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AI Customer Service Agents Explained

AI Customer Service Agents Explained

AI customer service agents are advanced technologies designed to understand and respond to customer inquiries within defined guidelines. These agents can handle both simple and complex issues, such as answering frequently asked questions or managing product returns, all while offering a personalized, conversational experience. Research shows that 82% of service representatives report that customers ask

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Marketing Cloud Website Activity Collection

Marketing Cloud Website Activity Collection

Leveraging Website Activity Data in Salesforce Marketing Cloud Understanding how users interact with your website is essential for delivering personalized customer experiences. Salesforce Marketing Cloud (SFMC) offers robust tools to capture website activity and transform this data into actionable insights, enhancing your marketing strategies. This guide walks you through the process of collecting website activity

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Vonage Premier for Salesforce Service Cloud Voice

Vonage Premier for Salesforce Service Cloud Voice

HOLMDEL, N.J., Sept. 18, 2024 /PRNewswire/ — Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation and a part of Ericsson (NASDAQ: ERIC), is one of the first contact center providers to join Salesforce’s Bring Your Own Channel for Contact Center as a Service (BYOC for CCaaS) pilot program. With BYOC for CCaaS, Vonage Premier for Salesforce Service

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Autonomous AI Service Agents

Autonomous AI Service Agents

Salesforce Set to Launch Autonomous AI Service Agents. Considering Tectonic only first wrote about Agentic AI in late June, its like Christmas in July! Salesforce is gearing up to introduce a new generation of customer service chatbots that leverage advanced AI tools to autonomously navigate through various actions and workflows. These bots, termed “autonomous AI

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AI in scams

AIs Role in Scams

How Generative AI is Supporting the Creation of Lures & Scams A Guide for Value Added Resellers Copyright © 2024 Gen Digital Inc. All rights reserved. Avast is part of Gen™. A long, long time ago, I worked for an antivirus company who has since been acquired by Avast.  Knowing many of the people involved

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UncannyAutomator Salesforce Integration

UncannyAutomator Salesforce Integration

Integrating WordPress with Salesforce With the Uncanny Automator Elite Integrations addon, connecting your WordPress site to Salesforce is a breeze. Steps to Connect Uncanny Automator to Your Salesforce Account 1. Install the Elite Integrations Addon First, ensure you have the Elite Integrations addon for Uncanny Automator installed on your WordPress site. 2. Connect Uncanny Automator

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Einstein Service Agent

Einstein Service Agent

Introducing Agentforce Service Agent: Salesforce’s Autonomous AI to Transform Chatbot Experiences Accelerate case resolutions with an intelligent, conversational interface that uses natural language and is grounded in trusted customer and business data. Deploy in minutes with ready-made templates, Salesforce components, and a large language model (LLM) to autonomously engage customers across any channel, 24/7. Establish

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Slack Integrating AI Into Platform

Slack Integrating AI Into Platform

Slack’s CEO Denise Dresser announced that AI will soon be integrated into every aspect of the platform, enabling users to manage tasks and launch new projects without leaving the application. This announcement highlights a significant shift towards enhancing productivity and collaboration within Slack using advanced AI capabilities. Slack Integrating AI Into Platform. During a media

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AI Impact on Workforce

AI Impact on Workforce

About a month ago, Jon Stewart did a segment on AI causing people to lose their jobs. He spoke against it. Well, his words were against it, but deep down, he’s for it—and so are you, whether you realize it or not. AI Impact on Workforce is real, but is it good or bad? The

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Changes in Advertising Changing CRMs

Changes in Advertising Changing CRMs

Oracle announced last week that it is exiting the advertising business and will sunset its adtech by September 30. While the announcement is not surprising given the massive layoffs in 2022 affecting Oracle Advertising teams, the rapidity of Oracle Advertising’s decline is a clear indicator of how swiftly the digital advertising landscape can evolve. This

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Improve Patient Care and Trust

Improve Patient Care and Trust

A recent survey conducted by Kyruus Health and shared with HealthPayerIntelligence reveals that consumers are demanding more accurate online provider data from payers to enhance access to care. Healthcare solutions from Tectonic and Salesforce improve patient care and trust by improving data accuracy. The survey, fielded by Wakefield Research in April 2024, involved 1,000 healthcare

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Where Will AI Take Us?

Where Will AI Take Us?

Author Jeremy Wagstaff wrote a very thought provoking article on the future of AI, and how much of it we could predict based on the past. This insight expands on that article. Artificial Intelligence (AI) refers to the simulation of human intelligence in machines that are programmed to think and learn. These machines can perform

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Conversational Commerce

Conversational Commerce

“Hey Siri, find the top-rated red saddle pads.” This simple command exemplifies how conversational commerce is revolutionizing the digital shopping experience. While Siri and Alexa are training us to talk to our technology, traditional chatbots teach us to ask our technology in natural language to do something. Now, customers can utilize chatbots, messaging apps, and

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Government-Citizen Communication

Government-Citizen Communication

Engaging Citizens and Influencing Behavior: A Public Sector Strategy Engaging citizens and influencing their behavior to achieve mission-critical outcomes follows a model similar to the traditional marketing funnel used in the private sector. By adapting this approach, government communicators can drive tangible results that contribute to the overall well-being of society. Government-Citizen Communication. Public Sector

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