UKI Trust in AI

July 26, 2024in Salesforce

A recent study by Salesforce reveals that 67% of workers in the UKI Trust in AI to operate autonomously. Currently, AI handles almost half of their work tasks, reflecting a growing reliance on artificial intelligence.

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Despite a preference for AI-human collaboration, the data indicates a notable shift towards trusting AI to operate independently. Presently, workers trust AI to manage about 29% of their tasks. However, Senior Managers and Directors show greater confidence, using AI for 78% of their tasks, compared to 67% among general employees.

UKI Trust in AI

Only 7% of workers currently trust AI to function independently, with 14% predicting they will trust AI within three years, and 46% in over three years.

The research also highlights a preference for human oversight in tasks such as onboarding, training, and data security.

Paula Goldman, Salesforce’s Chief Ethical and Humane Use Officer, stated, “Workers are excited about an AI-powered future, and the research shows us that human engagement can help us get there. By empowering humans at the helm of today’s AI systems, we can build trust and drive adoption – enabling workers to unlock all that AI has to offer.”

This comes as Kelly Thacker, Salesforce CMO and Global Senior Vice President of Product Marketing, emphasized the importance of trust when launching AI tools. Speaking to Mobile Marketing Magazine at the 2024 Salesforce World Tour in London, Thacker said, “Trust is a core value at Salesforce, especially with AI. We’ve been incorporating AI for over 12 years, and trust has always been integral.”