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Sales Cloud Einstein

Key Features of Sales Cloud Einstein

We all get excited when new technology emerges in the marketplace.  Understanding its potential impact, however, can be challenging. Sales people tend to oversell it, accounting people undersell it, and lay people misunderstand it.   In the Salesforce world, new tools are coming fast and furious.  Features of Sales Cloud Einstein are one of the

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Roles in AI

Salesforce’s Quest for AI for the Masses

The software engine, Optimus Prime (not to be confused with the Autobot leader), originated in a basement beneath a West Elm furniture store on University Avenue in Palo Alto. A group of artificial intelligence enthusiasts within Salesforce, seeking to enhance the impact of machine learning models, embarked on this mission two years ago. While shoppers

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