The Salesforce Maps Winter ‘25 release will be available in production environments between October 29 – 31. Auto-Enablement of the new Maps experience in October To enhance your experience in Salesforce Maps on desktop, the new features currently available in all environments will be auto-enabled in the Winter ’25 release. The Enhanced User Experience setting
Salesforce has unveiled Connected Assets, a robust suite of capabilities in Manufacturing Cloud, designed to offer manufacturers a comprehensive, real-time perspective on connected asset data. This includes data on service history, asset status, customer records, and telematics, allowing manufacturers to monitor asset health and performance while proactively addressing maintenance needs to reduce downtime and boost
In 2023, Salesforce Admins created 230,000 objects, generated over 2.7 billion reports monthly, and performed 1 trillion AI predictions weekly. These figures highlight the critical role of an Admin in the Salesforce ecosystem. However, becoming an expert Salesforce Admin requires more than just technical know-how. A blend of both technical and soft skills is essential
Market Insights and Forecast for Quote Generation Software for Salesforce (2024-2031): Key Players, Technology Advancements, and Growth Opportunities A recent research report by WMR delves into the Quote Generation Software for Salesforce Market, offering over 150 pages of in-depth analysis on business strategies employed by both leading and emerging industry players. The study provides insights
Data quality is often paradoxical—simple in its fundamentals, yet challenging in its details. A solid data quality management program is essential for ensuring processes run smoothly. What is Data Quality? At its core, data quality means having accurate, consistent, complete, and up-to-date data. However, quality is also context-dependent. Different tasks or applications require different types
Enterprise interest in artificial intelligence has surged in the past two years, with boardroom discussions centered on how to capitalize on AI advancements before competitors do. Generative AI has been a particular focus for executives since the launch of ChatGPT in November 2022, followed by other major product releases like Amazon’s Bedrock, Google’s Gemini, Meta’s
Deploying Salesforce Flow tests is not just about hitting “go” and hoping for the best. It requires more than simply moving automations from a Sandbox environment to production. Successful deployment demands thoughtful planning and attention to detail. In this post, we’ll dive deeper into deploying Flow tests effectively, covering key factors like independent testing and
TrueDialog Unveils SMS Integration for Salesforce Marketing Cloud
TrueDialog, a leader in SMS texting solutions, has expanded its Salesforce offerings with the launch of its SMS integration for Salesforce Marketing Cloud Engagement, complementing its existing Sales Cloud application. Now available on Salesforce AppExchange, this addition enables seamless documentation of SMS activities across the Salesforce Cloud ecosystem.
With TrueDialog’s integration for Salesforce Marketing Cloud, companies can incorporate SMS into customized, targeted marketing journeys. This includes sending promotional messages, geo-targeted offers, triggered alerts, order confirmations, account updates, and more—all as part of a cohesive customer engagement strategy.
TrueDialog’s solution uniquely enables SMS message flow across Salesforce Marketing Cloud, Sales Cloud, Service Cloud, and Education Cloud, ensuring communication continuity across platforms. “TrueDialog is the only provider offering bidirectional SMS integration between Salesforce Marketing Cloud and other Salesforce Clouds, including Sales, Service, Commerce, and Education Clouds,” said John Wright, CEO of TrueDialog. “Our solution records text messages on all relevant Salesforce Clouds, maintaining communication continuity between companies and their customers—something no other provider offers.”
The TrueDialog SMS application is fully native to Salesforce Marketing Cloud, allowing users to work within their regular workflow without switching applications to integrate SMS steps. TrueDialog also offers flexible options for short and long codes, automated 10DLC registration for long codes, and TrueDelivery, a tool for assessing SMS deliverability.
In today’s AI-driven business environment, customer experience (CX) has evolved from being a buzzword to a critical factor in determining success. It’s no longer enough for businesses to offer high-quality products or excellent service alone—today’s customers are always online, engaged, and seeking the most convenient, relevant, and enjoyable experiences. This is where Salesforce Data Cloud
The rise of agentic AI has dominated recent discussions in enterprise technology, sparking debates over its transformative potential and practical applications. Just weeks ago, few had heard of the term. Now, every tech vendor is racing to stake their claim in this emerging space, positioning agentic AI as the successor to AI co-pilots. While co-pilots assist users
A research team at Slack recently surveyed 5,000 full-time desk workers to understand what drives their use of AI-enhanced workplace tools. They found that people typically fall into one of five distinct personas, as identified by Slack’s Workforce Lab: What’s fascinating about this approach is how it aligns with the concept of managing people through
AI innovation is advancing at an unprecedented pace, unlike anything I’ve seen in nearly 25 years at Salesforce. It’s now a top priority for every CEO, CTO, and CIO I speak with. As a trusted partner, we help customers innovate, iterate, and navigate the evolving AI landscape. They recognize AI’s immense potential to revolutionize every
The Rise of Agentforce: How AI Agents Are Shaping the Future of Work Salesforce wrapped up its annual Dreamforce conference this September, leaving attendees with more than just memories of John Mulaney’s quips. As the swarms of Waymos ferried participants across a cleaner-than-usual San Francisco, it became clear that AI-powered agents—dubbed Agentforce—are poised to transform
Salesforce Says AI Should Be a Partner, Not Just a Tool As AI continues to evolve rapidly, Salesforce’s chief ethical and humane use officer, Paula Goldman, urged businesses to rethink how they integrate AI in the workplace. According to Goldman, we are at a pivotal moment where AI should be seen as a partner rather
Salesforce Introduces Integrated Ecommerce Storefronts in Starter and Pro Suites Salesforce has expanded its Starter and Pro Suites to include integrated ecommerce storefronts, combining capabilities across sales, service, marketing, and now commerce into a seamless, all-in-one solution. This new addition empowers small and growing businesses to create direct-to-consumer (D2C) online stores with ease. Key features
