Salesforce Archives - Page 74 of 76 - gettectonic.com
Salesforce Cloud Hosted CRM

Is Salesforce Hosted in the Cloud?

Is Salesforce cloud hosted? What about Salesforce data? Salesforce Cloud is a suite of cloud-based customer relationship management software solutions that help businesses connect with customers, close deals, and deliver service. Was Salesforce always cloud based? Salesforce was founded in 1999 by Marc Benioff, a sales executive at Oracle, one of the largest software companies

Read More
Brandbuilder

Brandbuilder

BrandBuilder:Enhance the visual identity of your Marketing Cloud account by incorporating your company logo and adjusting the default color scheme. In Enterprise 2.0, the flexibility extends to creating multiple brands that can be assigned to distinct business units. When crafting your email template, leverage the chosen color scheme to ensure consistent brand representation. Additionally, Experience

Read More
Certified Salesforce Consultants

Certified Salesforce Consultants

What is the role of a certified Salesforce consultant? Certified Salesforce consultants engage in business analysis with clients to grasp their business objectives and processes, identifies pain points, and recognizes opportunities where technology can provide support. With a blend of business acumen and technical expertise, they design and implement solutions to enhance business processes and

Read More
Deep Links

Deep Links-Is My URL Syntax and Encoding Correct?

Is my URL syntax and encoding correct? If your deep link is not directing you to the specified destination or returning an HTTP 404 error, first check your URL syntax and encoding.  URLs typically use this syntax: scheme://host:port/path?query-string#fragment-id Each part of a URL performs a different function and uses specific characters to identify and separate

Read More
Tectonic Salesforce Services

Salesforce Core API Calls

Here’s a list of Salesforce core API calls for your handy reference. List of Salesforce Core API calls: Call Description convertLead() Converts a Lead into an Account, Contact, or (optionally) an Opportunity. create() Adds one or more new individual objects to your organization’s data. delete() Deletes one or more individual objects from your organization’s data.

Read More
Marketing Automation

Marketing Automation

Marketing automation is software tool that handles routine marketing tasks without the need for human action. Common marketing automation workflows include email marketing, behavioral targeting, lead prioritization, and personalized advertising. What are marketing automation strategies? An automation strategy is a playbook for a brand’s automated marketing tactics. It should answer the who, what, where, when

Read More
Salesforce

Fully Leveraging Salesforce

Salesforce, a dominant force in customer relationship management (CRM) systems, revealed a study that suggests that 83% of sales professionals believe their organization is fully leveraging their CRM system. Sounds pretty good, right?  Despite the prevalent automation and intelligence features within modern CRM systems, sales representatives still invest over 70% of their time in manual

Read More
Data Collection

Collecting Customer Data and Acting On It

Salesforce Data Collection and Customer Journey Mapping for Better Outcomes At the forefront of customer engagement, sales revenue leaders have a pivotal role in shaping a company’s overarching strategy and enhancing customer experience (CX). Through the extraction of valuable insights from Salesforce data collection, they illuminate areas for improvement, fostering long-term revenue growth.  This is

Read More
Salesforce Quote-to-Cash

Acronyms for Quote-to-Cash

Here is a helpful glossary of quote-to-cash acronyms you will hear in the Salesforce Ecosystem. Acronym Meaning Defintion ACV Annual Contract Value The annual revenue generated from each customer contract, each year. ARR Annual Recurring Revenue The annual revenue generated from all customer contracts (ie. the company-level revenue), a metric used by subscription-based businesses (such

Read More
Salesforce Big Data and Travel and Hospitality

Salesforce Accelerator

Salesforce Accelerators encompass specialized tools, applications, and services crafted to expedite the adoption and effectiveness of Salesforce within organizations. Tailored to address specific business needs, optimize processes, and fuel growth, these accelerators unlock the full potential of Salesforce, enabling businesses to achieve their goals more efficiently.

Read More
Tectonic Salesforce Managed Services

Why Managed Salesforce Services

Utilizing a managed services program for Salesforce can offer numerous benefits to your company: By hiring experts on a fixed hourly basis instead of full-time, you can pay for actual work hours, eliminating delays and downtime. This flexible agreement model is a preferred choice for businesses and contributes to reducing operational costs. Depending upon your

Read More
Salesforce Digital Transformation

Six Advantages of Salesforce

The six advantages of Salesforce that you should be aware of include: A CRM Platform Empowers Teams: A significant advantage of a CRM system is providing teams with a unified view of the customer. This advantage extends to various benefits derived from usable data. Reports enable businesses to identify opportunities, assess interactions with leads and

Read More
Dedicated Salesforce Integration User

Dedicated Salesforce Integration User

In the contemporary Salesforce landscape, the platform often operates as an integral component of a much broader Salesforce ecosystem, rather than functioning in isolation as a standalone customer relationship management system or a basic connected CRM. This interconnected environment comprises various Salesforce clouds, applications from the AppExchange, and third-party products. These external products establish communication

Read More
Big Object in Salesforce

Big Object in Salesforce

What is a Salesforce Big Object? In the realm of Salesforce data management, alongside standard objects, custom objects, and external objects, Salesforce Big Objects play a crucial role when dealing with extensive datasets. These specialized objects are designed to efficiently handle and store billions of records while maintaining high performance levels. A Salesforce Big Object

Read More
gettectonic.com