplifies two companies coming together to ensure our customers have the data they need to realize the full potential of artificial intelligence.” Partnership will deliver a personalized, AI-powered assistant for employee service use cases such as onboarding, health benefits, and career development within Salesforce and Workday The two companies will establish a common data foundation that unifies HR and financial data from Workday with CRM data from Salesforce, enabling AI-powered use cases that boost productivity, lower costs, and improve the employee experience Workday will be natively integrated inside of Slack with deeper automation, so employees can seamlessly collaborate around worker, job, candidate, and similar records using AI Salesforce and Workday are both cloud-based software companies. Salesforce is renowned for its Slack application and software for sales, customer service, and marketing, while Workday specializes in human resources, recruiting, and workforce management. Eschenbach highlighted that Salesforce and Workday possess three crucial data sets in the enterprise landscape—employee data, customer data, and financial data. He added that the new initiative benefits customers by integrating services across platforms, eliminating the need to switch between different systems. “Through this partnership and our ability to share data, customers can seamlessly access our data sets whether they’re using Slack, Workday, or Salesforce,” Eschenbach said. Workday and Salesforce Unveil New AI Employee Service Agent The combination of Salesforce’s new Agentforce Platform and Einstein AI with the Workday platform and Workday AI will enable organizations to create and manage agents for a variety of employee service use cases. This AI agent will work with and elevate humans to drive employee and customer success across the business. Powered by a company’s Salesforce CRM data and Workday financial and HR data, the new AI employee service agents have a shared, trusted data foundation to communicate with employees in natural language, with human-like comprehension. As a result, taking action as part of onboarding, health benefit changes, career development, and other tasks will be easier than ever. When complex cases arise, the AI employee service agent will seamlessly transfer to the right individual for remediation, maintaining all the previous history and context for a smooth hand-off. This unique approach of humans and AI seamlessly working together will result in greater productivity, efficiency, and better experiences for employees. This is only possible by having the data, AI models, and apps deeply integrated. “The AI opportunity for every company lies in augmenting their employees and delivering incredible customer experiences. That’s why we’re so excited about our new Agentforce platform which enables humans and AI to drive customer success together, and this new partnership with Workday, to jointly build an employee service agent. Together we’ll help businesses create amazing experiences powered by generative and autonomous AI, so every employee can get answers, learn new skills, solve problems, and take action quickly and efficiently.” Marc Benioff, Chair and CEO, Salesforce Benefits to Employees Employees can now receive instant support through natural language conversations with their AI employee service agent, whether they are working in Salesforce, Slack, or Workday. This AI-driven assistant provides contextual help by understanding requests, accessing relevant information from integrated Workday-Salesforce data sources, and automating resolutions across platforms. Sal Companieh, Chief Digital and Information Officer at Cushman & Wakefield, commented, “As a leading global commercial real estate services firm, we prioritize employee support and engagement, which directly impacts client service. The ability to streamline workflows across Workday and Salesforce and deliver more personalized AI-powered employee experiences will be transformative for us.” Benefits to Employers By integrating HR, financial, and operational data into advanced AI models, Salesforce and Workday enhance workforce capabilities beyond individual productivity, fostering overall workforce intelligence, optimization, and resilience: Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

July 24, 2024in Agentforce Platform, Einstein 1 Platform, Generative AI

24Jul

Salesforce Workday Partnership

Salesforce and Workday Partner to Launch AI-Powered Employee Service Agent Salesforce (NYSE: CRM), the leading AI CRM platform, and Workday, Inc. (NASDAQ: WDAY), a leader in enterprise cloud applications for finance and HR, today announced a strategic partnership to develop a new AI-powered employee service agent. This solution will enhance employee experiences by automating routine tasks, providing personalized support, and delivering data-driven insights across Salesforce and Workday platforms. A Unified Data Foundation for Enhanced Employee Services The partnership will integrate HR and financial data from Workday with CRM data from Salesforce, creating a unified data foundation. This integration will enable the development of AI-driven use cases that increase productivity, reduce costs, and improve the employee experience. A key feature will be the seamless incorporation of Workday into Slack, allowing for enhanced automation and collaboration around HR and financial records, using AI. The new AI employee service agent, built on Salesforce’s Agentforce Platform and Einstein AI, alongside Workday AI, will cater to various employee service needs, such as onboarding, health benefits management, and career development. This agent will utilize a company’s data to interact with employees in natural language, offering personalized support and executing tasks based on trusted business rules and permissions. Enhancing Employee and Customer Success “The AI opportunity lies in augmenting employees and delivering exceptional customer experiences. Our collaboration with Workday will empower businesses to create remarkable experiences using generative and autonomous AI, allowing employees to efficiently find answers, learn new skills, solve problems, and take actions.” Marc Benioff, Chair and CEO of Salesforce Carl Eschenbach, CEO of Workday, highlighted the integration’s benefits: “By combining our platforms, data, and AI capabilities, we empower customers to deliver unmatched AI-powered employee experiences, leading to happier customers and substantial business value.” Key Features of the Partnership Benefits for Employees and Employers For Employees: For Employers: Sal Companieh, Chief Digital and Information Officer at Cushman & Wakefield, noted the strategic advantage: “The integration of Workday and Salesforce will streamline workflows and deliver more personalized, AI-powered employee experiences, significantly enhancing our operational efficiency.” “The shared data foundation between Workday and Salesforce will enable these partners to deliver transformative AI capabilities, enhancing employee experiences and driving business performance.” R “Ray” Wang, CEO of Constellation Research, Inc. About Workday Workday is a leading enterprise platform that helps organizations manage their most important assets – their people and money. The Workday platform is built with AI at the core to help customers elevate people, supercharge work, and move their business forever forward. Workday is used by more than 10,500 organizations around the world and across industries – from medium-sized businesses to more than 60% of the Fortune 500. For more information about Workday, visit workday.com. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

July 24, 2024in Einstein 1 Platform, Salesforce Data Cloud, Salesforce Einstein, Salesforce Implementation Services, Salesforce Slack

08Jul

Salesforce Agentforce Platform

Salesforce CEO Marc Benioff has hinted at the upcoming launch of a new AI and automation platform geared towards customer support. Salesforce Agentforce Platform. In anticipation of September’s Dreamforce event, Benioff used X, formerly Twitter, to offer a sneak peek into the platform, specifically highlighting its customer-facing “Einstein Service Agent.” In his post, Benioff underscores the essential features of the virtual agent, emphasizing how it will seamlessly blend digital and human-assisted support to expedite case resolutions. This blended experience appears to build upon the technology integrated into Salesforce following its acquisition of Airkit.ai in 2023. Airkit.ai provides a low- to no-code bot-building platform that empowers businesses to orchestrate AI-driven conversational experiences. Primarily used for service automation, Airkit enables firms to design and automate complex cross-platform workflows, enhancing automated customer interactions across Salesforce applications. The Einstein Service Agent, positioned within Salesforce’s broader Einstein 1 vision, leverages Data Cloud to create a unified, cross-functional data ecosystem. Benioff hints at the agent’s capability to span service, sales, marketing, and commerce functionalities, underscoring its pivotal role within the Salesforce ecosystem. Expanding on Airkit.ai’s foundational capabilities, Salesforce has integrated Mulesoft to enable insights triggering cross-platform automations, alongside real-time data harmonization within Data Cloud. Moreover, the platform now incorporates generative AI (GenAI), enhancing its ability to interpret text, images, and audio/video for diverse customer engagement scenarios. Despite these advancements, Benioff acknowledges that no virtual agent, even with GenAI augmentation, can resolve every customer query alone. Salesforce ensures omnichannel transfers and human handoffs to address more complex issues effectively. In an era where many vendors offer similar conversational AI capabilities, Salesforce distinguishes itself through ecosystem integration and orchestration. Benioff emphasizes the value of low- to no-code workflow orchestration, democratizing AI technology for non-programmers and fostering an inclusive AI revolution. Expect Benioff to elaborate further on these themes and unveil more details about the Agentforce Platform during his keynote at the 2024 Dreamforce event. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

July 8, 2024in Generative AI, Mulesoft

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