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What is Distributed Marketing in Salesforce

What is Distributed Marketing in Salesforce?

Distributed Marketing encompasses a suite of tools, workflows, and interfaces that enable users to access, interact with, and disseminate Marketing Cloud Engagement content seamlessly from within their CRM environment. It empowers users to effectively engage with their client base, whether individually or by segments. What is Distributed Marketing in Salesforce? Distributed marketing software, on the

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Salesforce Service Cloud

Salesforce Service Cloud Explained

Service Cloud by Salesforce serves as a customer relationship management (CRM) tool designed to support a business’s customer service team. It facilitates customer-company communication through channels such as email support, live chat, or phone, assisting customer agents in locating and resolving customer issues. Salesforce Service Cloud Details Consider your recent interactions with a business using

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Salesforce Success Story

Case Study: Service Cloud Marketing Cloud Hospitality

Resort company builds loyalty and drives sales increase across all sites using data and segmentation. hospitality salesforce service marketing case study. Industry: Hospitality Located at the epicenter of Honolulu’s most exciting neighborhoods, resort offers guaranteed oceanfront panoramic views in guestrooms and luxury suites. The hotel also has its own golf course. Problem: Implemented : Technologies integrated :

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Different Ways to Create Cases in Salesforce

Salesforce Email to Case

Configure your Email to Case settings to tailor Salesforce’s handling and case creation from incoming emails. If you’ve completed the Guided Setup flow, some settings may already be populated. Salesforce email to case provides a quick creation of cases when emails are sent in. Salesforce employs logic to match the ‘From’ field email address in

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Capacity Usage for Chat and Omni Routing

Capacity Usage for Chat and Omni Routing

When agents are assigned to chat buttons that use both Chat Routing (legacy Live Agent Routing) and Omni-Channel Routing, their capacity usage is determined based on the routing method used for each chat. Here’s a detailed breakdown: Chat Routing (Legacy Live Agent Routing) Omni-Channel Routing Example Scenario In this scenario, even though the agent has

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Salesforce Einstein Copilot

Salesforce Einstein AI

Salesforce Artificial Intelligence: Salesforce AI provides a reliable and scalable AI experience embedded in the foundation of their Einstein Platform. Leverage Salesforce’s AI capabilities within your customer data to create tailored, predictive, and generative AI solutions that cater to your diverse business requirements securely. Integrate conversational AI seamlessly into any workflow, user interface, department, or

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Salesforce Case Object

Salesforce Case Object

Salesforce Case Object The Salesforce case object represents a case, which is a customer issue or problem. What is the Salesforce case object? A Salesforce Case object can be thought of as a workbook containing all the issues, questions, disputes, and requests that customers have brought up with your business. What is the difference between

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Salesforce Service Cloud

Improved Agent Efficiency With Salesforce Service Cloud Customization

Are your service representatives finding the Lightning Service Console too cluttered? Salesforce Service Cloud customization to the rescue! Whether you’re planning to optimize your Service Cloud or seeking quick enhancements for your service team, there’s a plethora of features and tips available to boost the efficiency of your Service Cloud. If you haven’t implemented a

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Data and cleansing salesforce

Overwhelming Amounts of Data and the Opportunity For Cleaning Salesforce

Business leaders face an ongoing challenge in dealing with overwhelming volumes of data, which is expected to increase by an average of 22% over the next year, according to over two-thirds of analytics and IT leaders. The growth spans various sources, including third-party data and device data. Managing the increasing and diverse data sources necessitates

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Salesforce Field Service

Salesforce Field Service Explained

As an expansion of Service Cloud, Salesforce Field Service offers an all-encompassing perspective on workforce management. In straightforward terms, when a customer requests a new cable service, the cable installer will be on-site. The coordination of their current location, destination, and the quantity of cable in their vehicle is seamlessly handled through Field Service Lightning.

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Salesforce Omni-Channel

Salesforce Omni-Channel

Omni-Channel in Salesforce is a feature embedded within the Customer Service and Console, facilitating the automated routing of various work items like Leads and Cases to agents. This feature intelligently distributes work items based on agent capacity, priority, skillset, and other factors. The multichannel approach emphasizes customer engagement, whereas the omnichannel strategy prioritizes customer experience.

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Salesforce Service Cloud

Salesforce Service Cloud Quickstart

Salesforce Service Cloud stands out as the premier Customer Service platform suitable for companies of all sizes from the number one CRM provider – Salesforce. Boasting a robust console to centralize and handle cases from various channels, coupled with a predictive Knowledge base and seamless integration with phone systems through CTI, launching your new Service

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Salesforce Service Cloud Voice

Salesforce Service Cloud Voice Explained

At times, communication is more convenient over the phone. Your customers know that. And they expect you to know it too. Salesforce Service Cloud Voice enables agents to handle calls, address customer concerns, and make outbound calls directly from the Service Console. This feature allows companies to efficiently manage customer phone interactions within the Salesforce

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Salesforce Service Cloud

Salesforce Service Acronyms

Here is a helpful glossary of terms you will hear when discussing Salesforce and Salesforce Service Cloud. ACW After Call Work Tasks that the agent needs to complete after the customer call has ended. Your job as a Salesforce Admin/Service Cloud Consultant is to make completing these tasks (eg. entering data, call outcome notes), as

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