Introducing the next-generation CRM for education: Education Cloud, your institution’s digital foundation for the future. In an ever-changing digital world of education, Education Cloud’s configurable and secure platform equips your institution to stay ahead, ready to meet the challenges of tomorrow. Let’s get to know Salesforce Education Cloud. Harnessing the full power of Salesforce, Education
Salesforce CRM houses a wealth of customer data, encompassing interactions, leads, and purchase histories. However, without proper organization, these insights risk being lost in the shuffle. Get a handle on data with Salesforce and MySQL. MySQL, a free, open-source relational database management system (RDBMS) that acts as a digital filing cabinet for structured data, including
AI is often portrayed as either the ultimate solution to all our problems or a looming threat that must be handled with extreme caution. These are the two polar extremes of a debate that surrounds any transformative technology, and the reality likely lies somewhere in the middle. Time to Reset AI Expectations. At the recent
Sony Honda Mobility Leverages Salesforce Technology to Enhance Customer Relationships Sony Honda Mobility, a mobility tech startup, is utilizing Salesforce solutions—including Automotive Cloud, Data Cloud, Tableau, and MuleSoft—to deepen its customer relationships through enhanced data and insights. Sony Honda Mobility Inc. is a Japanese joint venture automotive company established by Sony Group Corporation and Honda Motor Company in 2022 to produce battery electric vehicles. The
Supercharge Your Salesforce with SharpLaunch Streamline Your Sales ProcessIntegrate Salesforce with SharpLaunch to simplify and automate your commercial real estate (CRE) operations. Key Features Push Leads Directly to SalesforceSay goodbye to manual data entry. Automatically transfer valuable leads from SharpLaunch to Salesforce and focus on closing deals. Continuously Sync DataKeep your CRM updated effortlessly. Lead
Slack for Manufacturing and Automotive Enhance productivity, reduce costs, and provide exceptional experiences with a consolidated perspective of your customer data. Streamline diverse systems, teams, and processes effortlessly through automation. Forge connections with external partners to integrate your entire ecosystem seamlessly. As manufacturing, automotive, and energy organizations transition to developing new powertrains and digital products
Salesforce launched a suite of new generative AI products at Connections in Chicago, including new Einstein Copilots for marketers and merchants, and Einstein Personalization. Einstein Personalization and Copilots To gain insights into these products and Salesforce’s evolving architecture, Bobby Jania, CMO of Marketing Cloud was interviewed. Salesforce’s Evolving Architecture Salesforce has a knack for introducing
What is the Purpose of AMPscript? AMPScript Editor Explained. AMPscript serves a multitude of purposes, primarily focusing on personalization within Salesforce Marketing Cloud. This scripting language empowers users to personalize their emails by integrating subscriber or contact data. From addressing recipients by their first names to tailoring content based on individual preferences, AMPscript enhances the
Is It Time to Upgrade Your Web Analytics? For years, you might have relied on free web analytics tools, thinking they do the job or resigning yourself to an “it is what it is” mindset. But what if there’s a better way to truly understand your customers and supercharge your marketing efforts? Upgrading to a
The Complete Guide to Sales Prospecting Tools Sales prospecting tools: Two men examining a touchscreen displaying dashboards and charts. With the right tools, you can spend more time building relationships that convert prospects into loyal customers. Learn how technology can help you identify and engage the right prospects more efficiently. Selling has become more challenging,
Salesforce Education Cloud is a comprehensive solution designed for higher education institutions, offering powerful tools to manage every aspect of the student lifecycle—from recruitment and admissions to student success and alumni engagement. However, to fully maximize the benefits of Salesforce Education Cloud, institutions need a partner that understands the unique challenges and needs of higher
MuleSoft Certifications Now Unified with Salesforce Certifications As of May 6, 2024, MuleSoft certifications have been officially integrated into the Salesforce Certification program, with management now handled through Webassessor. This move simplifies the certification process, enabling professionals to manage both their Salesforce and MuleSoft credentials within a single platform, streamlining maintenance and tracking. This article
Salesforce Introduces Unified Knowledge: Empowering Service Excellence with Integrated Organizational Insights Salesforce has unveiled Unified Knowledge, a groundbreaking solution designed to integrate organizational knowledge from diverse third-party systems directly into Salesforce. This innovation aims to enhance the efficiency of service agents, enabling them to resolve customer cases more swiftly and effectively. Unified Knowledge, coupled with
Rochester Electronics, a prominent global semiconductor distributor and manufacturer, has long relied on various Salesforce solutions, including Slack and Sales Cloud. Recently, their sales team adopted Slack Sales Elevate, a dedicated sales workspace that seamlessly integrates Sales Cloud with Slack. This integration aims to enhance efficiency and collaboration among sales professionals by centralizing Salesforce insights
Salesforce Data Cloud and Snowflake are excited to announce that bidirectional data sharing between Snowflake, the Data Cloud company, and Salesforce Data Cloud is now generally available. In September, we introduced the ability for organizations to leverage Salesforce data directly in Snowflake via zero-ETL data sharing, enabling unified customer and business data, accelerating decision-making, and
