Salesforce Implementation Services - gettectonic.com - Page 11
Salesforce Certifications
17Apr

Writing Apex Code

Apex is a strongly typed, object-oriented programming language. Apex allows developers to execute flow and transaction control statements on the Lightning platform server in conjunction with calls to the Lightning Platform​ API. Writing Apex code makes valuable Salesforce tools available. Using syntax that looks like Java and acts like database stored procedures, Apex enables developers to add business logic to most system events, including button clicks, related record updates, and Visualforce pages. Apex code can be initiated by Web service requests and from triggers on objects. Writing Apex Code Apex is more similar to Java than javascript.  There are different types of tools are available to write the code in Apex: How do you open the Apex code? Click Debug | Open Execute Anonymous Window to open the Enter Apex Code window and to open the code editor in a new browser window. To automatically open the resulting debug log when execution is complete, select Open Log. Note You can’t use the keyword static in anonymous code. The Developer Console There are several development environments for developing Apex code. The Developer Console and the Salesforce extensions for Visual Studio Code allow you to write, test, and debug your Apex code. The code editor in the user interface enables only writing code and doesn’t support debugging. The Developer Console is an integrated development environment with a collection of tools you can use to create, debug, and test applications in your Salesforce organization. The Developer Console supports these tasks: Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more Why Your Company Isn’t Like a Baseball Team Recently, Chris shared an excellent post about the new World Series Champion Houston Astros. In short, it was a reminder Read more Why We Love Pie But Not Pie Charts At Tectonic, we help you align your desired business results with the events and activities in your business. Everybody loves Read more Salesforce and Zendesk Integration Zendesk Connection Salesforce and Zendesk integration. Create a remote connection using the Zendesk connector to sync data from Zendesk to Read more

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April 17, 2022in Salesforce Implementation Services
Salesforce Success Story
02Apr

Case Study: Automated CRM for Fundraising Development and Grants

The largest integrated, not-for-profit group practice in the world. Physicians and scientists from every medical specialty work in collaborative teams to advance discovery and translational research on behalf of patients. Client is a single institution located at three main campuses and over 70 smaller hospitals, laboratories and other facilities. Client’s unique, team-based approach to science is supported by world class resources, core facilities, and computing and other infrastructure. Automated CRM for Fundraising Development and Grants.

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April 2, 2022in Salesforce, Salesforce Financial Services Solutions, Salesforce Implementation Services, Salesforce Success Stories
Salesforce Lightning
10Feb

Salesforce Lightning Apps and The Utility Bar

Ever considered having a static section in Salesforce for essential items like training links, flows, external links, visualforce pages, phone dialer, and more? Look no further – enter the Salesforce Lightning ‘Utility Bar.’ This insight provides a quick introduction to the utility bar, detailing how to set up and make the most of this handy tool.  If you would like to incorporate the utility bar in your salesforce org, Tectonic can help. What Is a Salesforce Utility Bar? Think of the utility bar as a utility belt for Salesforce. These are items you want readily accessible at any point in Salesforce. Irrespective of the page you’re on, as long as you’re within the same app, you’ll encounter this “specialized Lightning page.”  How to Set Up the Utility Bar? Setting up a utility bar is a straightforward process. Here are brief descriptions of the items which could be featured in your utility bar: Now armed with practical use cases and an understanding of the possibilities, jot down your ideas and start experimenting in a Salesforce sandbox. Have users test your proof of concept (POC) and iterate until it meets your requirements.  If you are unsure where to start, contact Tectonic today. Keep in mind that the utility bar is configured per app, not per user. For unique user requests, consider creating a custom Visualforce page Sor screen flow. Additionally, note that the utility bar is exclusive to desktop use, with no mobile support as of now. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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February 10, 2022in Salesforce, Salesforce Development Services, Salesforce Implementation Services
Salesforce
14Jan

Maximizing Sales Impact with Salesforce

Navigating Sales Challenges: Strategies for Success with Salesforce Maximizing sales impact with Salesforce doesn’t only effect your ROI. It shortens sales cycles. It increases conversion rates. And it makes a world of difference in the sales world. Sales professionals face unprecedented challenges in today’s competitive and resource-constrained workplace. External factors often hinder internal success. Global uncertainties, like supply chain disruptions, inflation, regulatory shifts, and political instability. They create an atmosphere of caution among B2B and B2C buyers. In response, companies are striving to enhance productivity, efficiency, and achieve predictable revenue. Key Benefits of Selling with Salesforce: Salesforce helps manage customer relationships, storing data, interactions, and deal information securely in a central location. With data stored in the cloud, you ensure its safety and prevent the loss of crucial or time-sensitive information.  Cloud based storage makes data easily accessible to a mobile and remote workforce. How Salesforce Supports Sales People: Salesforce, the most popular CRM tool, enables sales agents to focus more on client needs and less on back-end management. It frees up time for the sales team, allowing them to concentrate on critical tasks. As a Salesforce consulting company, Tectonic goes beyond innovating CRM technology.  We take the time to understand your sales process and customize your Salesforce instance to support your business model. Automating tasks that otherwise slow down your sales team.   Maximizing Sales Impact with Salesforce To counter the challenges facing sales teams today, sales leaders focus on factors which are within their control. A pivotal strategy involves fostering alignment between departments and dismantling communication silos that impede business velocity. Adapting operations to cater to the rising demand for hybrid or virtual selling, ensuring omnichannel accessibility. Fortifying company data and tools are paramount.  Tectonic designs a Salesforce ecosystem to empower sales teams. Tectonic and Salesforce Ecosystem Collaboration: Tectonic collaborates with you to maximize your Salesforce ecosystem, providing tailored platforms and tools for departmental collaboration and alignment. The Salesforce Customer Data Platform, offering a comprehensive 360-degree customer view, is accessible to all sales and marketing team members, pulling in data from every customer interaction. Maximizing Sales Impact with Salesforce for Success: Companies maximize success by engaging customers across multiple channels. By leveraging platforms like Salesforce Marketing Cloud and Salesforce Marketing Cloud Account Engagement. These tools enable omni channel communication, reaching customers at their preferred time and through their preferred channels. These tools are improving open and click-through rates. In the evolving sales environment, reps need to transition from being mere product pitchmen to trusted advisors and brand evangelists. This transformation demands access to appropriate technology, tools, training, and organizational support. Coupled with collaboration across various company teams, including marketing, customer service, and sales operations all win. Salesforce Sales Cloud Competitive Advantages: Maximizing Sales Impact With Salesforce With an Implementation Partner Salesforce Sales Cloud Implementation Services empower businesses to grow by optimizing processes, accessing information, and removing redundancies. The efficient utilization of technology and data by Sales Cloud promotes better messaging, outreach, and customer service. Therefore resulting in a better business.  Implementation partners like Tectonic increase speed to market and improve customization ensuring Sales Cloud is a valuable investment for your business. Building Relationships As companies prioritize building long-term customer relationships, Salesforce’s role becomes pivotal in defining strategy and enhancing efficiency. Sales leaders recognize the importance of sales operations in fostering long-term customer loyalty through recurring sales and predictable revenue. Salesforce, including the leading CRM platform, enables businesses to focus on growth while leveraging automations and workflows to streamline operations. Success in sales lies in focusing on controllable factors, continuous adaptation, and improvement. By maximizing impact and cultivating strong customer relationships, sales teams can drive revenue and achieve their targets. Schedule a consultation with Tectonic today for expert analysis and guidance on the best Salesforce tools for your business. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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January 14, 2022in Marketing Automation, Salesforce, Salesforce Implementation Services, Salesforce Sales Cloud
Salesforce Integration and Mulesoft
13Dec

Salesforce Implementation Partner

Tectonic’s certified consultants are ready to assist with your Salesforce project and provide ongoing support. We offer a range of services, including Salesforce implementation, development, administration, integration, and training. Our implementation services cover configuration, customization, migration, integration, and support across various industries. An implementation partner is an organization licensed by Salesforce to help users select and implement CRM solutions. These partners specialize in specific industries, use cases, and drive Salesforce adoption rates. Essentially, they are organizations reviewed and approved by Salesforce to implement CRM solutions successfully. For a complete implementation, you may need a project manager, a Salesforce consultant, and possibly Salesforce developers. However, not all companies have internal resources for this, especially when just starting out. An implementation partner, typically a certified consulting services firm, is knowledgeable about the product and can help with a successful software implementation. Salesforce Implementation Process Salesforce implementation is the process of rolling out its core product, the CRM system, to centralize key business activities and communication. To find a Salesforce implementation partner, the AppExchange Salesforce site is a valuable resource. It provides a list of partners in your local area, along with reviews and partner levels. Choosing an implementation partner with technical knowledge and the ability to support other key systems is crucial. The partner should develop solid data integration solutions with third-party service providers and effectively manage the implementation process. The Right Resource Right Now There are instances when a Salesforce Implementation Partner is the right resource strategy for large-scale projects requiring a team of 10+ consultants. An experienced implementation partner understands stakeholder buy-in, effective communication, and the importance of engaging the right individuals at different points in the process. Working With a Salesforce Implementation Partner Working with an implementation partner provides access to a team of Salesforce experts, including admins, business analysts, and executive sponsors. This team guides you through every step of the implementation process, ensuring accountability and managing the overall timeline and budget. Salesforce implementations typically take multiple months, absorbing your team’s bandwidth focused on building the business. Bringing in experts reduces implementation time and allows your team to focus on their strengths. Critical success factors for Salesforce implementation include a well-defined strategy aligned with business goals, user training, effective data migration, proper customization, ongoing support, user adoption, clear communication, and a commitment to continuous improvement. Salesforce categorizes consulting partners into four levels (Base, Ridge, Crest, Summit) based on evaluations each quarter, indicating their Trailblazer consulting partner score. Trailblazer score measures a partner’s contribution against the goals set by Salesforce in four main categories: customer success, innovation, growth and impact (formerly called lead). This score can reach a maximum of 1000. The Consulting Trailblazer scorecard is updated daily; however, your tier is calculated on a quarterly basis. When you are ready to explore a Salesforce Implementation Partner, contact Tectonic. Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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December 13, 2021in Salesforce, Salesforce Implementation Services
Salesforce and Checkmarx
20Sep

What is Checkmarx in Salesforce?

Checkmarx SCA is a tool designed to provide a comprehensive scan of all open source components used within the Salesforce deployment. As a public sector and education solution, Checkmarx is highly rated. Checkmarx CxSAST is a highly accurate and flexible Static Code Analysis Tool that allows organizations to automatically scan un-compiled / un-built code and identify hundreds of security vulnerabilities in the most prevalent coding languages. Checkmarx is an accurate static analysis solution that helps identify different types of security vulnerabilities in your code. Developers can use it in the early stages of the SDLC as it identifies bugs and errors and provides practical solutions on how to address them. From the Checkmarx Site: Checkmarx for Salesforce is the leading application security provider, offering the industry’s most comprehensive cloud-native platform, Checkmarx One™, and services. With Checkmarx One™ you can reduce risk across all components of modern software — proprietary code, open source code, APIs, and infrastructure as code. Checkmarx takes pride in innovating comprehensive application security solutions to protect American public-sector organizations. Federal, state and local U.S. government agencies and educational institutions fortify their security, streamline DevSecOps methodologies, meet deadlines and compliance requirements, and accelerate ATO with Checkmarx’s developer-centric, unified Application Security Platform™. Civilian, DoD, and intelligence agencies can uphold compliance requirements while strengthening their software security posture throughout the SDLC to mitigate cyber supply chain risks. Federal customers can use Checkmarx unified platform to scan early and often in both legacy and next-gen cloud native application development tools. Checkmarx industry-leading application security platform enables agencies to consolidate and optimize DevSecOps. Quickly deliver secure digital services to constituents, manage cybersecurity risks, and develop scalable cloud strategies for modern application development, all while working within budget constraints. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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September 20, 2021in Salesforce, Salesforce Implementation Services, Salesforce Public Sector Solutions
Salesforce Service Cloud
04Aug

Salesforce Service Cloud Quickstart

Salesforce Service Cloud stands out as the premier Customer Service platform suitable for companies of all sizes from the number one CRM provider – Salesforce. Boasting a robust console to centralize and handle cases from various channels, coupled with a predictive Knowledge base and seamless integration with phone systems through CTI, launching your new Service Cloud might seem like a daunting task, especially after investing in licenses. The need to realize a return on investment (ROI) weighs heavy on the Salesforce team. Salesforce Service Cloud Quickstart is the solution for you. A Salesforce Service Cloud quickstart plan is great, but it has to be executed correctly or all your work will be in vain and you will never achieve user buy-in on the platform. Salesforce Quickstarts have become a bit of a buzzword in the Salesforce ecosystem. When selecting a quickstart implementation partner you want to ensure they aren’t just doing a cookie cutter roll out of the platform but customizing it to work with your business model. For a swift and efficient start, we advocate opting for an official Salesforce.com Implementation Partner (SI) for your Service Cloud implementations. In house attempts are not uncommon, and unfortunately, they can result in less-than-optimal outcomes. Choosing a Salesforce Consulting Partner ensures access to certified professionals with substantial experience in Service Cloud implementation. Some, like Tectonic, provide Service Cloud Quickstarts tailored to expedite company setups in as little as two weeks, all at a fixed price. Tectonic Salesforce Service Cloud Quickstart Our Salesforce Service Cloud Quickstart encompasses essential elements such as case queues, assignment and escalation, web-to-case, email-to-case, configuration of the Service Console, and visibility into Sales Cloud Account and Contact data (with reciprocal Sales visibility into cases). Equally critical for implementation success is comprehensive user training, guaranteeing smooth user adoption, and ongoing support to address any necessary adjustments and respond to subsequent queries. To ensure that Service Cloud implementations align seamlessly with the evolving needs of the companies they serve, Tectonic additionally offers a managed services solution. This encompasses continuous support, administration, and customization throughout the entire lifecycle of the product. The Servicve Cloud Quickstart is now known as the Service Cloud Salesforce Implementation Solution. Content updated April 2024. Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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August 4, 2021in Salesforce, Salesforce Implementation Services, Salesforce Service Cloud
Salesforce Sales Cloud
25Jun

Salesforce Sales Cloud for Sales Teams

Why sales teams need Salesforce Sales Cloud Sales Cloud delivers tools and technologies to aid sales teams so that they can complete their work more efficiently and effectively. These productivity-boosting features are based on core lead and opportunity management, and far beyond. Sales Cloud helps salespeople automate, manage, and monitor sales processes for optimal efficiency. More Leads Salesforce Sales Cloud helps increase your rates of conversion. With the help of Lead Management, you can track your leads and monitor your campaign across multiple platforms. This also allows you to make smarter decisions about any future investments. You gain access to the right sales data at the right time with the help of data.com. This helps you communicate with decision-makers and boosts your revenue in marketing and sales. Ultimately, Sales Cloud offers a sales team a robust lead generation and management machine that allows marketers and sales representatives in making smarter decisions, connecting with partners, and improving customer acquisition. More Revenue Every company wants to close good deals. Salesforce Sales Cloud Implementation Services provide customers with Contact Management software. The software helps sales representatives in closing more deals and understanding their future prospects better. By offering a comprehensive view of your customers including key contacts, activity history, and client communications, Sales Cloud helps you in anticipating your customer needs better and reacting accordingly. Salesforce Sales Cloud offers advanced forecasting tools that allow sales teams to predict revenue with greater accuracy. These tools leverage historical data, pipeline information, and customizable forecasting models to provide insights into future sales performance. Better Reporting The data a business collects from different sources like social media tools, CRM, and business software applications is a powerful business asset. But, when this data is not sorted and filtered properly, it is of no use. Sales Cloud allows you to run in-depth data analysis. It not only keeps your data clean and eliminates any possibility of error, but also helps collate, tabulate, and organize data effectively. This makes the data easy to interpret. Sales Cloud also helps businesses in keeping a track of the various interactions that have been done with the company through methods like emails, social media ad clicks, filling of contact forms, etc. Your team can also run reports to analyze interactions with customers and leads, measure customer service efforts, and check opportunities. Improved Productivity Levels Salesforce Sales Cloud Implementation provides businesses with the ability to increase their productivity levels. The important features of Sales Cloud that help increase business productivity include the following: Boost Business Growth and Profitability with Sales Cloud Shortened Sales Cycle Companies are constantly looking for ways to shorten their sales cycles. Salesforce Sales Cloud with its feature ‘Macros’ can help businesses with the same. Macros help in automating manual tasks in bulk to ensure that the sales team can better concentrate on dealing with customers in real-time, improving productivity, and decreasing the sales cycle. Sales Cloud also assists in prioritizing opportunities and leads. For example, it displays the lead score whenever you click on any of the leads. You also get to see the reason behind that score. Depending on the score, the sales team can make important decisions or take any actions. Also, the Lightning Sales console allows businesses to customize their dashboards to make them best suited to their business needs. Better Decision-Making Business decision-making is a complicated process that involves different aspects of a business. CRM technologies like Salesforce help simplify your decision-making process. Sales Cloud provides you with an up-to-date view of the performance and forecasts of your team. You get to see the top performers and allocate resources in an effective manner by equipping your sales representatives with the best prospects. With the help of predictive analysis, you can ensure that your business is on the right path and also adjust its course depending on the actionable data. Salesforce Sales Cloud Implementation offers you a real-time picture of your business with the help of customizable dashboards. You get the ability to build your own reports with the help of determined parameters within a few minutes using the drag-and-drop interface and receive updated data immediately. The dashboards and reports will be available to your team on their device. Improved Efficiency with Automation Automation is one of the most important benefits of Salesforce Sales Cloud. It helps users reduce the time it takes to work on leads and send emails. It also helps convert more leads by prioritizing the potential ones. Automation helps handle basic customer questions like the status of an order with the help of automated messaging and chatbots effectively. With the help of automation, marketing teams can devote more time to creating campaigns that are better aligned with the audience. Professionals can analyze data, and test different strategies depending on the analytics. On the other hand, sales teams can focus on selling the right services and products to their present and potential customers. Automation software by Sales Cloud also allows customer service agents to spend more time working out with customers who have questions or any complex requirements. This makes the organization more efficient, which is then able to serve its customers better. Better Collaboration Salesforce Sales Cloud keeps a record of regular interactions, important notes, contact information, and conversations. Being cloud-based software, Sales Cloud is always up to date and allows teammates to easily review the records while making important decisions. Anyone with access to the Salesforce cloud can work efficiently with the help of shared records. For example, when a sales representative interacts with a customer to learn about them, the important details can be entered easily into the customer’s record. This helps ensure that the team gets to work with the latest details of their customers. Sales, marketing, and customer service departments can collaborate together effectively and not have to worry about isolated data sets. Salesforce Sales Cloud Implementation Services can help your business grow in the right direction. By helping solve complex problems like optimizing processes, accessing information, and removing

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June 25, 2021in Salesforce Implementation Services, Salesforce Sales Cloud
team
15Mar

How to Choose the Right Salesforce Implementation Partner

Once the decision is made that Salesforce.org is the ideal CRM solution for your organization, the next crucial step is selecting the right implementation partner. The search queries related to Salesforce often include phrases like “the best Salesforce implementation partner,” indicating the significance of this choice. But isn’t the “best” partner the right partner? While any Salesforce partner can be self-proclaimed as “the best,” a high-ranking position on the Salesforce AppExchange is a trustworthy indicator. However, appearing at the top of Google searches may simply denote proficiency in search engine optimization or heavy investment in pay-per-click advertising, not stellar implementation work. Even local proximity is only indicative of location, not necessarily capabilities. The ultimate task is to find a Salesforce implementation partner that aligns with the unique needs of your organization. Consider the following tips when making this critical decision: Specialized Experience: Seek a partner with expertise in your specific focus area, industry, business model, or any other criterion that sets your organization apart. Different partners may excel in various areas of Salesforce’s versatile platform, so finding one aligned with your needs is crucial. Independent Discovery: Engage a potential Salesforce partner for a discovery process independent of the full implementation. This allows you to gain confidence in their recommendations by ensuring they understand your business needs and technological requirements, offering a smaller investment with the potential for greater ROI. Budget Consideration: Approach your Salesforce implementation partner search with a ballpark budget in mind. While you’re not necessarily seeking the cheapest or most expensive solution, having a preliminary understanding of your project’s scope can guide discussions effectively. Track Record and Reputation: Assess a partner’s track record and reputation by focusing on successful projects and positive customer reviews. Look for partners with a longstanding relationship with Salesforce, a diverse range of satisfied customers, and an internal team capable of addressing all development and customization needs. Communication and Project Management: Evaluate a partner’s communication and project management style. A good partner should be able to clearly explain their process, keeping you informed throughout the project. Ensure that the team includes a delivery manager and an account representative who understand your needs and communicate regularly. Integration and Availability of Salesforce Implementation Partner Integration with Other Tools: Consider the compatibility of other tools in your technology ecosystem with those of your Salesforce partner’s area of expertise. This eliminates learning curves and downtime, ensuring seamless integration and operation during normal business hours. Hours of Availability: Solutions and implementation partners with staff in multiple time zones can often get deliverables to your inbox for inspection early in your day. Likewise they can burn the midnight oil in your local time zone with mission critical deliverables. Proven Process: Look for a partner with a well-defined process, as this increases the likelihood of a successful project delivered on time and within budget, especially if your Salesforce implementation will occur in stages. Adaptability: Assess a partner’s ability to adapt to your organization’s needs, recognizing that a skilled partner will assist your organization through the change management process that often accompanies Salesforce implementation. Involvement of Project Sponsor: Involve the primary project sponsor or administrator within your organization in the partner selection process. This key individual contributes not only institutional knowledge but also an understanding of how your company operates. Ongoing Support: Seek a partner capable of providing ongoing support, fostering a long-term relationship. This ensures continuity and efficiency in reaching future Salesforce development goals. By carefully considering these factors, you can make an informed decision and select the right partner for your Salesforce.org project. Utilize resources such as your Salesforce Account Executive, Salesforce’s partner list, and online searches to compile a diverse list of potential candidates. Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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March 15, 2021in Salesforce, Salesforce Implementation Services
Salesforce Einstein and Einstein Automate
26Feb

Salesforce Acronyms for General Data Management and Security

Here is a helpful glossary of Salesforce acronyms for General Data Management and Security you will hear. Acronym Meaning Defintion 2FA Two-factor Authentication Also an extra layer of security that proves a user trying to login to Salesforce is who they say they are. You will have seen this in action when creating/updating your password, and selecting a question (eg. “City you were born”) and a memorable answer. Note: 2FA has now been broadly replaced by MFA. CASL Canada Anti-Spam Law An anti-spam law that applies to all electronic messages (i.e. email, texts) organizations send in connection with a “commercial activity.” Its key feature requires Canadian and global organizations that send commercial electronic messages (CEMs) within, from or to Canada to receive consent from recipients before sending messages. CCPA California Consumer Privacy Act Similar to GDPR, CCPA applies to businesses that collect or use personal information of California residents (even if the business is not in California). CORS Cross-Origin Resource Sharing “Allows web browsers to request resources from other origins. For example, using CORS, the JavaScript for a web application at https://www.example.com can request a resource from https://www.salesforce.com.” (source). CSP Content Security Policy The Lightning Component framework uses CSP to impose restrictions on content. The main objective is to help prevent cross-site scripting and other code injection attacks. GDPR General Data Protection Regulation A legal framework that sets guidelines for the collection and processing of personal information from individuals who live in the European Union (EU). HIPAA Health Insurance Portability and Accountability Act Ensures that individual health-care plans are accessible, portable and renewable, and it sets the standards and the methods for how medical data is shared across the U.S. health system in order to prevent fraud. HMS Hardware Security Module “Used to provide cryptography processing and key management for authentication. Shield Platform Encryption uses HSMs to generate and store secret material, and run the function that derives data encryption keys used by the encryption service to encrypt and decrypt data.” (source). KMS Shield Key Management Service “Shield Platform Encryption uses data encryption keys to encrypt and decrypt data. Data encryption keys are derived on the Shield Key Management Service (KMS) using keying material split between a per-release master secret and an org-specific tenant secret stored encrypted in the database.” (source). MFA Multi-factor Authentication An extra layer of security that proves a user trying to login to Salesforce is who they say they are. MFA combines something you know (ie. password) with something you own (ie. mobile phone). There are Salesforce approved MFA methods (Salesforce Authenticator app, built-in authenticators, security keys). MFA was formerly two-factor authentication or 2FA. PII Personally Identifiable Information Any data that can be used to identify a specific individual: social security numbers, mailing or email address, and phone numbers have most commonly been considered PIIFor auditing purposes, in Salesforce, Admins can indicate that a field contains PII in the field definition in Salesforce Setup. SCV Single Customer View The concept of collating every data point and interaction that an individual (customer, prospect, or partner) has with an organization, accessible from one record. Also referred to as a “360-degree View”, Salesforce launched the “Customer 360” messaging to communicate that the tightly connected Salesforce platform can enable organizations to achieve this rich profile of each individual. SSL Secure Sockets Layer “Salesforce certificates and key pairs are used for signatures that verify a request is coming from your organization. They are used for authenticated SSL communications with an external web site, or when using your organization as an Identity Provider.” (source). SSO Single Sign-on Sign in to one system, and then be automatically signed into all the rest of the applications you need. Fewer passwords, fewer headaches, less tedium and it should enable you to get on with what you actually intended to do, rather than get bogged with admin stuff such as hunting around for where you put your password hint. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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February 26, 2021in Salesforce, Salesforce Implementation Services
tectonic logo
17Feb

Selecting a Salesforce Implementation Partner for Your Business

Once you’ve determined that Salesforce.org is the ideal CRM solution for your organization, the crucial next step is selecting the right Salesforce implementation partner to collaborate with. As the resident marketing and SEO specialist at Tectonic, I can attest that terms like “the best Salesforce implementation partner” or consultant often rank high in searches related to Salesforce. So, how do you select a Salesforce implementation partner? While any Salesforce partner may assert themselves as “the best,” relying solely on Google search rankings might indicate proficiency in search engine optimization rather than comprehensive capabilities. Geographical proximity or a prominent online presence doesn’t necessarily guarantee suitability for your organization. Therefore, it’s essential to identify a Salesforce implementation partner aligned with your unique needs. Here are key tips for making this decision: What to Look For When Selecting a Salesforce Implementation Partner Specialized Experience: Independent Discovery: Budget Consideration: Track Record and Reputation When Selecting a Salesforce Implementation Partner: Communication and Project Management: Compatibility with Other Tools: Proven Process When Selecting a Salesforce Implementation Partner: Adaptability: Involve Project Sponsor/Administrator: Ongoing Support Selecting a Salesforce Implementation Partner: By considering these factors, you can make an informed decision and choose the right partner for your Salesforce.org project. It’s a bit like choosing a life partner. Good luck as you select a Salesforce implementation partner. Leverage resources like your Salesforce Account Executive’s recommendations, Salesforce’s partner list, and online searches to compile a diverse pool of potential candidates. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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February 17, 2021in Salesforce, Salesforce Implementation Services
Salesforce Einstein Automate Explained
07Jan

Salesforce Einstein Automate Explained

Introducing Einstein Automate, a comprehensive workflow automation solution by Salesforce, empowering individuals and businesses to boost productivity. With AI-infused bots, flows, and components, the new Flow Orchestrator transforms intricate processes into dynamic, industry-relevant experiences. Moreover, the new MuleSoft Composer for Salesforce enables every member of an organization to seamlessly integrate data from multiple systems into Salesforce, without the need for writing code. Leveraging pre-built resources from AppExchange and OmniStudio further accelerates the implementation of automation initiatives. Recognizing the digital imperative faced by organizations today, Einstein Automate offers automation capabilities tailored for every business function and industry. This solution enables individuals across companies to construct intelligent workflows and integrate data across systems effortlessly, using clicks instead of code. The Flow Orchestrator, a low-code workflow development tool, empowers users to compose workflows automating complex, multi-user processes and approvals. AI-generated next steps and recommendations expedite projects and processes, identifying bottlenecks and streamlining operations. Discover over 700 automation solutions on the new Einstein Automate collection page on Salesforce AppExchange, including solutions for robotic process automation (RPA), Einstein Bots, Flow Templates, Actions and Components, MuleSoft Connectors, Process Libraries, and partner solutions. These pre-built solutions allow organizations to implement automation quickly, without the need to build from scratch. OmniStudio provides businesses with no-code tools and pre-built guided experiences to deliver digital-first and industry-specific experiences to customers across multiple devices and channels. With features like dynamic, guided screen flows and the ability to gather data from any document, image, or legacy system, OmniStudio enhances user experience and boosts productivity. Einstein Next Best Action automatically presents recommendations and flow actions to users, while Einstein Recommendation Builder enables personalized recommendations. With updates across various features like Article Answers, External Services, and Model Sharing, Salesforce continues to enhance the capabilities of its automation tools, ensuring seamless integration and improved efficiency across the platform. Content updated August 2023. Like1 Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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January 7, 2021in Einstein 1 Platform, Mulesoft, Salesforce, Salesforce Einstein, Salesforce Implementation Services

Digital BSS for Telecom Profits

Digital Business Support Systems (BSS) play a critical role in managing essential functions such as billing, rating and charging, customer experience, CRM, fulfillment, and revenue management within communications service providers (CSPs). However, the scope of a comprehensive digital BSS stack extends beyond these core functionalities to enable, monetize, and manage new digital services and partnerships. This transformation is particularly crucial for CSPs transitioning into digital service providers (DSPs), especially in anticipation of the 5G era. Let’s delve into how a robust digital BSS transformation solution can drive profitability. Anticipating Customer Churn Telecom companies can leverage advanced analytics across BSS, OSS, CRM, and other systems to extract actionable insights from customer usage, transactions, complaints, billing, and social media data. Predictive modeling identifies potential churners, enabling targeted offers, promotions, and services aimed at retaining and nurturing loyal customers. Personalizing Customer Experiences Today’s digital consumers expect personalized interactions. Implementing a digital BSS stack empowers telecom companies to capture and utilize interaction data for tailored customer engagements. Whether resolving network issues, rewarding loyalty, or suggesting relevant offers, AI and deep learning algorithms ensure real-time responses that enhance customer satisfaction and increase ARPU (Average Revenue Per User). Innovating Service Offerings Cloud-based services are increasingly popular among consumers and businesses. A robust BSS solution allows operators to seamlessly integrate these services with traditional offerings, fostering innovation and boosting ARPU. Driving Agility and Efficiency A cloud-based BSS solution enhances business agility to support emerging technologies such as IoT and M2M systems. It streamlines partnership management and product launches in complex market landscapes, enabling providers to swiftly seize new opportunities. Retaining Profitable Customers Customer acquisition costs highlight the importance of retaining profitable customers. Integrated BSS and OSS applications provide telecom companies with comprehensive insights into customer behavior, facilitating convergent billing, tiered pricing models, and targeted incentives that enhance customer loyalty and lifetime value. Boosting Average Revenue Per User (ARPU) Telecom companies strive to increase ARPU by introducing compelling new services. Integration of customer-facing BSS systems with service delivery mechanisms accelerates provisioning and enables the launch of innovative offerings that drive revenue growth. In conclusion, a modernized and robust BSS infrastructure is indispensable for telecom companies looking to differentiate their services, elevate customer experiences, and capitalize on evolving market dynamics. By harnessing advanced analytics, embracing cloud-based solutions, and integrating diverse systems, telcos can unlock growth opportunities and enhance profitability in a competitive marketplace. Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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January 5, 2021in Salesforce Implementation Services, Salesforce Manufacturing Automotive Energy, Salesforce Sales Cloud, Salesforce Service Cloud
Lucidchart Salesforce Integration
14Aug

Lucidchart Salesforce Integration

Salesforce makes cloud-based software designed to help businesses find more prospects, close more deals, and wow customers with amazing service. Lucidchart Salesforce Integration. In Lucidchart, you can import Salesforce account, opportunity, contact, activity, and task data to create dynamic account maps that align your entire revenue team. Easily visualize and understand relationships between key prospects, identify gaps in the buying team, and see the best path to win. These account maps also help sales leadership assess the health of a deal and improve forecasting. With bi-directional sync, any changes made in Lucidchart will instantly be reflected in Salesforce and vice versa. With Lucidchart, you can also import your Salesforce schema to create entity-relationship diagrams that help teams identify areas for optimization and map future changes to your CRM architecture. Lucidchart even offers exclusive Salesforce shapes and templates so you can standardize documentation within your company. Key features Lucidchart Salesforce Integration Lucidchart is a visual workspace that allows sales orgs to visualize their accounts, build scalable processes, and align their revenue team to find the best path to sale and close bigger deals, faster. – Customers must have an Enterprise Lucidchart license – Customers must purchase an add-on to use account mapping features with external data sources Like Related Posts Salesforce OEM AppExchange Expanding its reach beyond CRM, Salesforce.com has launched a new service called AppExchange OEM Edition, aimed at non-CRM service providers. Read more The Salesforce Story In Marc Benioff’s own words How did salesforce.com grow from a start up in a rented apartment into the world’s Read more Salesforce Jigsaw Salesforce.com, a prominent figure in cloud computing, has finalized a deal to acquire Jigsaw, a wiki-style business contact database, for Read more Health Cloud Brings Healthcare Transformation Following swiftly after last week’s successful launch of Financial Services Cloud, Salesforce has announced the second installment in its series Read more

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August 14, 2020in Salesforce, Salesforce Implementation Services

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