Salesforce has integrated eight formerly standalone AI and automation tools into its Sales Cloud Unlimited Edition subscription, simplifying its pricing structure. Unlimited Edition Brings Together A La Carte AI for a comprehensive sales solution.

These tools include Conversation Insights, which leverages natural language processing to analyze audio and video recordings for insights like competitor mentions and challenges. Also included is Salesforce Inbox, which integrates email and calendar information directly into Salesforce, and Sales Engagement (formerly High Velocity Sales), offering reporting, manager-set workflows, and productivity tools.

Additionally, the integrated tools encompass Automated Contacts, Lead Scoring, Forecasting, Opportunity Scoring, and Pipeline Inspection.

Salesforce has confirmed that the subscription fee for Sales Cloud Unlimited Edition will remain unchanged at $300 per user per month, as stated by Ketan Karkhanis, executive vice president and general manager of Salesforce Sales Cloud.

These consolidations coincide with what Salesforce terms a “relaunch” of Sales Cloud Unlimited Edition, the company’s flagship CRM product. The initiative reflects Salesforce’s strategy to automate the top manual tasks that sales representatives typically perform, freeing up more time for actual selling, according to Karkhanis.

This is a huge advancement in bringing artificial intelligence to Salesforce users.

While Sales Cloud Unlimited Edition is designed for businesses of any size, it particularly targets organizations with 1,000 or more employees, typically boasting robust sales teams.

Smaller companies are also finding appeal in Sales Cloud Unlimited Edition due to its capabilities in sales rep onboarding and workflow automation, which are increasingly crucial in a fully remote or distributed sales environment, noted Rebecca Wettemann, CEO of Valoir.

Salesforce’s ongoing efforts to enhance Sales Cloud include the acquisition of Troops.ai, aimed at integrating sales-oriented Slack features into Salesforce. Troops.ai specializes in Slack and Microsoft Teams bots that automate sales-related tasks, such as updating Salesforce data and alerting salespeople to actionable changes. The acquisition underscores Salesforce’s commitment to improving productivity and efficiency within digital sales channels.

In parallel, Box Inc. has deepened its integration with Salesforce by adding Box Sign functionality for documents and supporting Salesforce Flow for low-code automation. This integration enables streamlined document processes, enhancing proposal creation, delivery, and tracking capabilities within the lead-to-cash cycle.

These developments highlight Salesforce’s continuous efforts to empower sales organizations worldwide with enhanced automation, productivity tools, and seamless integrations across its ecosystem.

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