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WhatsApp Integration Brings Service and Marketing Together

WhatsApp Integration Brings Service and Marketing Together

Salesforce has announced the general availability of Unified Conversations for WhatsApp, transforming one-way marketing promotions and service requests into dynamic, two-way conversations from a single WhatsApp number. WhatsApp Integration Brings Service and Marketing Together. Now, instead of managing separate threads for promotions and support, customers can receive personalized opt-in marketing promotions and individual support all

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Legacy Salesforce URL Redirection Retires

Legacy Salesforce URL Redirection Retires

Legacy Salesforce URL Redirection Retires – Salesforce Announcement Security Notification At Salesforce, we understand that the confidentiality, integrity, and availability of your data is vital to your business, and we take the protection of your data very seriously. We’re writing to remind you that redirections for some of your Salesforce orgs’ URLs stop in the

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AI Then and Now

AI Then and Now

AI: Transforming User Interactions and Experiences Have you ever been greeted by a waitress who already knows your breakfast order? It’s a relief not to detail every aspect — temperature, how do you want your eggs, what kind of juice, bacon or sausage, etc. This example encapsulates the journey we’re navigating with AI today. AI

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Technologies for Field Services

Technologies for Field Services

Technologies for Field Services are fast evolving. Here are the four technologies shaping the future of field service: In summary, these technologies are revolutionizing field service operations by enabling predictive maintenance, seamless communication, and smarter decision-making, ultimately improving customer satisfaction and driving business success. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM,

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Why Use Marketing Cloud Mobile Connect

Why Use Marketing Cloud Mobile Connect

Understanding Mobile Connect in Marketing Cloud: Why Use Marketing Cloud Mobile Connect Why Use Marketing Cloud Mobile Connect? Mobile Connect serves as Marketing Cloud’s SMS and MMS messaging tool. It enables the sending of mass text messages either to its standard Mobile Contact list or through established Data Extensions. For Data Extensions, ensure the presence

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Salesforce Bot Planning

Salesforce Bot Planning

Careful Planning: Key to an Effective Bot and Happy Customers When building your bot, thoughtful planning is essential to ensure it efficiently serves customers and meets their needs. Supported Editions Technical Planning Voice and Tone Planning Careful planning in these areas will help ensure your Einstein Bot delivers a smooth, efficient experience for your customers.

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Salesforce government and public sector solutions

License Training Requirements in Public Sector Solutions

License Training Requirements in Public Sector Solutions. Get the most of your license and permitting Salesforce solution. Set up the training courses, course offerings, and exams that individuals must complete to qualify for professional and occupational licenses. To issue professional or occupational licenses, many regulatory authorities require that licensees first complete a course of study

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Einstein Copilot - A Valued Team Member

Einstein Copilot – A Valued Team Member

What Can Salesforce Einstein Copilot AI Really Do? Einstein Copilot – A Valued Team Member To find out, let’s virtually attend a live demo of the service March 2024. The short answer to the question is “whatever your business needs,” but with a common caveat in AI demos: beware of hallucinations. Keeping Data SafeLet’s rewind

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Where Will AI Take Us?

Where Will AI Take Us?

Author Jeremy Wagstaff wrote a very thought provoking article on the future of AI, and how much of it we could predict based on the past. This insight expands on that article. Artificial Intelligence (AI) refers to the simulation of human intelligence in machines that are programmed to think and learn. These machines can perform

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Salesforce Data Cloud

Salesforce Data Cloud Free Edition

Let Tectonic clarify a misconception circulating in the Salesforce community regarding the Salesforce Data Cloud Free Edition. As you may recall, Salesforce unveiled at Dreamforce 2023 that a Data Cloud edition would be accessible at no charge to clients using Sales and Service Cloud Enterprise Edition. This announcement was also reiterated in Salesforce’s February 2024

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Salesforce Einstein

Use AI to Prep for Meetings

Sales is fundamentally a relationship-oriented endeavor, where representatives invest substantial time delving into lead interests, needs, and behaviors to fortify connections. What if you could Using AI to prep for meetings? Imagine a tool that assumes this responsibility, endowing you with the ability to swiftly acquaint yourself with pertinent information. Here’s what AI can accomplish:

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Salesforce Success Story

Case Study: Salesforce Nonprofit Success Pack Configuration Correction

A Community Foundation located in the Northwest United States supported by donors / members that provides philanthropic leadership in the Northwest through awarding of grants and sponsorships to nonprofit organizations, student scholarships, and the coordination of collaborative responses to the region’s complex needs had an improperly installed Salesforce Nonprofit Success Pack. Salesforce Nonprofit Success Pack

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Salesforce and Catchlight Integration

Salesforce and Catchlight Integration

Leverage data and insights from Catchlight directly in Salesforce Quickly enrich and score your leads based on unique data and insights. With Salesforce and Catchlight Integration. Enrich Leads Through the Catchlight app on Salesforce, you can quickly and easily add data and insights to lead profiles, giving marketing, business development, and advisors a unique view

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Communications Cloud Summer 24

Communications Cloud Summer 24

Salesforce Communications Cloud Summer ’24 Release: Elevating Business Performance and Workflow Efficiency With its Summer ’24 release, Salesforce Communications Cloud unveils an array of powerful new capabilities designed to elevate business performance and optimize workflow efficiency. In this blog, we’ll explore some of our favorite new features, including Field Service improvements that provide technicians with

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