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Nonprofit

Nonprofit Marketers Focus on Data and Innovation

A primary focus on internal data and tools will help nonprofits solve their larger challenges of making decisions and collaborating to provide a better constituent experience. Nonprofit Marketers Focus on Data and Innovation to accomplish this. Nonprofits are prioritizing unifying data sources so that information can be shared across the organization. This makes sense, as

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Einstein Opportunity Scoring Boosts Sales

Einstein Opportunity Scoring Boosts Sales

Your business thrives on seizing the right opportunities to drive more deals. Identifying these pivotal sales chances is crucial for prioritizing and capitalizing on prospects to secure successful outcomes. Enter Einstein Opportunity Scoring Boosts Sales. Enter Salesforce’s Einstein Opportunity Scoring system, designed to gauge the likelihood of an opportunity’s success, ranging from scores of 1

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Salesforce Marketing Cloud Social Studio

Topic Profiles in Salesforce Marketing Cloud Social Studio

Follow these recommended practices to optimize your topic profiles in Social Studio effectively: Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a

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Quest to be Data-Driven

Quest to be Data-Driven

“Data-driven” is a business term that refers to the utilization of data to inform or enhance processes, decision making, and even the revenue model. The quest to be data-driven is afoot. In recent years, a data-driven business approach has gained a great deal of traction. It is true that every business deals with data —

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Integration

Migrate to Salesforce

How is data migrated to Salesforce? You can migrate data by importing or inserting records from another Salesforce legacy source, organization, or other external source into a new target organization. It’s important to import object data in a particular order to maintain record relationships. Salesforce Data Migration Tools.  The tools that perform data migration are

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Event Monitoring in Salesforce

Event Monitoring in Salesforce

Leveraging Salesforce event monitoring is crucial for ensuring compliance with regulatory requirements and internal policies. By diligently tracking user activity, you can showcase your commitment to safeguarding sensitive data and upholding compliance standards. Event Monitoring, among the various tools offered by Salesforce to bolster data security, empowers you to delve into the granular details of

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Salesforce

Adstudio Salesforce

Activate customer data in Salesforce to power digital advertising and manage ad campaigns with Adstudio. Enhance new customer acquisition with lookalikes, re-engage inactive customers, and align advertising with every channel. Manage ad campaigns at scale powered by customer data in Salesforce. Launch ads directly from Journey Builder and manage end-to-end lead generation. What does Salesforce

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Salesforce and Project Management

Salesforce and Project Management

First of all, we need to begin this section by clarifying that Salesforce is not primarily intended as a project management system. While the cloud-based CRM platform is great at supporting your sales team, it was not designed as a project management solution. Salesforce and Project Management still go hand in hand. That being said,

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Salesforce Attribution

Deep Links Explained

Attribution for Marketing If your attribution data or campaign levels from your deep link URL are not available, it is likely due to a setup problem. Check that device ID parameters and campaign parameters (as applicable) are not being cut off due to encoding errors in fallbacks or callbacks. For instance, there are no spaces

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Salesforce API Call Basics

A Salesforce API call represents specific operations. Salesforce API call basics set up your client applications to invoke at runtime to perform tasks, for example: Using your development environment, you can construct Web service client applications that use standard Web service protocols to programmatically: Learn more about Salesforce API call basics. A Salesforce API call

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Salesforce Sales Cloud

Salesforce Sales Cloud for Sales Teams

Why sales teams need Salesforce Sales Cloud Sales Cloud delivers tools and technologies to aid sales teams so that they can complete their work more efficiently and effectively. These productivity-boosting features are based on core lead and opportunity management, and far beyond.  Sales Cloud helps salespeople automate, manage, and monitor sales processes for optimal efficiency.

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Visualize Your Task List With Salesforce and Wrike

Visualize Your Task List With Salesforce and Wrike

Streamlining Collaboration with Wrike and Salesforce Integration If your team uses Wrike and your sales team operates in Salesforce, seamless collaboration is now within reach without the hassle of switching between platforms or relying on excessive email communication. Visualize Your Task List With Salesforce and Wrike. Account administrators can integrate Wrike with Salesforce, a widely

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